We’ve officially hit the midpoint of the year, having released 20 episodes so far - so we thought we’d do something a little different.

In this Best Of episode, we’re revisiting some of the most compelling conversations on innovative and emerging technologies in sports. From AI-driven scouting, how leagues are navigating decentralized media consumption, to immersive fan experiences and cutting-edge data platforms, this episode showcases the forward-thinking ideas that are shaping the future of sports business.

You’ll hear from the following guests:

• (0:50) Shripal Shah, Next League
• (11:00) Scott Gutterman, PGA TOUR
• (19:38) Jeff Price, PGA of America
• (25:26) Tim Clark, NASCAR
• (30:09) Chris Marinak, MLB
• (33:14) Chris Benyarko, NBA
• (36:21) Devin Poolman, CoSM

In this episode:

• How AI is reducing 3,000-hour workflows to 100 hours - and generating millions in revenue
• Why NASCAR's biggest challenge is having too much data, and how they’re solving for it
• The PGA TOUR’s strategy for delivering real-time data across 18 fields of play with zero latency
• How CoSM is reimagining the sports venue from the ground up, beyond just screens
• What optical tracking is and why the NBA leadership team sees it as a foundational technology for officiating and mixed-reality experiences

Resources and Links:

Learn more about Next League on our website and LinkedIn. We are leading sports organizations into the digital future.

Next League is partnering with Sports Business Journal for the Rising Woman of the Year Award. Nominations are now open! Learn more here.