Bespoke describes something that is custom-made—that is, made to fit the needs or requirements of a particular person.

// As a tailor, Lana specialized in crafting bespoke clothing for her clients, each piece unique and suited to their tastes.

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“The vehicles are bespoke machines with every little detail thought of, from embroidered seats to custom floor mats to retro paint jobs.” — Charlie Berrey, SlashGear.com, 10 Nov. 2025

In the English language of yore, the verb bespeak had various meanings, including “to speak,” “to accuse,” and “to complain.” In the 16th century, bespeak acquired another meaning: “to order.” It is from that sense that we get the adjective bespoke, referring to clothes and other things that are ordered before they are made. Bespoke has enjoyed a spike in usage in recent years, perhaps due to consumer trends that champion all things artisanal over those that are prefab.