Beyond Social Media: The Marketing, Advertising & Public Relations Podcast

Beyond Social Media: The Marketing, Advertising & Public Relations Podcast

By Beyond Social MediaBusinessNewsMarketingBusiness News
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Beyond Social Media: The Marketing, Advertising & Public Relations Podcast episodes

  • Alexa Answers & Google Investigation

    During episode 280, co-hosts BL Ochman & David Erickson discuss:

    • Amazon's crowdsourcing of responses to Alexa users' questions
    • Google's Recover Together website of resources for addicts
    • Twitter's new arrangeable photos feature
    • Google's 'original reporting' algorithm designed to give more visibility to primary source, trustworthy journalism
    • WordPress' purchase of Tumblr
    • The Zooniverse crowdsourcing network supporting science experiments
    • An example of a great follow-up PR pitch
    • The Attorneys General investigating Google
    • Ledo Pizza's ill-advised 9/11 tweet

    Plus great new apps and important stats and a lot of stuff in between.

    • Show Notes & Links: http://beyondsocialmediashow.com/280
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    33 min
  • Google Maps Add AR & Friends Gets LEGOized

    During episode 279, co-hosts BL Ochman & David Erickson discuss:

    • Social media generated AlienStock Festival
    • By All Means podcast sponsorship
    • Google's podcast playback search results
    • Moodvertising
    • Google adds augmented reality to map directions
    • Friends gets LEGOized
    • Couch potato job openings
    • Suing Pulitzer Prize winning journalists
    • US Soccer Federation's PR crisis
    • Facebook unpublishes pages
    • Samsung's delete fest
    • Facebook's face scamming

    Plus great new apps and important stats and a lot of stuff in between.

    • Show Notes & Links: http://beyondsocialmediashow.com/279
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    39 min
  • French & Oscar Mayer's Brand Food Fight

    During episode 278, co-hosts BL Ochman & David Erickson discuss:

    • French's & Oscar Mayer's ice cream fight
    • The Minnesota Vikings ambassador employee
    • Pixel 4's gesture control
    • The Oakland A's PR investment
    • The global emoji culture
    • The great automatic advertizator that may put marketers out of work
    • What the top 100 Instagram influencers earn
    • Facebook's fake 126 million
    • The great Cambridge Analytica/Facebook election hack is now a Netflix must-watch video
    • How you can get a Master's Degree in Cannabis Science
    • The great Facebook re-naming

    Plus great new apps and important stats and a lot of stuff in between.

    • Show Notes & Links: http://beyondsocialmediashow.com/278
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    33 min
  • Portraits & Programmers & Writers AI!

    During episode 277, co-hosts BL Ochman & David Erickson discuss:

    • The hacked presidential seal that satirizing 45 as a Russian puppet during a recent speech
    • A brilliantly creative LinkedIn post that illustrates the power of breaking expectations
    • OpenAI's technology that is too dangerous to release
    • The Washington Post's securing and publishing of the DEA database that tracks prescription opioid shipments
    • An AI app that turns your photo into a Renaissance portrait
    • The emerging career of audio book narration
    • MailChimp and Vice teaming up on Second Acts
    • Illustrations imagining high tech brands as retro technology
    • House Wine and Cheez-Its in a box
    • Influencer scamming
    • Representative Tulsi Gabbard's Google Gimmick

    Plus great new apps and important stats and a lot of stuff in between.

    • Show Notes & Links: http://beyondsocialmediashow.com/277
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    43 min
  • Bud Light Inebriates Aliens & Apollo 11 Moon Landing Recreation

    During episode 276, co-hosts BL Ochman & David Erickson discuss:

    • Bud Light's offer to aliens escaping Area 51 of a specialty brew
    • NASA's release of a video recreating the moon landing
    • Oscar Meyer Air BnB-rentable Weinermobile
    • The VOID's immersive movie experiences
    • Twitter's desktop redesign
    • Pampers smart diapers
    • Lifestyle content on LinkedIn
    • Amazon pays users for their data
    • Browser extensions leaking personal data
    • The Russian FaceApp
    • Newsletter signup clutter
    • The Spearphone attack
    • Copy and paste websites

    Plus great new apps and important stats and a lot of stuff in between.

    • Show Notes & Links: http://beyondsocialmediashow.com/276
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    49 min
  • What Amazon Owns & Influencer Apology Video

    During episode 275, co-hosts BL Ochman & David Erickson discuss:

    • The astounding array of businesses Amazon owns
    • The Area 51 search for aliens joke that 400,000 people have signed up for
    • Major updates to Google My Business
    • How Pittsburgh helped power the first US Moon Landing
    • Pinterest adds videos
    • Shoelace is Google's latest attempt at building a social network
    • A hilarious parody influencer apology video
    • Ikea's new Soffa Sans typeface
    • Using text messages to solicit local reviews
    • Dangerous dongles
    • Video & email marketing pro tips

    Plus great new apps and important stats and a lot of stuff in between.

    • Show Notes & Links: http://beyondsocialmediashow.com/275
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    49 min
  • Taylor Swift Headlines Prime Day & Spotting Fake Videos

    During episode 274, co-hosts BL Ochman & David Erickson discuss:

    • Taylor Swift headlining a Prime Video live streaming concert teasing Amazon Prime Day
    • The Apollo 11 Augmented Reality app
    • A historic account of brand tweets
    • The periodic table of SEO success factors
    • Twitter and reddit's crackdown on social media abuse
    • LinkedIn's engagement algorithm update
    • VW's user generated content commercial
    • B.L.'s viral tweets
    • Google's voice strategy
    • A voice technology project that respects your privacy
    • Cops commenting racial slurs
    • Wayfair's employee walkout
    • The Google Phishing expedition
    • Blasting emails

    Plus great new apps and important stats and a lot of stuff in between.

    • Show Notes & Links: http://beyondsocialmediashow.com/274
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    1 hr 2 min
  • Deep Fakes: Rasputin Sings Beyonce & Spotify's Daily Drive

    During episode 273, co-hosts BL Ochman & David Erickson discuss:

    • Pakistani press conference that was filtered with cat ears
    • 3D objects and augmented reality in Google search
    • YouTube's augmented advertising
    • Cracker Barrel's moral stand
    • A robobullying parody video of Boston Scientific robots
    • Museums installing 'braille art' touchable recreations of exhibits
    • Spotify's Daily Drive podcast playlist and the company's new podcast-targeted advertising
    • The announcement of Facebook's Libra cryptocurrency
    • An AI-generated Russian spy infiltrates LinkedIn
    • A deep fake Rasputin sings Beyonce
    • Deep fake videos that are as easy to create as editing text
    • An algorithm that can generate an accurate portrait of a speaker based only on a sample of that speaker's voice
    • Google Photos goes Driveless

    Plus great new apps and important stats and a lot of stuff in between.

    • Show Notes & Links: http://beyondsocialmediashow.com/273
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    • Subscribe to the weekly eNewsletter
    45 min
  • 2019 State Of The Internet

    During episode 272, co-hosts BL Ochman & David Erickson discuss:

    • Mary Meeker's 2019 Internet Trends Report
    • A deep fake of Mark Zuckerberg himself
    • Radiohead thwarts extortionists
    • Barney's department store doubles as your pot dealer
    • Google Data Studio 101
    • VW takes its reputation cleanup seriously
    • Kraft rebrands ranch dressing as salad frosting
    • Internet-prompted evolution
    • Thumbdrive hacking
    • The definition of hate speech
    • Two popups too many

    Plus great new apps and important stats and a lot of stuff in between.

    • Show Notes & Links: http://beyondsocialmediashow.com/272
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    47 min
  • Spotbot For Sale & Amazon Prime Air Drone Deliveries

    During episode 271, co-hosts BL Ochman & David Erickson discuss:

    • The NYC subway landshark that went viral
    • Drone deliveries via Amazon Prime Air
    • Vox Media Union reaches an agreement
    • Boston Dynamics' commercial Spotbot
    • The Obama's partner with Spotify
    • Apple Podcasts transcripts
    • Amazon Echo's erase feature
    • Instagram's influencer ads
    • Google's new search results diversity update
    • Counterfeits on Amazon
    • Fear-based social media sites like Nextdoor, Citizen, and Amazon Ring's Neighbors
    • YouTube’s New Hate Speech Policy

    Plus great new apps and important stats and a lot of stuff in between.

    • Show Notes & Links: http://beyondsocialmediashow.com/271
    • Watch the video version
    • Connect with the show on social media
    • Subscribe to the weekly eNewsletter
    48 min

About Beyond Social Media: The Marketing, Advertising & Public Relations Podcast

From the publisher's feed

This is the audio version of the Beyond Social Media Show, a weekly video podcast broadcast live on YouTube.