SEO Is Not That Hard

Best of : How I Accidentally Implemented the "Binge Bank" Strategy


Listen Later

Send us a text

Ever created something valuable completely by accident? That's exactly what happened when I stumbled upon the "binge bank strategy" without even knowing it existed. 

Through consistently publishing short, digestible 5-15 minute podcast episodes about SEO topics, I unexpectedly built a library of content that new listeners could easily binge through once they discovered my show. The analytics don't lie – when someone finds an episode they connect with, they often download multiple back-catalog episodes in quick succession. The beauty lies in the format: just as 20-minute TV episodes are easier to binge than hour-long dramas, these brief SEO lessons create a low commitment barrier that makes saying "just one more" almost irresistible.

What makes this approach powerful is that it removes the pressure of creating viral hits. Instead, you focus on consistent value, knowing that when your ideal audience eventually discovers you, they'll have a wealth of content waiting for them. This accidental strategy transformed my podcast from a personal speaking exercise into a genuine resource that's helped countless SEO practitioners. The connections formed with listeners who've binged through episodes have provided invaluable feedback and relationships I never anticipated.

Whether you're creating podcasts, videos, blog posts, or any other content format, consider building your own binge bank. The cumulative value grows over time, and as I've discovered, sometimes the best content strategies aren't meticulously planned – they emerge naturally from consistent delivery of value. Ready to start building your own content library that people can't stop consuming? Book a free demo at keywordspeopleuse.com/demo and I'll help you discover the questions your audience is truly asking.

SEO Is Not That Hard is hosted by Edd Dawson and brought to you by KeywordsPeopleUse.com

Help feed the algorithm and leave a review at ratethispodcast.com/seo

You can get your free copy of my 101 Quick SEO Tips at: https://seotips.edddawson.com/101-quick-seo-tips

To get a personal no-obligation demo of how KeywordsPeopleUse could help you boost your SEO and get a 7 day FREE trial of our Standard Plan book a demo with me now

See Edd's personal site at edddawson.com

Ask me a question and get on the show Click here to record a question

Find Edd on Linkedin, Bluesky & Twitter

Find KeywordsPeopleUse on Twitter @kwds_ppl_use

"Werq" Kevin MacLeod (incompetech.com)
Licensed under Creative Commons: By Attribution 4.0 License
http://creativecommons.org/licenses/by/4.0/

...more
View all episodesView all episodes
Download on the App Store

SEO Is Not That HardBy Edd Dawson

  • 5
  • 5
  • 5
  • 5
  • 5

5

3 ratings


More shows like SEO Is Not That Hard

View all
The Digital Marketing Podcast by Ciaran Rogers, Daniel Rowles and Louise Crossley

The Digital Marketing Podcast

114 Listeners

Niche Pursuits Podcast: Find Your Next "Niche" Business Idea! by Spencer Haws: NichePursuits.com

Niche Pursuits Podcast: Find Your Next "Niche" Business Idea!

189 Listeners

Social Media Marketing Podcast by Michael Stelzner, Social Media Examiner

Social Media Marketing Podcast

1,440 Listeners

Perpetual Traffic by Tier 11

Perpetual Traffic

747 Listeners

Marketing School - Digital Marketing and Online Marketing Tips by Eric Siu and Neil Patel

Marketing School - Digital Marketing and Online Marketing Tips

1,259 Listeners

The Recipe For SEO Success Show by Kate Toon SEO Educator

The Recipe For SEO Success Show

55 Listeners

SEO in 2025 by Majestic.com

SEO in 2025

2 Listeners

Opinionated SEO - Digital Marketing News by Philip Mastroianni

Opinionated SEO - Digital Marketing News

3 Listeners

The Simple and Smart SEO Show by Crystal Waddell

The Simple and Smart SEO Show

47 Listeners

The Mel Robbins Podcast by Mel Robbins

The Mel Robbins Podcast

19,793 Listeners

Beginners SEO Podcast by Phoebe, The Plan Success

Beginners SEO Podcast

9 Listeners

Simple Marketing & SEO | Online Marketing Tips for Website Traffic, Leads, and Sales by Rachel Lindteigen | SEO and Marketing Expert: Business Growth Coach

Simple Marketing & SEO | Online Marketing Tips for Website Traffic, Leads, and Sales

18 Listeners

The Tucker Carlson Show by Tucker Carlson Network

The Tucker Carlson Show

15,607 Listeners

AI Explored by Michael Stelzner, Social Media Examiner—AI marketing

AI Explored

83 Listeners