IN THIS EPISODE...

Today's episode features Keith Daser, founder of Deliver Digital. At Deliver Digital, Keith leads initiatives to optimize and manage technology partnerships and expenditures for SMBs and mid-market clients. With over fifteen years of experience in the technology industry, he has honed a passion for developing innovative solutions, bringing them to market, and mobilizing teams to tackle intricate challenges.

Join us as Keith dives into topics ranging from digital transformation strategies to navigating the complexities of AI and security integration, all while sharing insights and debunking myths surrounding these pivotal areas!

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Full show notes, links to resources mentioned, and other compelling episodes can be found at http://BlendedWorkforcesAtWork. (Click the magnifying icon at the top right and type “Keith”)

If you love this show, please leave us a review. Go to http://RateThisPodcast.com/blended

Be sure to:

• Check out our website at http://BlendedWorkforcesAtWork
• Follow Karan on LinkedIn, X, and Instagram
• Follow SDL on LinkedIn, X, and Instagram

ABOUT SHOCKINGLY DIFFERENT LEADERSHIP (SDL):

This podcast is brought to you by Shockingly Different Leadership, the go-to firm companies trust when needing to supplement their in-house HR teams with contract or interim HR, Learning, and Culture experts to assist with business-critical People initiatives during peak periods of work. Visit https://shockinglydifferent.com to learn more.

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Keith is the founder of Deliver Digital, which guides business and IT leaders through the selection, management, and governance of key technology partnerships. This work is reshaping the technology solution provider landscape by helping to reduce cost and duplication, increase collaboration, and implement effective and sustaining governance models.

With 15 years of experience across the technology channel, he has orchestrated significant digital shifts of some of Canada's most progressive companies, led the sustained growth and transformation for one of the nation's largest IT service providers, and brought several new services and products to market.

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1.    What are common myths about digital transformation?

2.    What are the opportunities in the role of technology in businesses?

3.    What challenges do organizations face in the AI and security markets?

4.    What gaps in the technology landscape does Deliver Digital address?

5.    How does Deliver Digital optimize technology and partnerships?

6.    Who are Deliver Digital's ideal clients?

7.    How does Deliver Digital approach technology evaluations?

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[03:32] Keith's Life Beyond Work

[05:32] Keith's 15-Year Journey in the Technology Industry

[07:51] Addressing Market Gaps in the Fast-Evolving Technology Landscape with Deliver Digital

[10:17] Revolutionizing Help Desk Services From Labor-Intensive Operations to Tech-Driven Solutions

[12:05] Deliver Digital's Approach for Optimizing Technology and Partnerships for Tailored Business Solutions

[15:34] Bridging Organizational Gaps for Enhanced Partner Collaboration

[17:20] Delivering Digital Solutions with Integrity and Impact

[19:37] Empowering Small to Medium Businesses with Strategic Technology Solutions Across North America

[21:46] Streamlining Technology Evaluations for Rapid Transformation

[23:13] Signature Segment: Keith's entry into the LATTOYG Playbook: Starting Small and Embracing Collaboration for Real Results

[26:32] AI and Security Landscape

[30:52] Signature Segment: Keith's LATTOYG Tactic of Choice: Leading with Courageous Agility

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• Website: deliverdigital.ca
• LinkedIn: linkedin.com/in/keithdaser
• Instagram: instagram.com/deliver.digital/

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Overview:  The Lead at the Top of Your Game Leadership Development Experience

IN THIS EPISODE...

This episode features Erica McMannes, the co-founder and Chief People and Community Officer at Instant Teams. Instant Teams is a pioneering customer experience marketplace dedicated to sourcing exceptional diverse talent for companies while championing the empowerment and employment of military spouses through remote work opportunities. With a mission-driven approach, Erica and her team have revolutionized traditional workforce models, leveraging their innovative platform to connect skilled individuals with meaningful roles across various industries.

Join us as Erica shares insights into their journey from startup inception to navigating the evolving landscape of remote work while highlighting the transformative impact of their inclusive hiring practices!

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Full show notes, links to resources mentioned, and other compelling episodes can be found at http://BlendedWorkforcesAtWork. (Click the magnifying icon at the top right and type “Erica”)

If you love this show, please leave us a review. Go to http://RateThisPodcast.com/blended

Be sure to:

• Check out our website at http://BlendedWorkforcesAtWork
• Follow Karan on LinkedIn, X, and Instagram
• Follow SDL on LinkedIn, X, and Instagram

ABOUT SHOCKINGLY DIFFERENT LEADERSHIP (SDL):

This podcast is brought to you by Shockingly Different Leadership, the go-to firm companies trust when needing to supplement their in-house HR teams with contract or interim HR, Learning, and Culture experts to assist with business-critical People initiatives during peak periods of work. Visit https://shockinglydifferent.com to learn more.

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Erica McMannes is the Founder and Chief People & Community Officer of Instant Teams and Twelve Million Plus. She has been a leader in the military community for more than two decades, holding various roles within the Department of Defense and private sector. Before starting Instant Teams, Erica was a consultant for veteran-owned startups in Silicon Valley, specializing in remote team development and management, brand distribution, and content creation.

Erica has been highlighted at HubSpot's INBOUND Conference, Amazon's Women in Operations Leadership Summit, SHRM's Visionary Summit, and is a four-time presenter at the Military Influencer Conference and the Department of Defense's Annual Military Spouse Employment Partnership Summit. Also, she has served terms on non-profit boards, including the Board of Directors for Hampton Roads Start Peninsula and the Board of Directors for Impact100 Greater Peninsula.

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1.    How does Instant Teams uniquely integrate military spouses into workforces?

2.    What challenges does a military spouse face in building a career and personal identity?

3.    What strategies does the company use to convince employers to hire military spouses?

4.    What outcomes do blended workforces bring to organizations?

5.    How do the co-founders divide leadership roles within their company?

6.    What challenges and opportunities do military spouses face in a remote work startup?

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[02:45] From Military Spouse to Co-Founder: Building a Business with Purpose

[04:18] Turning Personal Challenges into a Business Solution: The Origin Story of Instant Teams

[06:35] How Instant Teams Connects Top Remote Talent with Enterprise Needs

[08:36] Instant Teams' Journey from Startup to Industry Leader

[11:08] How Instant Teams Leverages Diverse Talent to Meet Varied Operational Needs

[12:23] Instant Teams' Approach to Skill-Based Hiring and Support

[14:56] Future of Work

[18:00] Insights and Strategies for Embracing the Modern Workforce

[18:52] Diversity and Flexibility in the Modern Workplace

[19:46] A Story of Leadership Realization and Growth

[21:41] How Remote Female Founders Overcame Challenges to Scale

[23:29] Empowering Military Spouses in the Global Workforce

[25:44] The Journey of a People-Centric Startup

[27:18] Signature Segment: Erica's entry into the LATTOYG Playbook: Advice for Military Spouses Entering the Job Market

[29:33] Signature Segment: Erica's LATTOYG Tactic of Choice: Leading with The Drive For Results

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Website: instantteams.com

LinkedIn: linkedin.com/in/ericamcmannes/

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Overview:  The Lead at the Top of Your Game Leadership Development Experience

IN THIS EPISODE...

This episode uncovers the transformative power of freelance management solutions (FMS) in navigating the rapidly changing terrain of modern employment. Buckle up as we embark on a journey to explore the evolving landscape of external workforces and the pivotal role Work Suite plays in shaping its future!

Meet Dave Colford, the Chief Customer Officer at Worksuite. As a premier “software as a service” and professional services company, Worksuite is dedicated to empowering the global freelancer, contingent, and influencer workforce. With a background in enterprise-level digital transformations, management turnarounds, and ongoing value creation for companies of all sizes, Dave brings over 25 years of industry experience and a wealth of knowledge to today's conversation.  

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Full show notes, links to resources mentioned, and other compelling episodes can be found at http://BlendedWorkforcesAtWork. (Click the magnifying icon at the top right and type “Dave”)

If you love this show, please leave us a review. Go to http://RateThisPodcast.com/blended

Be sure to:

• Check out our website at http://BlendedWorkforcesAtWork
• Follow Karan on LinkedIn, X, and Instagram
• Follow SDL on LinkedIn, X, and Instagram

ABOUT SHOCKINGLY DIFFERENT LEADERSHIP (SDL):

This podcast is brought to you by Shockingly Different Leadership, the go-to firm companies trust when needing to supplement their in-house HR teams with contract or interim HR, Learning, and Culture experts to assist with business-critical People initiatives during peak periods of work. Visit https://shockinglydifferent.com to learn more.

-------------

Dave Colford is the Chief Customer Officer of Worksuite, the premier SaaS and professional services company focused on the global freelancer, contingent, and influencer workforces. As an industry leader, Dave has been at the vanguard of enterprise-level digital transformations, management turnarounds, and ongoing value creation for over 25 years. In his private life, Colford is the proud father of five children and an active volunteer with the Boy Scouts of America and the Red Cross. He is also a mentor with the Capital Partners for Education.

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1.    Why is there a growing global trend towards freelance or contingent work?

2. What challenges do companies face regarding compliance when managing external workers?

3.  How does Work Suite integrate with other platforms within companies?

4.   What factors have contributed to younger generations' preference for independent contract work?

5.    Why is leading with a drive for results significant as a leadership approach?

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[02:44] Balancing Family, Scouting, and Martial Arts: A Glimpse into Dave's Life

04:15] From Mailroom to Media Mogul: Dave's Journey Through Two Transformative Careers

[07:38] The Evolution of Freelance Management Solutions

[11:14] Ensuring Order, Compliance, and Access to Talent in an Evolving Workforce

[14:03] Scalable Workforce Solutions for Modern Business Growth

[16:19] Building Honest Worker-Employer Relationships in a Modern Freelance Economy

[17:48] Committing to Freelance Talent for Diversity and Innovation

[21:57] Signature Segment: Dave's entry into the LATTOYG Playbook: Adapting to the Freelance Workforce

[25:39] Integrating Freelance Management: Seamless Solutions for a Connected Workforce

[26:53] Generational Impact on the Workplace

[29:13] The New Dynamics of Employee-Employer Relationships in a Gig Economy

[32:03] Signature Segment: Dave's LATTOYG Tactic of Choice: Leading With A Drive For Results

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• Website: worksuite.com
• LinkedIn: linkedin.com/in/dave-Colford
• Email: [email protected]

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Overview:  The Lead at the Top of Your Game Leadership Development Experience

IN THIS EPISODE...

Today's episode features Donna Parent, the Chief Marketing Officer at Dynamo Software. Dynamo stands at the forefront of innovation, offering a multi-tenant cloud software platform explicitly tailored for the alternative investment sector. Throughout today's conversation, we'll gain invaluable insights into this specialized industry as Donna guides us through her journey.

One of the strategies Donna champions is the use of blended workforces, a concept she mastered early in her career under the mentorship of pioneers. Through Donna's leadership, her team at Dynamo embraces the power of external talent and exemplifies a results-driven mindset that aligns marketing efforts directly with revenue generation. Join us as we uncover the intricacies of marketing in the alternative investment realm and discover how Donna navigates this landscape with finesse and innovation.

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Full show notes, links to resources mentioned, and other compelling episodes can be found at http://BlendedWorkforcesAtWork. (Click the magnifying icon at the top right and type “Donna”)

If you love this show, please leave us a review. Go to http://RateThisPodcast.com/blended

Be sure to:

• Check out our website at http://BlendedWorkforcesAtWork
• Follow Karan on LinkedIn, X, and Instagram
• Follow SDL on LinkedIn, X, and Instagram

ABOUT SHOCKINGLY DIFFERENT LEADERSHIP (SDL):

This podcast is brought to you by Shockingly Different Leadership, the go-to firm companies trust when needing to supplement their in-house HR teams with contract or interim HR, Learning, and Culture experts to assist with business-critical People initiatives during peak periods of work. Visit https://shockinglydifferent.com to learn more.

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Donna Parent's passion for marketing began as a love affair with writing. She started in newspaper reporting and saw firsthand the impact of storytelling. When she launched her marketing career, she quickly learned how to multiply that impact by leveraging branding, positioning, and multiple integrated communication strategies and platforms. Tracking that impact has prepared her to be a strategic marketer leading value-added integrated marketing programs that drive business goals and generate positive results for high-tech, emerging software companies.

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1.    What is the importance of showing results in marketing?

2.    What are the strategies for managing a team through objectives and key results (OKRs)?

3.    What are some benefits of using a blended workforce?

4.    What defines success in marketing?

5.    How can results drive success?

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[02:49] A Glimpse into Donna's High-Energy Life Beyond Work

[04:26] Donna's Journey to CMO at Dynamo

[06:48] Dynamo's Unique Role in Optimizing Investment Workflows

[09:07] Dynamo's Specialized Solutions for Hedge Funds and Private Equity

[14:25] How High Standards and Collaboration Drive Success

[17:23] Fostering a Unified and Fluid Team: The Key to Collaborative Success

[19:11] The Journey of Building a High-Impact Marketing Team with Supportive Leadership

[21:34] The Power and Pitfalls of a Blended Workforce

[25:46] Signature Segment: Donna's LATTOYG Tactics of Choice: Leading With A Drive For Results

[29:17] Signature Segment: Donna's entry into the LATTOYG Playbook: Mastering the Art of Marketing

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Website: dynamosoftware.com

LinkedIn: linkedin.com/in/donnaparent

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Overview:  The Lead at the Top of Your Game Leadership Development Experience

IN THIS EPISODE...

Frustrated by handoffs between teams? Say goodbye to inefficiencies with the 5-step OPTICS™ System!

Meet Ryan Weiss, the visionary president of Effective Performance Strategies, who is pioneering a paradigm shift in business optimization with the groundbreaking Optics System. In our conversation today, Ryan unveils the Optics system's transformative potential, from its inception to its streamlined evolution. He shares how it identifies root causes, resolves pain points, and empowers cross-cultural collaboration. Also, Ryan illuminates the path to business success through innovative processes and values alignment.

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Full show notes, links to resources mentioned, and other compelling episodes can be found at http://BlendedWorkforcesAtWork. (Click the magnifying icon at the top right and type “Ryan”)

If you love this show, please leave us a review. Go to http://RateThisPodcast.com/blended

Be sure to:

• Check out our website at http://BlendedWorkforcesAtWork
• Follow Karan on LinkedIn, X, and Instagram
• Follow SDL on LinkedIn, X, and Instagram

ABOUT SHOCKINGLY DIFFERENT LEADERSHIP (SDL):

This podcast is brought to you by Shockingly Different Leadership, the go-to firm companies trust when needing to supplement their in-house HR teams with contract or interim HR, Learning, and Culture experts to assist with business-critical People initiatives during peak periods of work. Visit https://shockinglydifferent.com to learn more.

-------------

Ryan Weiss is passionate about engaging with business leaders interested in positively influencing the world and has over 20 years of success leading teams, programs, and operations to drive business results and profitability. His strong appreciation for diverse cultures was gained through extensive international work experience, living in 3 countries, and leading global teams across more than 20 countries.

Ryan earned degrees in Chemistry (uiuc.edu) & Finance (ku.edu), creating a foundation for understanding businesses' technical, leadership, and financial needs to thrive. Throughout his career, he created what is now known as the OPTICS™ System to enable companies to align people & processes for accelerated performance. The OPTICS™ System has been designed as a simple way for leadership teams to align for improved performance. He is currently writing his second book, which is scheduled for release in 2024. The book will allow readers to understand your challenges through a new lens of clarity.

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1.    What prompted the evolution of the optics framework?

2.    How does the SIPOC framework enhance clarity and collaboration?

3.    When is it important to leverage cross-cultural strengths?

4.    What are the key criteria for selecting effective consultants and vendors?

5.    How does a company stay focused amidst various opportunities?

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[03:25] The Dual Optics Approach to Business Success

[07:16] The Evolution of the Optics Framework

[09:19] How the Optics System Transforms Business Processes

[11:24] How the SIPOC Framework Enhances Clarity and Collaboration

[14:14] Integrating SIPOC in the Optics System for Effective Process Improvement

[16:08] The Key to Effective Blended Workforces in the Optics System

[18:30] Key Criteria for Selecting Effective Consultants and Vendors

[20:40] Signature Segment: Ryan's entry into the LATTOYG Playbook: Staying Focused Amidst Opportunities

[23:44] Signature Segment: Ryan's LATTOYG Tactic of Choice: Leading With Courageous Agility

[25:55] Ryan's Books

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Website: epsoptics.com/

LinkedIn: linkedin.com/in/ryancweiss/

OPTICS in Action Podcast Link: podcast.epsoptics.com/

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Overview:  The Lead at the Top of Your Game Leadership Development Experience

IN THIS EPISODE...

In this episode, Valerie Khayutin, General Manager and CEO of North America at Badesofa, shares her insights on navigating the competitive consumer business landscape. She emphasizes the importance of prioritization and results-driven leadership, especially within blended workforces.

Valerie discusses her strategies for managing internal and external talent, stressing the need for clear communication, collaboration, and respect for consultant boundaries. She also highlights the critical role of execution and effective onboarding in achieving business success.

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Full show notes, links to resources mentioned, and other compelling episodes can be found at http://BlendedWorkforcesAtWork. (Click the magnifying icon at the top right and type “Valerie”)

If you love this show, please leave us a review. Go to http://RateThisPodcast.com/blended

Be sure to:

• Check out our website at http://BlendedWorkforcesAtWork
• Follow Karan on LinkedIn, X, and Instagram
• Follow SDL on LinkedIn, X, and Instagram

ABOUT SHOCKINGLY DIFFERENT LEADERSHIP (SDL):

This podcast is brought to you by Shockingly Different Leadership, the go-to firm companies trust when needing to supplement their in-house HR teams with contract or interim HR, Learning, and Culture experts to assist with business-critical People initiatives during peak periods of work. Visit https://shockinglydifferent.com to learn more.

-------------

Valerie Khayutin has a proven track record of launching and operating early-stage consumer brands in the health and wellness market. She has developed, brought to market, and assembled teams for several businesses. With over 10 years of experience, Valerie brings deep expertise in the health and wellness market and is passionate about building strong, future-proofed companies.

Her track record includes Danone, Freshly, Root Logic, Five Four Ventures, and more, where she led business growth and development along with strategies to improve profitability. As Badesofa’s Head of the North American market, Valerie is utilizing her experience and skills to bring this multi-million dollar German business into the North American wellness market.

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1.    How can a workforce be structured to ensure efficiency and productivity?

2.    How can a leader demonstrate a drive for results in a blended workforce?

3.    What are common challenges in leading a blended workforce?

4.    What tactics are employed to motivate a blended workforce to achieve results?

5.    What strategies are successful for finding and hiring external talent?

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[03:38] From Russia to California

[05:33] Valerie's Profesional Background

[07:52] The Power of a Blended, Global Team

[09:17] Leadership Strategies for Seamless Team Operations

[12:29] Building a Dream Team: The Art of Recruitment and Referrals

[16:23] Collaboration in a Blended Workforce

[21:31] Streamlining Onboarding

[24:19] Signature Segment: Valerie's LATTOYG Tactic of Choice: Leading With the Drive for Result: The Key to Success in Competitive Markets

[25:43] Signature Segment: Valerie's entry into the LATTOYG Playbook: Mastering Prioritization

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Website: https://badesofa.com

LinkedIn: https://www.linkedin.com/in/valerie-khayutin-30297123

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Overview:  The Lead at the Top of Your Game Leadership Development Experience

IN THIS EPISODE...

This episode delves into intricate human resources and compensation strategy with Jesse Meschuk. Jesse is the Principal at Exequity, a premier provider of executive compensation consulting services for compensation committees and management. Throughout this conversation, he shares his wealth of knowledge and experience as a seasoned expert in the field, shedding light on the pivotal role of strategic decision-making in driving organizational success.

From navigating executive compensation complexities to crafting workforce strategies tailored to today's dynamic landscape, Jesse offers invaluable insights into fostering employee engagement and maximizing enterprise value. Join us as we explore the nuances of blending workforces, harnessing collective wisdom, and building a culture of effective decision-making with Jesse Meschuk, a true luminary in human capital management.

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Full show notes, links to resources mentioned, and other compelling episodes can be found at http://BlendedWorkforcesAtWork. (Click the magnifying icon at the top right and type “Jesse”)

If you love this show, please leave us a review. Go to http://RateThisPodcast.com/blended

Be sure to:

• Check out our website at http://BlendedWorkforcesAtWork
• Follow Karan on LinkedIn, X, and Instagram
• Follow SDL on LinkedIn, X, and Instagram

ABOUT SHOCKINGLY DIFFERENT LEADERSHIP (SDL):

This podcast is brought to you by Shockingly Different Leadership, the go-to firm companies trust when needing to supplement their in-house HR teams with contract or interim HR, Learning, and Culture experts to assist with business-critical People initiatives during peak periods of work. Visit https://shockinglydifferent.com to learn more.

-------------

is a Human Capital Advisor and career and HR expert with more than 20 years of consulting and human resources experience. Jesse specializes in helping companies define and execute their human capital strategy across the entire employee value proposition in a wide variety of industries, including technology, entertainment, gaming, retail, hospitality, manufacturing, and sports.

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1.    What are the advantages of blended workforces?

2.    What challenges might companies face with blended workforces?

3.    How can companies overcome challenges associated with blended workforces?

4.    What are the essential factors to consider when designing compensation and incentives?

5.    How might the field of compensation evolve in the future?

6.    How can strategic decision-making contribute to extending the workforce?

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[02:32] Jesse's Life Beyond Work

[03:47] Executive Compensation and HR Strategy

[05:10] The Power and Challenges of Implementing a Blended Workforce

[10:06] Building Effective Blended Workforce Strategies

[13:42] From Employee to Independent Contractor

[19:58] Signature Segment: Jesse's entry into the LATTOYG Playbook: Tailoring Executive Compensation Strategies for Business Success

[22:34] Future of Compensation and Workforce Dynamics

[29:59] Signature Segment: Jesse's LATTOYG Tactics of Choice: The Power of Strategic Decision Making

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• Website: jessemeschuk.com/
• LinkedIn: linkedin.com/in/jesse-meschuk/

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Overview:  The Lead at the Top of Your Game Leadership Development Experience

IN THIS EPISODE...

Scaling businesses can significantly impact personal life as leaders navigate the complexities of growth. This often requires a delicate balance between professional responsibilities and individual well-being, highlighting the importance of connectivity between the two realms.

Today's episode features Catherine Fitzgerald, the visionary founder of Brass Tacks with Heart Business Advising, whose coaching goes beyond mere business strategy, delving into personal fulfillment and work-life balance. With a background as a master "doer" and "achiever," she intimately understands the journey from relentless action to purposeful leadership. Catherine's ultimate goal is to equip her clients with the tools and mindset necessary to lead authentically, achieve sustainable growth, and create a business that aligns with their vision for a fulfilling life.

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Full show notes, links to resources mentioned, and other compelling episodes can be found at http://BlendedWorkforcesAtWork. (Click the magnifying icon at the top right and type “Catherine”)

If you love this show, please leave us a review. Go to http://RateThisPodcast.com/blended

Be sure to:

• Check out our website at http://BlendedWorkforcesAtWork
• Follow Karan on LinkedIn, X, and Instagram
• Follow SDL on LinkedIn, X, and Instagram

ABOUT SHOCKINGLY DIFFERENT LEADERSHIP (SDL):

This podcast is brought to you by Shockingly Different Leadership, the go-to firm companies trust when needing to supplement their in-house HR teams with contract or interim HR, Learning, and Culture experts to assist with business-critical People initiatives during peak periods of work. Visit https://shockinglydifferent.com to learn more.

-------------

Catherine Fitzgerald is a seasoned executive and coach-consultant who empathizes deeply with the challenges founders, CEOs, and executives face. Drawing from her own experiences as a CEO, Catherine understands the overwhelming pressure and perpetual sense of responsibility that often accompany leadership roles. She specializes in guiding individuals burdened by the weight of their team's performance, struggling to delegate effectively, and perpetually tethered to their business.

Through her "Brass Tacks with Heart" approach, Catherine offers a unique blend of strategic insight and empathetic support. She helps clients reclaim their time, regain clarity about their priorities, and transform stress and chaos into calm confidence. Catherine's mission is to empower leaders to step into their visionary roles while ensuring that their businesses succeed and enrich their lives rather than consume them.

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1.    What are some examples of challenges in blending workforces?

2.    Why is implementing blended workforces considered crucial for business growth?

3.    How can scaling businesses affect personal life?

4.    What are some strategies for success in blending workforces?

5.    When does financial literacy play a vital role in empowering employees?

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[02:53] Catherine's Life's Adventures

[05:03] Entrepreneurial Growth with Brass Tacks

[10:06] Scaling Success

[12:47] Growth and Cultural Alignment with Blended Workforces

[17:58] Strategic Integration: Team Ownership and Communication in Change Management

[20:56] Signature Segment: Catherine's entry into the LATTOYG Playbook: Leading with Heart, Empathy, and Experience

[26:12] Demystifying Finances with Heart and Insight

[29:07] Signature Segment: Catherine's LATTOYG Tactics of Choice: Leading with Intrapreneurship

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Website: www.brasstackswithheart.com

LinkedIn: https://www.linkedin.com/in/catherine-a-fitzgerald/

Instagram: https://instagram.com/brasstackswithheart

Twitter: https://twitter.com/BrassTacs_Heart

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Overview:  The Lead at the Top of Your Game Leadership Development Experience

IN THIS EPISODE...

Meet Lauren Pasquale Bartlett, Chief Marketing Officer at Ingenovis Health, a company that leads brand strategy and marketing for a family of renowned healthcare staffing brands. Ranked among the Top 5 U.S. healthcare staffing firms, Ingenovis Health is committed to nurturing healthcare talent. Laruen’s visionary leadership has propelled Ingenovis Health to the forefront of the industry, with innovative initiatives like the Ingenovis Health ACT program empowering healthcare professionals.

In this episode, Lauren explores the evolving landscape of blended workforces and the critical role of AI in shaping staffing trends. From preparing and placing medical talent to selecting and managing external pools for marketing, she shares valuable insights into navigating the complexities of the healthcare industry.

------------

Full show notes, links to resources mentioned, and other compelling episodes can be found at http://BlendedWorkforcesAtWork. (Click the magnifying icon at the top right and type “Lauren”)

If you love this show, please leave us a review. Go to http://RateThisPodcast.com/blended

Be sure to:

• Check out our website at http://BlendedWorkforcesAtWork
• Follow Karan on LinkedIn, X, and Instagram
• Follow SDL on LinkedIn, X, and Instagram

ABOUT SHOCKINGLY DIFFERENT LEADERSHIP (SDL):

This podcast is brought to you by Shockingly Different Leadership, the go-to firm companies trust when needing to supplement their in-house HR teams with contract or interim HR, Learning, and Culture experts to assist with business-critical People initiatives during peak periods of work. Visit https://shockinglydifferent.com to learn more.

-------------

Lauren Pasquale Bartlett is the Chief Marketing Officer for Ingenovis Health and its esteemed family of brands, which includes trusted names such as Trustaff, Fastaff, HealthCare Support, U.S. Nursing, VISTA Staffing Solutions, Springboard Healthcare, and CardioSolution. Within the Executive Leadership Team, she holds a pivotal role, in directing brand strategy, marketing initiatives, and communications endeavors.

Under Lauren's guidance, Ingenovis Health has soared to prominence, securing its position among the Top 5 Largest U.S. Healthcare Staffing Firms according to Staffing Industry Analysts (SIA). Her visionary leadership has been instrumental in shaping the company's identity in a fiercely competitive landscape. Notably, she spearheaded the creation of the groundbreaking Ingenovis Health ACT program, a revolutionary suite of resources tailored to empower healthcare professionals to flourish and progress in their careers.

Lauren's impact extends beyond strategic planning; she has redefined the company's digital marketing landscape, orchestrating campaigns that have yielded unparalleled growth in candidate acquisition and engagement, delivering substantial returns on investment. Recognized as a paragon of excellence, her marketing and communications team consistently sets industry benchmarks.

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1.    What is a blended workforce and how does it relate to talent acquisition and healthcare staffing?

2.    How is AI influencing trends in healthcare staffing and the availability of talent pools?

3.    What steps are involved in preparing and placing medical talent within blended workforces?

4.    How do leaders go about selecting and managing external talent pools for marketing efforts within the healthcare industry?

5.    What strategies are employed for branding and retaining talent within the healthcare sector?

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[04:06] Unveiling Ingenuous Health

[09:34] AI in Healthcare: Transforming Diagnosis and Talent Matching

[14:16] Preparing Healthcare Talent

[17:01] Leveraging External Talent for Marketing Success

[19:52] Integrating External Talent into Your Team

[21:46] Strategic Vendor Selection

[23:35] Signature Segment: Lauren's entry into the LATTOYG Playbook: Crafting a Purpose-Driven Brand

[30:13] Signature Segment: Lauren’s LATTOYG Tactics of Choice: Leading with Courageous Agility

[34:13] Connecting with Ingenuous Health

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Website URL: www.ingenovishealth.com

LinkedIn Bio Link: https://www.linkedin.com/in/laurenpasquale/

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Overview:  The Lead at the Top of Your Game Leadership Development Experience

IN THIS EPISODE...

In this fascinating episode, we unravel the concept of blended workforces and define the critical role of trust in vendor selection. Our discussion ventures into the depths of effective talent acquisition strategies as we navigate the maze of data-driven decision-making and harness the transformative power of metrics to steer organizational practices toward success.

Michael Ang is the CEO and founder of JobElephant, a renowned agency in recruitment advertising. With over two decades of industry experience, Michael brings valuable insights into the dynamics of blended workforces, highlights the common pitfalls of navigating brand culture, and illuminates the path toward embracing diversity recruitment in today's vibrant and ever-changing workforce.

------------

Full show notes, links to resources mentioned, and other compelling episodes can be found at http://BlendedWorkforcesAtWork. (Click the magnifying icon at the top right and type “Michael”)

If you love this show, please leave us a review. Go to http://RateThisPodcast.com/blended

Be sure to:

• Check out our website at http://BlendedWorkforcesAtWork
• Follow Karan on LinkedIn, X, and Instagram
• Follow SDL on LinkedIn, X, and Instagram

ABOUT SHOCKINGLY DIFFERENT LEADERSHIP (SDL):

This podcast is brought to you by Shockingly Different Leadership, the go-to firm companies trust when needing to supplement their in-house HR teams with contract or interim HR, Learning, and Culture experts to assist with business-critical People initiatives during peak periods of work. Visit https://shockinglydifferent.com to learn more.

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Michael Ang, the Founder and CEO of JobElephant, boasts an impressive career spanning over two decades in recruitment advertising. With his journey commencing in 1994 as a graphic designer, Michael swiftly ascended to become a prominent figure in the national recruitment advertising landscape. In 2000, fueled by passion and entrepreneurial spirit, he established JobElephant, laying its foundational stones right from his garage.

Under Michael's visionary leadership, JobElephant has emerged as a pinnacle of reliability and success in recruitment advertising. With a steadfast commitment to excellence, Michael has cultivated an environment where outstanding service is not just a goal but a cornerstone of the company's ethos. Personally overseeing many accounts, many of which have blossomed into long-standing partnerships lasting over a decade. Michael's dedication and hands-on approach have been instrumental in JobElephant's journey to the forefront of the industry.

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1.    What factors contribute to the effectiveness of blended workforces in companies?

2.    When considering talent acquisition processes, what role does trust play in selecting vendors or contractors?

3.    What metrics are crucial for evaluating the success of recruitment advertising efforts?

4.    How does the entrenchment of traditional practices hinder innovation in talent acquisition strategies?

5.    What criteria should companies prioritize when assessing the quality and relevance of diversity job boards?

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[04:27] Blended Workforce Landscape: Opportunities and Challenges

[07:52] Job Elephant: Job Advertising with Data-Driven Insights

[14:10] AI in Talent Acquisition

[18:43] Criteria for Selecting Vendors and Contractors

[22:04] Overcoming Entrenched Practices in Talent Acquisition

[25:18] Signature Segment: Michael's entry into the LATTOYG Playbook: Insights from Job Elephant's Guide

[29:25] Signature Segment: Michael's LATTOYG Tactics of Choice: Leading with Strategic Decision Making

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Website: jobelephant.com/

LinkedIn: linkedin.com/in/jobelephant/

Twitter: twitter.com/Job_Elephant

Facebook: facebook.com/jobelephant/

Instagram: instagram.com/jobelephant/

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Overview:  The Lead at the Top of Your Game Leadership Development Experience