Bo Jackson was unstoppable in the NES game Tecmo Bowl, always running out ahead of flailing defenders.  Tom Chavez has run ahead like Bo multiple times, seeing data trends and capitalizing on them by founding and running successful businesses.  Prior to Ketch, his current company, Tom was CEO of Krux which was acquired by Salesforce as a centerpiece of their adtech offering.  Tom is now focusing on data privacy with Ketch and we catch up with him about the challenges of entrepreneurship, starting companies, what’s next and why he ran towards privacy tech