Sometimes being the "only" means that you're paving the way for the many. The Beyond the Business Suit podcast sits down with Adrienne Lofton, Vice President of Global Brand Marketing at Google, to discuss getting out of your comfort zone in order to move forward in your career. Not only does she take us through her experience going to an HBCU, but she defines what success looks like when you're open to growth. From working with brands like Under Armour, Target, Nike, The Gap and now Google, she is no stranger to being the first Black woman in many places and spaces. In our conversation, she reflects on how her journey has led her to making a significant impact at a number of iconic brands, and what she has learned along the way.
Adrienne also shares how her team led the "Get The Message" campaign, which encourages people to speak up to Apple about the importance of adopting RCS messaging that allows equal messaging opportunities for Android and Apple users. This campaign has gained a lot of traction recently and is sparking much-needed dialogue about messaging between different operating systems.