Book Blurbs That Hook

What is a book blurb and why are they so important? 

The book blurb is a piece of marketing copy authors or their publishing professional creates to sell their book. These blurbs have a distinct function of getting the attention of readers and turning them into buying customers.... But just because you are a great writer with a new book, doesn't mean you automatically know (or even like) how to write marketing copy. 

CaZ talks about her new course: Book Blurbs That Hook in this weeks show. For more information and to register check out the shop link below.

EXCLUSIVE: If you sign up before August 18, 2026 you can register for ONLY $27! Just use the code HOOK20 at checkout! 

Biz Buzz Segment: Book Blurbs That Hook (

Are Book Blurbs Out?

Book Blurbs and Inspiring Your Muse

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Book Blurbs that Hook - Course Page 

Stand Out on Amazon - Course Page

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Where Have All the Book Reviews Gone?

We discuss a great article discussing a new place the find book reviews. After seeing the end of a number of national book review sources, a local bookstore owner took it upon himself and his staff to create a new place for book reviews to be published. 

Plus, we talk about some of the places we each find book reviews and the positives and negatives of editorial reviews versus reader or customer reviews. 

Read the article we discuss!

Biz Buzz Segment: Where Have All the Book Reviews Gone? (2:35)

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A Grab Bag of Questions

We are bringing back the grab bag question format! This week's episode is focused on a few questions or topics that we are often asked when working with clients. From some common scams to estimating time for editing, we cover a few interesting topics that we might not always have the chance to answer in a full episode. 

Do you have questions you are asked frequently when working with clients? Let us know and we'll answer them on the show!

Biz Buzz Segment: A Grab Bag of Questions (3:00)

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Time Blocking For You

In this week's Biz Buzz we talk about time blocking. Whether you are an author or a business owner (or BOTH!) the way you manage your time is crucial! We talk about one way to better control your calendar: Time Blocking. 

CaZ has worked on a brand-new sprint course releasing in the coming days where she teaches you all you need to know to begin time blocking. This week's segment is focused on the specifics of the course and why it can be so helpful for anyone looking to have a better grasp on their calendar. 

Biz Buzz Segment: Time Blocking for YOU! (4:54)

Make Time for What Matters: Time Blocking to Protect Your Priorities

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The Author's Voice Courses

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The Resurgence of Indie Bookstores

Where do you enjoy buying your books? Recently there has been a resurgence in the number of indie bookstores. Why are these bookstores making a resurgence? We talk all about the rise in indie bookstores, why they are so important for local communities, and how indie authors can partner with bookstores to showcase each other. 

Biz Buzz Segment: The Resurgence of Indie Bookstores (3:17)

Book Review: The Bookshop (36:20)

Article from the Biz Buzz segment: Independent Bookstores Are Multiplying

IndieBound Indie Bookstore Finder

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The Author's Voice Courses

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What's happening with the nonfiction paperbacks?

We talk about an article Peter read recently about the changing times of the nonfiction format, specifically the nonfiction paperback. The industry is always changing so what are we seeing from the big publishers and what ways can indie and self-published authors take advantage of the changing formats? 

Biz Buzz Segment: What's happening with the nonfiction paperbacks? (3:15)

Read the article we discuss here! 

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The Author's Voice Courses

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An Intro to The Author's Voice Short Courses

We just released a brand-new short course which goes through the full checklist you need to upload a book into a printing service. As we release this new course, we did so on our brand new store which you can see all of our short courses, our full-certification courses, and few other selections like our Friend of the Show subscription. 

We talk about why we began our short courses, what they bring to the industry, and much more! 

Biz Buzz Segment: An Intro to The Author's Voice Short Courses (4:00)

Support the Show - Become a Friend of the Show for only $2/month

The Author's Voice Courses

Discover our courses -TAV Course page

Apply to join The Author's Voice Association

NOW ON SALE! - The Write Way: Conversations with Publishing Pros

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Learn more about The Author's Voice on our website: theauthorsvoice.org

How To Prepare Your Book For Design

Once your book is all written, you've sent it off for the edit and proofread, and polished it as much as you can, it's time to set the book for design. But what does that mean? Who do you work with? How does you make sure your document is ready? 

We talk all about the interior layout in this week's segment and touch on everything involved in the process. Whether you are preparing an ebook, an audiobook, or a physical book like a paperback or hardcover, have a proper design can save you delays with the printer, headaches from retailers, and complaints from your readers.  

Biz Buzz Segment: How to Prepare Your Book for Design

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FROM THE VAULT - Summer Beach Reads

This week's episode is everything you ever wanted to know about summer beach reads! 

June is the start of summer which means vacation season. It seems like every bookseller, magazine, or any one related to the publishing industry are release their best summer beach reads list. But have you every wondered what a summer beach read is? Are you writing a beach read without knowing it? How can you capture the rise in book reading during the summer months? We answer all that and more in our Biz Buzz segment. 

Biz Buzz Segment: Summer Beach Reads (3:08)

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How You Can Turn Your Book into a Film

Since the beginning of film, filmmakers have turned stories found in books, magazines, and other print formats into film adaptions for the big screen and television. Today, not much has changed! 

So how do you take your book and turn it into a film or television series? 

We talk about the process you might take to pitch your story, who you would talk with, and how involved you might be in the final production. Plus, CaZ shares her firsthand knowledge of the process. 

We also talk about some of our favorite (and least favorite) book adaptions throughout the entire episode. 

Biz Buzz Segment: How You Can Turn Your Book into a Film (3:15)

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Learn more about The Author's Voice on our website: theauthorsvoice.org