At the forefront of the WagYouth—founded through the Australian Wagyu Association fellowship, is Jessie Macqueen, a passionate young leader shaping the future of Australia’s Wagyu industry. In this episode, Jessie shares her insights on the biggest challenges facing the next generation of Wagyu producers and how emerging leaders are finding innovative ways to collaborate, improve herd genetics, and maximize business opportunities. She emphasizes that the future of the industry isn’t just about tradition, it’s about adaptation, problem-solving, and collective growth.