Behind the Line

FOX spends hundreds of millions to broadcast the women's World Cup every four years. While Megan Rapinoe and the USWNT were in the World Cup...FOX was managing respectable ratings. But what's happened since Megan Rapinoe and the USWNT were eliminated?

We reveal and react to World Cup ratings from last week. We discuss the drastic decline in World Cup ratings and explain the reason for the ratings decline. We discuss the mainstream media claiming that women's soccer was surging in popularity in America...and explain why this isn't the case.

Two weeks ago...Oliver Anthony was an unknown country singer living off the grid in Farmville, Virginia. Today...Oliver Anthony is surging in popularity with his song Rich Men North of Richmond...thanks to the fake outrage in the mainstream media.

We discuss the mainstream media reaction to Oliver Anthony...and how the fake outrage in the media turned Oliver Anthony into a superstar. We explain why Oliver Anthony song Rich Men North of Richmond is resonating with normal people...and discuss the diminishing power and influence of the mainstream media.

The Canadian Powerlifting Union allowed Anne Andres to compete in the female portion of their powerlifting competition. Anne Andres has dominated female powerlifting in Canada...winning 10-of-12 competitions and breaking records along the way.

We discuss the CPU allowing Anne Andres to compete against women...and the distinct physical advantages Anne Andres has over biological women. We discuss Anne Andres anger towards Avi Silverberg...who broke Anne Andres record when Avi Silverberg was allowed to compete against women. We also explain which cause could be popularized next in the woke movement.

WNBA ratings have been celebrated by the mainstream media throughout the WNBA regular season. The media continues boasting about the supposed growth of the WNBA...but failed to mention the WNBA finishing last place in the ratings last weekend.

We react to recent WNBA ratings and attendance figures. We also react to former NBA player Enes Kanter announcing that he wants to join the WNBA. Although Enes Kanter is clearly joking...we explain why Enes Kanter should be allowed to participate in the WNBA.

Sage Steele quietly settled her legal matters with ESPN...and announced Tuesday morning that she was leaving the network. Sage Steele spent 16 years with ESPN...with the last three or fours years being tense and tumultuous.

We react to Sage Steele leaving ESPN...and her reasoning for leaving ESPN. We discuss the onslaught of talent that seems to be leaving ESPN voluntarily. We predict who will be next to leave ESPN...and why Stephen A Smith could soon depart the network.

Broadcaster Mark Jones has a long history of embarrassing ESPN. Although it's been reported that ESPN is afraid to release Mark Jones...they're not afraid to demote him. ESPN announced Monday...that they were demoting Mark Jones for the second time in three months.

We react to the demotion of Mark Jones...and explain why Mark Jones should be released by ESPN. We highlight some of his recent actions...and explain why Mark Jones is a constant source of embarrassment for ESPN. We also question if ESPN is giving Mark Jones the Bomani Jones treatment...with a gradual process towards outright releasing Mark Jones from his contract.

CNN ratings have been a struggle for the past two years. Monday morning...CNN announced they were making sweeping changes to their entire daily lineup. However...CNN failed to address their ratings issues in primetime and these supposed changes are unlikely to solve CNN ratings problem.

We reveal and react to the lineup changes made at CNN. We question why CNN didn't address their primetime lineup...highlighting the ratings problems of Kaitlan Collins and Anderson Cooper. We also explain why these supposed changes are unlikely to solve the problem with CNN ratings.

Dianna Russini has become one of the more respected NFL reporters in the last eight years at ESPN. Even though ESPN is in the midst of ongoing layoffs...Dianna Russini was one of the talents that ESPN wanted to maintain. ESPN offered Dianna Russini a substantial raise...but Dianna Russini rejected ESPN to join The Athletic.

We react to Dianna Russini rejecting ESPN to join the struggling Athletic. We discuss other former ESPN personalities like Charley Arnolt and Will Cain...who voluntarily left ESPN. We explain why people continue leaving ESPN...and also explain why ESPN could cease to exist by 2030.

Skittles apparently learned nothing from the Bud Light partnership with Dylan Mulvaney. Friday afternoon...it was revealed that Skittles has been marketing specially designed pride packaging to the youth. The reveal of this marketing campaign upset many parents.

We reveal and react to Skittles marketing campaign. We share several images from Skittles website...where it appears Skittles is clearly marketing to America's youth. We question why Skittles would promote this campaign after what happened with Bud Light...and wonder if there are deeper reasons for doing so.

ESPN announced earlier this week that Malika Andrews will be promoted to hosting the NBA Finals. During this NBA offseason...ESPN has overhauled their NBA coverage in an attempt to improve their coverage of the NBA. However...ESPN seems to be setting up Malika Andrews for failure.

We take a look at the last three on-air talents that ESPN heavily promoted too soon. We discuss the career trajectory of Malika Andrews...and explain how it resembles the career trajectory of Bomani Jones and Katie Nolan. We also show highlights of what NBA fans can expect from Malika Andrews coverage of the NBA...and explain how this could be her downfall.