The path to my first six figures as a brand and website designer was rocky and in the 7 years of building, running and scaling my design studio haven't been linear. However, once I ditched what wasn't working and refined what was, my business and LIFE changed forever. In today's episode I'm breaking down the 5 Pillars of a Multi-Six Figure Design Studio to help you hit this milestone in your design career and accelerate your growth.

What's Holding You Back From Hitting 6 Figures as a Brand & Website Designer? Take the quiz to find out →

https://byoliviaaustin.com/six-figure-designer-quiz

In this episode of 'Behind the Design,' we're breaking past barriers holding that could be holding you back from reaching six-figures as a brand and website designer. I'm drawing from my personal journey and mentorship of other designers to highlight three critical areas: positioning and marketing, pricing and offerings, and systems and processes.

The main goal of this episode is to help you decipher your ONE key area that is holding you back from reaching 6 figures, with action steps you can take today to reach your goal. Whether you're just starting out or looking to scale, this episode is a treasure trove of wisdom from someone who's been in the trenches and emerged victoriously.

TAKE THE QUIZ! What's Holding You Back From Hitting 6 Figures as a Brand & Website Designerhttps://byoliviaaustin.com/six-figure-designer-quiz

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While I don't believe in quick fixes when it comes to business, I do believe there are key things that make or break a business. Most of the time, these things are overlooked because they seem small and don't feel like "revenue-generating" tasks, but not all of those tasks are about sales and marketing.

When you break down your financial goals and what you need to do to increase profitability and the overall health of your business, it often comes down to one thing: your process.

For me, this was absolutely true. When I look back over the last 5 years and how I've grown Current to a multi-six figure business that has allowed me to work with amazing clients and start other business ventures, it's because of my design process.

A streamlined and strategic design process allows you to stay in your genius zone and produce better results for your clients which increases client retention and revenue...  it allows you to show up as the expert and position you more professionally, which sets expectations and boundaries upfront and doesn't cause issues later in the project, which overall allows you to be more profitable in your business.

In today's episode we're talking about the importance of a streamlined + strategic design process, how it directly correlates to hitting your revenue goals + the next steps you need to take in order to create a design process that works for you.

FREE GUIDE: ⁠3 Elements Most Designers are Missing in their Brand + Web Process

In this episode of the Behind the Design podcast, your host Olivia Austin, brand designer, strategist, and business mentor, dives into the five things she's doing differently during her second maternity leave and the mistakes she made the first time around. Olivia shares valuable insights on planning for maternity leave as a business owner, including the importance of having a clear calendar, setting up a strong automated lead generation process, and creating a plan for passive income. She also emphasizes the importance of having zero expectations and simplifying everything in your business to prioritize time with family. Whether you're anticipating your own maternity leave, planning to have kids in the future, or simply curious about balancing motherhood and entrepreneurship, this episode is packed with practical tips and heartfelt advice.

Don't miss out on Olivia's upcoming course, Design Freedom, which focuses on building a thriving brand and website design studio around your dream life. For more details and to join the waitlist, visit byoliviaaustin.com/courses.

Tune in to get inspired and equipped with the tools to manage your business and personal life seamlessly during maternity leave!

As ambitious entrepreneurs it's very easy to just keep your head down and keep working until one day you finally look up only to realize the year is over and you're basically in the same place you were in January. Or maybe you have goals that seem simple, yet you can't seem to figure out how to accomplish them.

You know I'm here to help you build an intentional & aligned design business AND life. It's not just about revenue, growing and getting more licents, it's about using your design studio to fuel your dream life outside of work. In today's episode I'm walking you through the exercise I do after every quarter and then how to plan for the rest of the year, to not only hit all of your goals, but feel purposeful in your business.

LINKS:

Design Freedom Waitlist: https://delightful-glade-81121.myflodesk.com/mqtmd5tdlk

Free Course: Aligned  Designer’s Growth Guide https://byoliviaaustin.com/growth-guide

[ Pssttt ones busy working moms can do too! ] In this episode of Behind the Design Podcast, Olivia shares practical time management tips specifically tailored for busy entrepreneurs. Olivia shares personal insights and effective strategies that have transformed her life and business even after having a baby with limited childcare. She covers the importance of core focuses, realistic planning, designated times for administrative tasks, and eliminating distractions. Olivia also addresses common issues faced by entrepreneurs and provides actionable advice for better managing your time and achieving your goals. Tune in to hear Olivia's tips and answers to listener questions on time management among other insights.

links:

FREE COURSE: https://currentdesignstudio.mykajabi.com/offers/SjdqDFT7

Weekly Planner template: https://byoliviaaustin.com/clickup-weekly-to-do-template

(use code BTD10)Goals tracking template: https://byoliviaaustin.com/clickup-goals-template (use code BTD10)

byoliviaaustin.com

@byoliviaaustin

This episode shares the actionable steps and mindset shifts that doubled my revenue last month.

- Importance of mindset and five key shifts that led to revenue growth.

- Transitioning from an agency model to a leaner studio setup.

- Surrender versus strategy: trusting the process and focusing on small daily progress.

- Tools and templates for streamlining business processes and prioritizing self-care.

- Expanding mindset, embracing the "yes, I can" attitude, and creating white space for increased productivity.

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Welcome back to Behind the Design Podcast! In this episode, we dive deep into the essentials of personal branding and how it can transform your design career.

Key points covered:

- The importance of personal branding in the current marketing landscape.

- How personal branding can help evolve and expand your business.

- Steps to outline your vision and what you want to be known for.

- Examples of strong personal branding in the design space.

- Practical tips for integrating personal elements into your business without oversharing.

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Kelsey Ogletree is the founder and CEO of Pitchcraft, a tech platform connecting writers, editors and PR professionals. She's also an independent journalist, holding a master's degree in magazine journalism from Northwestern University. Her writing has appeared in The Wall Street Journal, AARP The Magazine, Travel + Leisure and more. She is a new mom to baby Asher, born in April 2023, and cat, Monty. In her free time, she enjoys baking, golfing, reading, being active outside and spending time with family and friends.

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So much out there on getting more clients, but once you reach a certain stage in business getting to consistent $10/$15k months, it's about client retention and this is where I think a lot of designers are leaving money on the table. If you want to increase your revenue without constantly onboarding new clients, this episode is going to have a lot of really good takeaways for you.

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