Behind the Screens

Behind the Screens

By Vista GroupTechnology
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Behind the Screens episodes

  • Cinema Foundation’s Sneak Peek Showcase and Sinners

    Matthew and Ryan delve into the Cinema Foundation’s first Sneak Peak Showcase, exploring marketing strategies to boost the event’s attendance. With Sinners opening strongly in the domestic market, we compare the audience to similar horror titles, and examine why its success didn't extend to international markets. We also look ahead to next week’s releases: The Accountant 2 and the re-release of Star Wars: Revenge of the Sith.


    Topics and times:


    • Cinema Foundation’s Sneak Peek Showcase - 0:37
    • Weekend box office roundup - 4:26
    • Sinners box office overview - 6:32
    • Sinners audience analysis - 8:00
    • Pre-sales and pre-release audience for The Accountant 2 - 13:17


    Find us at https://www.linkedin.com/company/vista-group-limited/, and follow lifeatvistagroup on Instagram

     

    Box Office Overview:


    • Sinners opened to the number 1 slot domestically with $48M and a further $15.5M internationally, for an opening weekend total of $63.5M.
    • Minecraft in its third weekend has grossed $721M globally
    • King of Kings took another $45.3 domestically, bringing its global cumulative total to $48.7M.
    17 min
  • Is there a place for ‘rowdy’ sessions? Minecraft, King of Kings, The Amateur, and more

    With a plethora of new releases this week, Ryan and Matthew have our episode packed with insights. Join us for all the box office and audience analysis for King of Kings, The Amateur, Warfare, Drop, and discussions of Minecraft’s success and whether there’s a place in exhibiton for ‘rowdy’ film sessions.


    Topics and times:

    • New releases box office overview - 2:06
    • Minecraft repeat visitation and marketing recommendations - 3:24
    • Is there a place for ‘rowdy’ sessions? - 4:14
    • New releases and holdovers - 6:06
    • King of Kings audience analysis - 6:50
    • Breaking out beyond the faith-based audience - 8:25
    • Angel Studios’ The Angel Guild - 10:21
    • The Amateur box office and audience analysis - 12:09
    • Marketing recommendations for The Amateur - 14:49
    • Warfare box office and audience - 16:07
    • Drop box office and audience - 18:45
    • Next week - 20:57


    Find us at https://www.linkedin.com/company/vista-group-limited/, and follow lifeatvistagroup on Instagram


    Box Office Overview:

    • A Minecraft Movie grossed a further $78.5M domestically making for a 52% drop. Internationally it grossed $80M, bringing it to a worldwide cumulative total of $550M.
    • King of Kings debuted at 2nd position domestically with $19.5M.
    • The Amateur debuted to $15M domestically and $17.2M from 52 international markets for a global opening of $32.2M
    • Warfare grossed $8.3M domestically and $96K from 12 international markets.
    • Drop rounded out the top five with $7.5M domestically.
    24 min
  • CinemaCon and A Minecraft Movie

    Fresh from CinemaCon, Matthew and Simon bring insights from the ground, from upcoming films to trends of the slates. With A Minecraft Movie blowing expectations out of the water, we break down all the numbers from the box office, the audience, and how marketing takes on a life of its own with event films like this, all on Behind the Screens.


    Topics and times:

    1. CinemaCon 2025 impressions - 0:20

    2. Standout titles from CinemaCon previews - 1:30

    3. Breakouts we’re excited for - 3:03

    4. The four Beetles movies - 5:02

    5. 45-day release window - 6:01

    6. A Minecraft Movie box office deep-dive - 6:41

    7. A Minecraft Movie audience analysis - 10:11

    8. Why predictions were so off for A Minecraft Movie - 14:33

    9. When audiences take a movie and run with it - 15:51

    10. The Chosen: The Last Supper: Part 2 box office and audience - 17:43

    11. Next week - 19:59


    Find us at https://www.linkedin.com/company/vista-group-limited/, and follow lifeatvistagroup on Instagram


    Box Office Overview:

    1. A Minecraft Movie enormously outperformed expectations, taking $163M in the domestic market for its debut weekend, and a further $150.7M from 75 international markets for a $314M worldwide opening.

    2. This makes A Minecraft Movie the highest opening weekend for a video game adaptation, the largest opening of the year so far, and the highest domestic opening since Deadpool and Wolverine.

    23 min
  • Snow White hits the big screen, CinemaCon, and Minecraft pre-sales

    Snow White has finally hit the big screen, and we’re diving into the box office, audience, and marketing opportunities for the latest Disney live action. Looking ahead, we have both CinemaCon on the horizon, and a pre-sales look towards the Minecraft movie!


    Topics and times:

    • Snow White hit the big screens - 0:45
    • Snow White reception and sentiment - 1:50
    • Snow White audiece analysis - 2:42
    • Snow White marketing recommendations - 3:55
    • Alto Knights debut box office results - 5:41
    • Alto Knights audience analysis and reception - 7:15
    • Pre-sales for Minecraft - 8:17
    • Next week and CinemaCon! - 10:05


    Find us at https://www.linkedin.com/company/vista-group-limited/, and follow lifeatvistagroup on Instagram


    Box Office Overview:

    • Snow White debuted to $43M domestically, and $44.6M internationally for a worldwide total of $87.6M.
    • Alto Knights meanwhile debuted in 6th position domestically, with $3.2M, and an additional $1.9M internationally for a worldwide opening of %5.1M.
    12 min
  • Novocaine, Black Bag, and Snow White pre-sales analysis

    With all eyes ahead to Snow White, we’re taking a deep dive into the pre-sales analysis, controversies, initial media impressions, and the pre-sales audience this week. In addition, we analyse the performances and audiences of new releases Novocaine and Black Bag, so join us for all the insights Behind the Screens.


    Topics and times:

    1. Box office overview - 0:47

    2. Year-to-date comparison - 1:38

    3. Domestic box office - 2:53

    4. Novocaine audience analysis - 3:42

    5. Black Bag box office overview - 6:31

    6. Black Bag audience analysis and reception - 7:35

    7. Snow White pre-sales analysis - 10:02

    8. Snow White initial media impressions - 11:00

    9. Snow White pre-release audience - 12:53

    10. Next week - 14:03


    Find us at https://www.linkedin.com/company/vista-group-limited/, and follow lifeatvistagroup on Instagram


    Box Office Overview:

    1. Novocaine debuted in top position with $8.7M in the domestic market, and a further $1.8M from 19 international markets for a worldwide total opening of $10.5M.

    2. Mickey 17 in its second week saw a 60% drop, grossing $7.51M in the domestic market.

    3. Black Bag debuted just behind Mickey 17 with $7.5M in the domestic market, and $4.3M from 37 international markets, making an $11.8M global opening.

    17 min
  • Mickey 17, international box office buzz, and analysing the year-to-date

    The boys are back in town this week, as Matthew, Ryan, and Simon dive into new release Mickey 17 and its audience for the domestic market. We tackle the year-to-date compared to 2024, and much more in this episode of Behind the Screens.


    Topics and times:

    • Year-to-date comparisons with 2024 - 0:30
    • International box office overview - 2:09
    • Mickey 17 box office breakdown - 3:45
    • Mickey 17 audience analysis - 5:28
    • Mickey 17 impressions and marketing opportunities - 7:09
    • International box office for Mickey 17 - 9:37
    • Rule Breakers box office and audience analysis - 10:39
    • Next week - 12:34


    Find us at https://www.linkedin.com/company/vista-group-limited/, and follow lifeatvistagroup on Instagram


    Box Office Overview:

    1. Ne Zha 2 has passed $2B globally, becoming the 7th highest-grossing movie of all time globally, and closing in on 6th and 5th position.

    2. Mickey 17 released domestically to $19M, with a further $24.5M internationally this weekend, reaching a worldwide cumulative total now of $53.2M

    3. Paddington in Peru crossed $175M worldwide.

    15 min
  • Oscars, Last Breath, and Mickey 17 pre-sales

    Join Matthew as he dives into the box office news from this past week, with Oscars updates, year-to-date box office comparisons, and breakdowns for new release Last Breath, as well as benchmarking and pre-sales analysis for the audience and box office expectations of the upcoming Mickey 17 all on Behind the Screens.


    Topics and times:

    • The Oscars - 0:30
    • Weekend and year-to-date box office - 2:05
    • Captain America: Brave New World box office - 3:54
    • The Monkey & Mickey 17 box office - 5:15
    • Last Breath box office overview - 6:28
    • Last Breath audience reception and analysis - 7:04
    • Benchmarking Mickey 17’s box office - 9:40
    • Mickey 17 pre-sales audience analysis - 11:18
    • Mickey 17 reception - 13:09
    • Next week - 14:35

    Find us at https://www.linkedin.com/company/vista-group-limited/, and follow lifeatvistagroup on Instagram


    Box Office Overview:

    • Ne Zha 2 continues to be the #1 movie worldwide, grossing a further $65.5M in China this past week, and bringing the worldwide total to $1.98B.
    • Captain America: Brave New World held the #1 spot domestically with a 47% drop, grossing $15M and a further $18.8M internationally for a worldwide total of $342M.
    • Bridget Jones: Mad About the Boy grossed another $15.7M internationally, reaching $96.7M total.
    • The Monkey dropped 54.7% with $6.4M domestically, and now sits at $38.3M worldwide.
    • Mickey 17 debuted exclusively in South Korea, grossing $9M.
    • Last Breath debuted to $7.8M in the domestic market.
    16 min
  • The Monkey, Ne Zha 2’s US audience, and missed opportunities

    As we watch Ne Zha 2 become the biggest animated film of all time, Ryan and Matthew dive into the audience composition and evolution for the US, examining how the film’s success might grow in the US market. We break down new debuts The Monkey and The Unbreakable Boy, and the missed opportunity of Bridget Jones: Mad About the Boy’s straight-to-streaming release in the US here on Behind the Screens.


    Topics and times:

    • James Bond news and fan feedback - 0:27
    • Technicolor entering receivership - 1:37
    • Box office overview - 3:16
    • Bridget Jones: Mad About the Boy missed opportunity in the US - 5:24
    • The Monkey box office overview - 7:20
    • The Monkey audience analysis - 7:50
    • The Unbreakable Boy box office and audience analysis - 10:23
    • Ne Zha 2 audience in the US Market- 12:44
    • Next week and the upcoming release schedule - 15:59


    Find us at https://www.linkedin.com/company/vista-group-limited/, and follow lifeatvistagroup on Instagram


    Box Office Overview:

    • Ne Zha 2 continued to top the global box office with $157M worldwide, bringing it to $1.8B total and making it the highest-grossing animated film of all time.
    • Captain America: Brave New World saw a 68% drop, with $28.2M domestically and $35.3M internationally this past weekend.
    • Bridget Jones: Mad About the Boy, without a domestic theatrical release, grossed $21M internationally, reaching $72.6M internationally in week 2.
    • The Monkey debuted to $14M in the US, and grossed an additional $418K internationally for a worldwide total of $14.4M.
    • The Unbreakable Boy debuted to $2.5M in the domestic market.
    19 min
  • How Captain America shaped up against MCU history for President’s Day

    There’s a vast number of films to discuss this week, from the latest MCU hit of Captain America: Brave New World which topped the box office, to Paddington in Peru’s long-awaited US release. Ne Zha 2 continues to thrive around the world, so we analyse it’s US audience, and take a look at Bridget Jones: Mad About the Boy. For all the insights across the entire box office, join us Behind the Screens!


    Topics and times:

    • Captain America: Brave New World box office overview - 0:38
    • Captain America: Brave New World audience analysis and critical reception - 1:43
    • Paddington in Peru box office US debut - 5:36
    • Paddington in Peru audience analysis - 6:12
    • Ne Zha 2 box office overview - 8:08
    • Ne Zha 2 audience analysis - 10:00
    • Bridget Jones: Mad About the Boy international box office and audience analysis - 11:55
    • Next week - 14:25


    Find us at https://www.linkedin.com/company/vista-group-limited/, and follow lifeatvistagroup on Instagram


    Box Office Overview:

    • Captain America: Brave New World debuted to $87.8M over the 3-day weekend domstically, and $100m across the 4-day, and an additional $92.4m internationally.
    • Paddington in Peru debuted in the domestic market with $13M for the 3-day, $16M across the 4-day, with $7M internationally, bringing the worldwide cume now to $129M.
    • Ne Zha 2 continued to gross massively, with $270M in China, and $108M in the US so far. It is now the 7th-highest grossing movie of all time at $1.7B currently.
    • Bridget Jones: Mad About the Boy didn’t debut in the US, but internationally made $32.8M from 73 territories.
    17 min
  • Heart Eyes, Love Hurts, and looking ahead to Valentine's

    With Valentine's Day on the horizon, we’re looking deep into this week’s new releases,Heart Eyes andLove Hurts. Between who turned out and happenings in the international box office, there’s some exciting surprises this week before we look ahead to the pre-sales and performances for upcoming releasesPaddington in Peru andCaptain America: Brave New World here on Behind the Screens.


    Topics and times:

    1. Dine-In Summit - 0:30

    2. The Superbowl Weekend - 1:22

    3. International/Global Box Office overview - 1:44

    4. Domestic Box Office overview - 4:56

    5. Heart Eyes audience analysis - 6:03

    6. Love Hurts reception and audience analysis - 8:08

    7. Pre-sales for Paddington and Captain America - 9:53

    8. Next week - 11:48


    Find us athttps://www.linkedin.com/company/vista-group-limited/, and follow lifeatvistagroup on Instagram


    Box Office Overview:

    1. Nezha 2 has becomes the first non-Hollywood film to ever gross over $1B in a single market (China), doing so in just 12 days off the back of Lunar New Year.

    2. Dog Man retained the top spot domestically with $13.8M, reaching a domestic total of $54M and international total of $66M.

    3. Heart Eyes released to $8.3M in the domestic market for its opening weekend.

    4. Love Hurts debuted to $5.8M in the domestic market.

    5. Mufasa has reached a domestic total of $235M, an international total of $432.9M, and a combined worldwide total after 8 weeks of $671M.

    13 min

About Behind the Screens

From the publisher's feed

Each week, Matthew Liebmann, Vista Group’s Chief Product, Innovation, & Marketing Officer, and Simon Burton, Vista Group's Chief Film Officer draw from their extensive industry experience to deliver box office and audience insights for major movie releases.

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