Joe and Tom sit down with Gene McCarthy, former President & CEO of ASICS and current Founder & CEO of Top League Advisory. With a storied career at Nike, Under Armour, Reebok, and ASICS, Gene shares his candid insights on what it truly takes to lead, the art of listening, and how to navigate the world of sports and lifestyle brands at the executive level. He also discusses his book, Chasing Four: A Personal History of Work and Play – a reflection on his professional journey and philosophy.

The CUSP Show is hosted by Joe Favorito (@Joefav) and Tom Richardson (@ConvergenceTR) and produced by Karthik Iyer (@bykarthikiyer), Freddie Walker (@freddiewalks), LJ Holmgren (@LJ_Holmgren), and Danny Hagenlocher (@DhColumbiaSPS), with social media efforts led by Pragna Prasanna, Breah Banks, and Lissa Ruiz.

Links:

https://www.amazon.com/CHASING-FOUR-Personal-History-Work/dp/B0CZ9Q588X

https://www.linkedin.com/in/gmccarthy56/

Joe and Tom are joined at Mets House in Union Square by Carolyn Suna (They/Them), Research and Insights, Underdog Venture Team, and Adam J Honig, President, Grail Ventures. They discuss the process behind launching Mets House, an experiential pop-up venture in New York City. As the 2025 MLB season gets underway, Mets House delivers the excitement and fervor of New York baseball.Profiles:https://www.linkedin.com/in/carolynsuna/ https://www.linkedin.com/in/adamjhonig/ https://www.mlb.com/mets/fans/mets-house-nycThe CUSP Show is hosted by Joe Favorito (@Joefav) and Tom Richardson (@ConvergenceTR) and produced by Karthik Iyer (@bykarthikiyer), Freddie Walker (@freddiewalks), LJ Holmgren (@LJ_Holmgren), and Danny Hagenlocher (@DhColumbiaSPS), with social media efforts led by Pragna Prasanna, Breah Banks, and Lissa Ruiz.

In this episode, recorded live at Mets House in Union Square, Joe Favorito and Tom Richardson discuss the biggest topics in the sports industry today. They explore the evolving landscape of college athletics and how NIL is impacting competition, unpack the latest developments in golf with TGL and the ongoing PGA–LIV merger, and examine how AI is beginning to impact the industry. The finish by discussing innovation in baseball and where the sport is headed next.

The CUSP Show is hosted by Joe Favorito (@Joefav) and Tom Richardson (@ConvergenceTR) and produced by Karthik Iyer (@bykarthikiyer), Freddie Walker (@freddiewalks), LJ Holmgren (@LJ_Holmgren), and Danny Hagenlocher (@DhColumbiaSPS), with social media efforts led by Pragna Prasanna, Breah Banks, and Lissa Ruiz.

Joe is joined on Radio Row by comedian and writer Jeremy Moses, who - along with Eitan Levine - leveraged their experience hosting a sports show at Amazon into a new business venture. They spearheaded one of the more unique Name, Image, and Likeness deals, partnering successful BYU Cougars QB Jake Retzlaff with the traditional Jewish food brand Manischewitz. This partnership attracted national attention. Jeremy Moses saw the big opportunity - creating content and curating NIL deals not through school allegiance but through ethnicity. They have recently launched a company, Tribe NIL, which has over fifty athletes of Jewish heritage already on board. The CUSP Show is hosted by Joe Favorito (@Joefav) and Tom Richardson (@ConvergenceTR) and produced by Karthik Iyer (@bykarthikiyer), Freddie Walker (@freddiewalks), LJ Holmgren (@LJ_Holmgren), and Danny Hagenlocher (@DhColumbiaSPS), with social media efforts led by Pragna Prasanna, Breah Banks, and Lissa Ruiz.

Tom is joined by Brian Boakye-Ansah, Emmanuel Boateng, and Justin Coleman from the X Hydration leadership team. The trio discuss their entrepreneurial journey in launching a hydration beverage, and discuss their plans to build and grow the business.

Website: https://drinkxhydration.com/

The CUSP Show is hosted by Joe Favorito (@Joefav) and Tom Richardson (@ConvergenceTR) and produced by Karthik Iyer (@bykarthikiyer), Freddie Walker (@freddiewalks), LJ Holmgren (@LJ_Holmgren), and Danny Hagenlocher (@DhColumbiaSPS), with social media efforts led by Pragna Prasanna, Breah Banks, and Lissa Ruiz.

Joe is joined by Karl Mawhinney, CEO & Founder of Campus Multimedia. Karl has also held previous positions, including CRO at Huddle Inc. and VP of Global Partnerships at the Harlem Globetrotters. In this episode, Karl shares lessons learned throughout his diverse career as they discuss the mission of Campus Multimedia and the importance of ensuring that the brands they work with deliver real value to schools through partnerships.

The CUSP Show is hosted by Joe Favorito (@Joefav) and Tom Richardson (@ConvergenceTR) and produced by Karthik Iyer (@bykarthikiyer), Freddie Walker (@freddiewalks), LJ Holmgren (@LJ_Holmgren), and Danny Hagenlocher (@DhColumbiaSPS), with social media efforts led by Pragna Prasanna, Breah Banks, and Lissa Ruiz.

Links:

https://www.campusmultimedia.com/

In this episode, recorded live from Radio Row in New Orleans, Joe Favorito is joined by veteran sports PR strategist Stephen Panus. He discusses the Jake Panus Walk-On Scholarship, the inspiration behind his book Walk On, and the powerful impact of storytelling in sports and life.

The CUSP Show is hosted by Joe Favorito (@Joefav) and Tom Richardson (@ConvergenceTR) and produced by Karthik Iyer (@bykarthikiyer), Freddie Walker (@freddiewalks), LJ Holmgren (@LJ_Holmgren), and Danny Hagenlocher (@DhColumbiaSPS), with social media efforts led by Pragna Prasanna, Breah Banks, and Lissa Ruiz.

Links:

https://www.stephenpanus.com/

https://www.amazon.com/Walk-Stephen-Panus/dp/B0CTDDQR6X/ref=tmm_hrd_swatch_0?_encoding=UTF8&dib_tag=se&dib=eyJ2IjoiMSJ9.mb5L9BaGsNHNJRwR4svovFalfktHSI58XJJYhjKN69w.N6C2uZ1oJargUvQTnU0mYsIxWvhYDLddtKMSOYpINoc&qid=1710194734&sr=8-1

Joe is joined by Christian Bove, Communications Director, USAA. In this episode they discuss the USAA, its involvement in the Super Bowl and the value proposition of the military with the Salute to Service program.

The CUSP Show is hosted by Joe Favorito (@Joefav) and Tom Richardson (@ConvergenceTR) and produced by Karthik Iyer (@bykarthikiyer), Freddie Walker (@freddiewalks), LJ Holmgren (@LJ_Holmgren), and Danny Hagenlocher (@DhColumbiaSPS), with social media efforts led by Pragna Prasanna, Breah Banks, and Lissa Ruiz.

Links:

https://www.usaa.com

Joe and Scott are joined on Radio Row by Super 70s Sports creator Ricky Cobb. He takes us through his unusual journey of launching a niche - but immensely popular - X (formerly known as Twitter) handle, and ultimately transitioning to an online talk show host - with ‘The Ricky Cobb Show’. Follow - https://x.com/Super70sSports Watch - https://www.outkick.com/shows/ricky-cobb-show The CUSP Show is hosted by Joe Favorito (@Joefav) and Tom Richardson (@ConvergenceTR) and produced by Karthik Iyer (@bykarthikiyer), Freddie Walker (@freddiewalks), LJ Holmgren (@LJ_Holmgren), and Danny Hagenlocher (@DhColumbiaSPS), with social media efforts led by Pragna Prasanna, Breah Banks, and Lissa Ruiz.

Joe is joined by Jake Asman, a content creator and host of The Jake Asman Show, the most-watched Jets show on the internet. They dive into Jake’s journey in sports media, his strategies for standing out in the crowded content landscape, and the evolving atmosphere at Radio Row.

Beyond his YouTube success, Jake can be heard across multiple major platforms, including 880 ESPN New York, the ESPN Radio Network, Mad Dog Sports Radio, and NFL Radio on SiriusXM.

The CUSP Show is hosted by Joe Favorito (@Joefav) and Tom Richardson (@ConvergenceTR) and produced by Karthik Iyer (@bykarthikiyer), Freddie Walker (@freddiewalks), LJ Holmgren (@LJ_Holmgren), and Danny Hagenlocher (@DhColumbiaSPS), with social media efforts led by Pragna Prasanna, Breah Banks, and Lissa Ruiz.

Links:

https://www.youtube.com/@JakeAsman