The cannabis industry continues to burgeon, shaking off old stigmas and embracing a new era of sophistication and business acumen. The Benzinga Capital Conference, a staple event in the industry's calendar, brings together entrepreneurs, investors, and thought leaders to discuss the future of cannabis. In this episode of Grassroots Marketing on CannabisRadio.com, we get a front-row seat to the aspirations and strategic moves shaping this ever-evolving market. The interview with Trina Ragsdale from Jane's Joint Boutique Dispensary in New Jersey gives insider insight into the emerging trend of upscale cannabis retail spaces. Ragsdale, a two-time cancer survivor who found relief through cannabis, is at the forefront of reshaping consumer perceptions by offering a personalized, education-first approach to cannabis. She highlights the importance of integrating sophistication into the dispensary experience, stating, "Jane's Joint boutique dispensary, we're a class five retailer in South Jersey... We are a boutique dispensary, really specializing in premium cannabis products."

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