Blossom in Business

Adding a new service felt like the obvious fix for my empty calendar. Lashes, lash lifts, brows, even teeth whitening at one point. Spoiler, it didn't fix anything 👀

In this one I'm getting real about why I kept expanding my menu every time my books felt quiet and why that decision actually put me further from my goals, not closer to them. I'm walking through the real cost of restarting your startup investment every single time you add a service, the year I lost money on teeth whitening and why offering everything can quietly dilute your expert status.

✨ Why a new service almost never solves a bookings problem
✨ The hidden cost of restarting your "startup investment" every time you expand
✨ My honest teeth whitening flop, and what it taught me about pricing and positioning
✨ Why being known for one thing books you out faster than being known for everything

If you're sitting on the idea of adding something new to your menu right now, listen to this one first 💕

Work 1:1 with me to become more booked + profitable, click here 💓

Don’t forget to rate this podcast 5 stars ⭐️

Follow us on Instagram ⬇️

https://instagram.com/blossominbusiness_

https://www.instagram.com/royalblossombeauty

Follow us on TikTok ⬇️

https://www.tiktok.com/@blossominbusiness  

Have a topic you would like covered on the pod? 🌸

Send through your request on our website here: https://blossominbusiness.com/pages/blossom-in-business-podcast 

Want to be our next guest speaker? Apply here: https://go.blossominbusiness.com/podcast-guest-speaker-application

Become one of our sponsors: Email [email protected] 💌

Getting a video to blow up feels like the dream. More views, more followers, more proof you're doing it right.

Here's the truth nobody tells you. Followers and views don't pay your bills, bookings do. And you can absolutely go viral with the wrong audience and see zero change in your calendar.

In this episode I'm breaking down why chasing virality can actually work against your business, especially if you're an in person service provider with a very specific, local ideal client. I get into what happened when I stopped chasing views altogether, how I positioned my content around premium pricing without losing clients and why some of the most fully booked techs I know barely have a following at all.

What you'll walk away with:
✨ Why views and followers don't automatically equal sales
✨ The exact questions to ask before you post, so your content actually converts
✨ How to build a content strategy around bookings instead of chasing the algorithm
✨ Why targeting a smaller, more specific audience can outperform going viral every time

Work 1:1 with me to become more booked + profitable, click here 💓

Don’t forget to rate this podcast 5 stars ⭐️

Follow us on Instagram ⬇️

https://instagram.com/blossominbusiness_

https://www.instagram.com/royalblossombeauty

Follow us on TikTok ⬇️

https://www.tiktok.com/@blossominbusiness  

Have a topic you would like covered on the pod? 🌸

Send through your request on our website here: https://blossominbusiness.com/pages/blossom-in-business-podcast 

Want to be our next guest speaker? Apply here: https://go.blossominbusiness.com/podcast-guest-speaker-application

Become one of our sponsors: Email [email protected] 💌

I almost closed my salon and gave up on my business completely 😳

This is something I've never really admitted out loud before. There was a point where I was working seven days a week, taking on hours that didn't serve me, dealing with clients who drained me and barely paying myself anything. I got to the point where I thought 'what is even the point?'.

In this episode I'm getting real about the exact moment I almost walked away from everything I'd built and what actually shifted for me behind the scenes.

✨ Why working around everyone else's schedule nearly burnt me out
 ✨ The pricing mistake that meant I was earning less the harder I worked
 ✨ How I set boundaries with clients without losing my business
 ✨ What actually changed once I stopped running my business and started owning it

If you've ever thought about quitting, I need you to hear this one 💕

I also touch on something big I'm launching very soon so keep your ears open for that one 👀

Work 1:1 with me to become more booked + profitable, click here 💓

Don’t forget to rate this podcast 5 stars ⭐️

Follow us on Instagram ⬇️

https://instagram.com/blossominbusiness_

https://www.instagram.com/royalblossombeauty

Follow us on TikTok ⬇️

https://www.tiktok.com/@blossominbusiness  

Have a topic you would like covered on the pod? 🌸

Send through your request on our website here: https://blossominbusiness.com/pages/blossom-in-business-podcast 

Want to be our next guest speaker? Apply here: https://go.blossominbusiness.com/podcast-guest-speaker-application

Become one of our sponsors: Email [email protected] 💌

Ever finished a course and felt more confused than when you started? You're not alone and it's not your fault 🫶

In this episode I'm getting into the dark side of beauty education, the red flags to watch for before you invest in a course and why so many students end up feeling ripped off. I'm sharing my own experience sitting through overpriced, under delivering courses so you know exactly what to look out for before you spend a cent ✅

Here's what I get into:

✨ The fast track courses that promise the world and deliver overwhelm instead
 ✨ Why an expensive course isn't always a good one
 ✨ The support red flags most people don't notice until it's too late
 ✨ Misinformation and gatekeeping to watch for in the industry
 ✨ The real signs of a good educator, before you ever purchase anything

If you've ever invested in a course that left you feeling defeated, this one's for you. It's not your fault, and this episode will help you make a better choice next time 💌

Work 1:1 with me to become more booked + profitable, click here 💓

Don’t forget to rate this podcast 5 stars ⭐️

Follow us on Instagram ⬇️

https://instagram.com/blossominbusiness_

https://www.instagram.com/royalblossombeauty

Follow us on TikTok ⬇️

https://www.tiktok.com/@blossominbusiness  

Have a topic you would like covered on the pod? 🌸

Send through your request on our website here: https://blossominbusiness.com/pages/blossom-in-business-podcast 

Want to be our next guest speaker? Apply here: https://go.blossominbusiness.com/podcast-guest-speaker-application

Become one of our sponsors: Email [email protected] 💌

Thinking of starting a beauty business and hoping to do it cheap? I need to have an honest chat with you  🙈

In this episode I'm breaking down why your business is an investment, not an expense  and why trying to cut corners on things like your course, your products and your equipment can actually cost you more in the long run 🫣

I'm sharing what I wish someone had told me before I started, the difference between what you can cheap out on and what you absolutely cannot, and why picking the right beginner course from day one changes everything 💖

Here's what I get into:
✨ Why a business is always going to cost more than you think and how to prepare for it
✨ The difference between things you can budget on and things you should never cheap out on
✨ How choosing the wrong course or products can end up costing you double
✨ What to actually look for in a beginner course before you invest
✨ Why celebrating every small win matters more than you realise

If you're ready to start your nail journey the right way, I dropped a free masterclass called First Set: Your Beginner's Roadmap to Becoming a Full Time Nail Technician. Click the below link and sign up for free to get it straight to your inbox so you can go binge it right after this episode 💌

https://go.blossominbusiness.com/first-set-masterclass

Work 1:1 with me to become more booked + profitable, click here 💓

Don’t forget to rate this podcast 5 stars ⭐️

Follow us on Instagram ⬇️

https://instagram.com/blossominbusiness_

https://www.instagram.com/royalblossombeauty

Follow us on TikTok ⬇️

https://www.tiktok.com/@blossominbusiness  

Have a topic you would like covered on the pod? 🌸

Send through your request on our website here: https://blossominbusiness.com/pages/blossom-in-business-podcast 

Want to be our next guest speaker? Apply here: https://go.blossominbusiness.com/podcast-guest-speaker-application

Become one of our sponsors: Email [email protected] 💌

Ever been fully booked then had a quiet week hit you out of “nowhere”? 👀

Being fully booked doesn't mean you can stop showing up ✨ That's the lesson I learned the hard way 😅

In this episode we get into:

✨Why so many of us go quiet on marketing the moment we're fully booked 🚫

✨How client behaviour (not client loss) can quietly cause a dip in your bookings

✨What actually happened when I went on holidays and my books unexpectedly slowed down

✨How to prevent quiet periods before they hit 

✨What to do if you're already in a quiet period: get instant income, refining your strategy + remaining productive

If you want your books to stay full, you have to keep acting like they're not 🌸

Work 1:1 with me to become more booked + profitable, click here 💓

Don’t forget to rate this podcast 5 stars ⭐️

Follow us on Instagram ⬇️

https://instagram.com/blossominbusiness_

https://www.instagram.com/royalblossombeauty

Follow us on TikTok ⬇️

https://www.tiktok.com/@blossominbusiness  

Have a topic you would like covered on the pod? 🌸

Send through your request on our website here: https://blossominbusiness.com/pages/blossom-in-business-podcast 

Want to be our next guest speaker? Apply here: https://go.blossominbusiness.com/podcast-guest-speaker-application

Become one of our sponsors: Email [email protected] 💌

Something big is coming for Blossom in Business, and this episode is the first real look behind the scenes 👀

This is a bonus check in the episode. No lesson plan, no structured teaching, just me catching you up on everything that's been happening. I get into the rebrand, what it actually means for the direction of the brand and why this feels less like “just a name change” and more like the beginning of something entirely new ✨

I also walk you through the new podcast setup and the shift to a more casual, conversational format. What felt off about the old approach and why Big Sister Energy just makes more sense for where this show is going 🎙️

And I tease something in the works for beauty business owners that I'm not ready to announce yet, plus a hint at a guest episode coming very soon. 👀

You'll walk away knowing exactly where Blossom in Business is headed, why the shift is happening now and feeling like you got the inside scoop before anyone else does 💕

Work 1:1 with me to become more booked + profitable, click here 💓

Don’t forget to rate this podcast 5 stars ⭐️

Follow us on Instagram ⬇️

https://instagram.com/blossominbusiness_

https://www.instagram.com/royalblossombeauty

Follow us on TikTok ⬇️

https://www.tiktok.com/@blossominbusiness  

Have a topic you would like covered on the pod? 🌸

Send through your request on our website here: https://blossominbusiness.com/pages/blossom-in-business-podcast 

Want to be our next guest speaker? Apply here: https://go.blossominbusiness.com/podcast-guest-speaker-application

Become one of our sponsors: Email [email protected] 💌

If you know you need to raise your prices but you're not sure how or when to actually do it, this episode is for you 💅

After covering the mindset behind pricing and how to calculate your numbers, this is the final piece. Executing your price increase the right way.

✨ When to raise your prices urgently vs strategically
 ✨ The best times of year to increase, and why timing matters more than you think
 ✨ How to raise your prices without shocking or losing your clients
 ✨ My exact transition strategy that keeps clients loyal while increasing your income
 ✨ How much to increase by, and how often
 ✨ What to do if you're significantly undercharging

We also get into why it's okay to lose clients during a price increase and how that actually creates space for better, more aligned clients

With the new financial year around the corner, there's no better time to reset your pricing and start charging in a way that actually supports your life and your business 🌸

Don’t forget to rate this podcast 5 stars ⭐️

Follow us on Instagram ⬇️

https://instagram.com/blossominbusiness_

https://www.instagram.com/royalblossombeauty

Follow us on TikTok ⬇️

https://www.tiktok.com/@blossominbusiness  

Have a topic you would like covered on the pod? 🌸

Send through your request on our website here: https://blossominbusiness.com/pages/blossom-in-business-podcast 

Want to be our next guest speaker? Apply here: https://go.blossominbusiness.com/podcast-guest-speaker-application

Become one of our sponsors: Email [email protected] 💌

If you’ve ever based your prices on what other nail techs are charging… this episode is going to change everything 💅

In my last pricing episode, we unpacked the mindset around pricing and why it’s so controversial in the nail industry. But today, we’re getting into the part most people avoid… the numbers 👀

Because the truth is, you can’t build a profitable business by guessing your prices 😅

In this episode, I walk you through:
✨ How to calculate your true cost per service
✨ How to factor in overheads, product cost + your hourly rate
✨ How to set an hourly rate that actually supports your life
✨ Why being fully booked doesn’t always mean you’re profitable
✨ The biggest pricing mistakes nail techs make (especially when it comes to nail art)
✨ When you need to raise your prices, even before looking at the numbers

We also dive into real examples that break down exactly why so many nail techs are undercharging… and why “$100+ sets” are often not expensive, they’re necessary 💅

This episode might feel overwhelming at times, but it’s one of the most important conversations you can have if you want to build a sustainable beauty business 💓

If you’re ready to stop guessing your prices and start understanding them, this is for you 🌸🎙️

And if you haven’t already, make sure you go back and listen to “The Controversy Around Pricing in the Nail Industry” first, it will completely shift the way you think about charging 🎧🙌

Work 1:1 with me to become more booked + profitable, click here 💓

Don’t forget to rate this podcast 5 stars ⭐️

Follow us on Instagram ⬇️

https://instagram.com/blossominbusiness_

https://www.instagram.com/royalblossombeauty

Follow us on TikTok ⬇️

https://www.tiktok.com/@blossominbusiness  

Have a topic you would like covered on the pod? 🌸

Send through your request on our website here: https://blossominbusiness.com/pages/blossom-in-business-podcast 

Want to be our next guest speaker? Apply here: https://go.blossominbusiness.com/podcast-guest-speaker-application

Become one of our sponsors: Email [email protected] 💌

If you’re fully booked, working long hours in your salon, but still not making the money you thought you would… this episode is for you 💖

In this very special episode, I’m joined by our FIRST EVER guest speaker, Kate from KR Beauty Academy - a former beauty business owner who now helps salon owners and beauty professionals scale their income without burning themselves out.

We’re diving into:
✨ How to make more money without working more hours
✨ The biggest mistakes keeping beauty businesses stuck financially
✨ Strategic service packages that actually increase profit
✨ How to upsell without sounding pushy or salesy
✨ Simple ways to increase your average client spend

Whether you’re a nail tech, lash artist, brow artist or salon owner - this episode is packed with practical advice and mindset shifts to help you grow your income sustainably.

We also finish with a quick-fire Q+A covering some spicy beauty business opinions, scaling advice and the fastest ways to increase revenue in your salon 👀

You can find Kate + her program Beauty Business Breakthrough below ⬇️

Kate’s Instagram: https://www.instagram.com/krbeautyacademy 

Kate’s Program: https://krlashesandbrows.com.au/pages/beauty-business-community 

Work 1:1 with me to become more booked + profitable, click here 💓

Don’t forget to rate this podcast 5 stars ⭐️

Follow us on Instagram ⬇️

https://instagram.com/blossominbusiness_

https://www.instagram.com/royalblossombeauty

Follow us on TikTok ⬇️

https://www.tiktok.com/@blossominbusiness  

Have a topic you would like covered on the pod? 🌸

Send through your request on our website here: https://blossominbusiness.com/pages/blossom-in-business-podcast 

Want to be our next guest speaker? Apply here: https://go.blossominbusiness.com/podcast-guest-speaker-application

Become one of our sponsors: Email [email protected] 💌