Power Your Advice

Beyond the Portfolio: The One-Stop Advisor with Danny Lohrfink


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Danny Lohrfink, Co-Founder and Chief Product Officer at Wealth.com, sees a growing opportunity for advisors to play a more central role in their clients’ financial lives. As expectations rise for more coordinated guidance, he points to estate and tax planning as areas that are becoming more connected to the broader advice relationship rather than sitting off to the side as separate conversations.

A big part of that shift comes down to execution. For that broader advice model to work, firms need better ways to handle the technical work behind the scenes, so advisors can deliver a more complete experience without piling more manual burden onto the team. That means connecting estate and tax planning more closely, cutting down on disconnected workflows, and making it easier to move from analysis to client-ready advice.

Resources: Wealth.com

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