Behind the Line

Nancy Armour at USA Today and the rest of the mainstream media...were predicting unprecedented growth in women's college basketball this season. With record ratings set for the women's tournament...Nancy Armour and the media predicted that ratings growth would translate into the regular season. However...that doesn't seem to be the case.

We reveal and react to women's college basketball regular season ratings. We discuss the networks only showing one game in women's college basketball...during the week of Thanksgiving. We also explain why it's difficult for women's college basketball to grow their audience...and how last season's tournament was likely a fluke.

Bud Light has seen massive declines in sales since their collaboration with Dylan Mulvaney. Consumers of Bud Light were outraged with the collaboration with Dylan Mulvaney...and Bud Light has spent months trying to repair their brand image. Bud Light latest attempt...was a commercial featuring Peyton Manning.

We reveal and react to the Bud Light commercial featuring Peyton Manning. We explain why this latest attempt from Bud Light won't work...by comparing it to recent marketing campaigns featuring other NFL stars. We highlight the one thing that Bud Light has failed to do during this boycott...and question whether Bud Light will ever be able to repair their image.

The NFL held their My Cause My Cleats initiative this week. Washington Commanders cornerback Kendall Fuller decided to promote Fellowship of Christian Athletes...during the NFL My Cause My Cleats initiative. This caused fake outrage throughout the woke media.

We reveal and react to an article from OutSports...where they criticize Kendall Fuller and the NFL for supporting FCA. We explain the real reason the media is upset with the NFL...and question if there would be outrage with Kendall Fuller if he supported causes preferred by OutSports.

Dennis Allen and the New Orleans Saints presented another disappointing performance Sunday afternoon in the Superdome. The Saints went down 21-0 early to the Detroit Lions...and the players looked to be giving up on head coach Dennis Allen.

We react to the Saints losing to the Lions...and the strong possibility that the Saints season is over. We explain why Dennis Allen should be fired immediately...and offer possible solutions for the future of Derek Carr in New Orleans. We explain the importance of the Saints starting this rebuild sooner rather than later...and question why Mickey Loomis and the Saints front office continue living in the past.

Ron DeSantis appeared with Kristen Welker on Meet the Press Sunday morning. Instead of Kristen Welker asking Ron DeSantis important questions...NBC decided to focus intently on meaningless issues that have no impact on the Republican primary.

We reveal and react to this Ron DeSantis interview on Meet the Press. We criticize Kristen Welker for focusing on Donald Trump...instead of focusing the interview on Ron DeSantis. We also explain why this interview is an example of why people no longer trust the mainstream media.

MSNBC primetime ratings have experienced a steep decline since October...and Joy Reid is feeling the impact. Joy Reid was experiencing nice ratings throughout August and September...but Joy Reid ratings have fallen throughout November.

We reveal and react to Joy Reid ratings on MSNBC. We also react to a clip of Joy Reid...where she is going after Donald Trump and his supporters. We question why the mainstream media seems to be so afraid of Donald Trump...and provide a possible reason.

Oregon volleyball players have filed a Title IX complaint against the University of Oregon. Oregon volleyball players are claiming that female athletes aren't receiving the same pay and benefits as male athletes. We reveal and react to this Title IX complaint from Oregon volleyball players.

We discuss athletic economics at the University of Oregon...and show where the football team generates all revenue that allows female programs to exist. We also explain why Oregon volleyball players aren't receiving the same NIL sponsorships as football players like Bo Nix.

Charles Barkley and Gayle King made their highly anticipated debut on CNN Wednesday night. CNN decided to name the show King Charles...and was hoping Charles Barkley and Gayle King would boost ratings in their primetime lineup. Unfortunately for CNN...the opposite seems to be the case.

We reveal and react to CNN ratings for King Charles. We discuss the awkwardness of the show...by reacting to their interview with Steve Kerr. We explain why Charles Barkley isn't a good fit at CNN...and question the long-term future of Charles Barkley at CNN.

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Mehdi Hasan has been hosting a primetime show on weekends at MSNBC for the past two years. Since the beginning of October...ratings for the Mehdi Hasan Show have drastically fallen. MSNBC announced on Thursday that they were canceling the Mehdi Hasan Show...but declining ratings might not be the only reason.

We react to MSNBC canceling Mehdi Hasan...and provide several reasons as to why MSNBC canceled the show. We show recent comments and interviews from Mehdi Hasan...and discuss how Mehdi Hasan was failing to resonate with MSNBC audience. We commend MSNBC for canceling the Mehdi Hasan Show...but question MSNBC decision as to who they're replacing him with.

Kim Mulkey has experienced a contentious relationship with the mainstream media over the last couple of weeks. On Wednesday...Kim Mulkey held a press conference where she announced the return of Angel Reese. Once again...Kim Mulkey found herself clashing with the media.

We reveal and react to this Kim Mulkey press conference. We discuss women's college basketball and the WNBA begging for media coverage...while Kim Mulkey seems to be encouraging the media to go away. We criticize Kim Mulkey treatment of the media...and explain why Kim Mulkey is missing an opportunity to bring awareness to the LSU program.