Blur & Blend Marketing...Trish Talks!

Blur & Blend Marketing...Trish Talks!

By Trish RubinBusiness
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Blur & Blend Marketing...Trish Talks! episodes

  • Episode 27: Amelia Tran: Get Energized & Connected with A Digital Professional Powerhouse!

    Amelia Tran:
    Named “Top 30 women in digital you should be following” in 2019, Amelia is a Facebook Blueprint & Twitter-certified Digital Marketer with 9 years’ experience with startup and global companies overseeing social media & digital strategies for Tech, CPG, Oil & Energy Fortune 500 brands. Amelia is also an Adjunct Professor at her alma mater, Baruch College, teaching Interactive Marketing and previously taught at NYU.
    Passion for education & trendspotting led to features in eMarketer, Business Insider & related publications, as well as speaking engagements at Social Fresh & Social Media Strategies Summit & industry podcasts/interviews. 
    In her spare time, she manages a networking group for Digital Marketers & Entrepreneurs, and is always excited to do outdoor excursions & travel.

    LinkedIn: linkedIn.com/in/ameliatran


    Instagram: Instagram.com/ameliatran


    Twitter: twitter.com/ameliatran


    31 min
  • Episode 25: Abigail Rogado Charts her Marketing Corporate Course to Global Entrepreneurship

    In this episode, Abigail describes how a "Devil Wears Prada" style start launched her marketing career and has empowered her through management opportunities to take the step into being her own brand as an international marketing consultant as CEO of ARTTank.
    Reach out to her on LinkedIN on Twitter https://twitter.com/abitherese on INSTA @abigailtherese  and her blog "AmericainPig" https://www.americainpig.com/

    30 min
  • Episode 22 of Blur & Blend Marketing: How to be an ACE Networker in the Blur of Zoom Rooms

    This Episode of the B& B  describes my winning strategy, the secret sauce for my networking. success! My Framework since 2007?  ACE Networking!  A relationship building model that transfers networking success from IRL rooms to Zoom Rooms. In 15 min. Hear how  to ... ASSOCIATE, CREATE, ENGAGE to keep you top of mind with people you want to do business with--even when you aren't with them in person!

    The episode references Trish Rubin's New York Minute for Networking. Published in 2007, Its foundations transfer to digital relationship building in 2020!

    14 min
  • Marketing for New Marketers... AND thanks to Covid19--WE are all NEW Marketers!

    Trish starts off the podcast in TRAFFIC!

     Isn't she in Quarantine? Tune in to find out how she starts in Traffic, and leads you through the Blur of today's marketing in COVI19. Use the rearview mirror, but look ahead. Everyone is a NEW MARKETER today because of the virus. Hear how to navigate, how to work with classics of marketing and refresh them, how to try to figure out consumers and beat the competition. It's a new world of capabilities that can keep you relevant in the new age of marketing in the Pandemic! You'll be GLAD you did.

    25 min
  • Episode 20/ Blur & Blend: Marketing in the Pandemic: Is COVID19 a Brand?... and other Trending Marketing Questions

    Hi All, In this episode I share an interesting marketing and brand perspective. How is the  world of marketing messaging in this time of crisis?And is Corona behaving as a brand....these topics will be part of my teaching, writing, speaking and work with clients... using a Power of THREE frame from the field. Brands responding through ACTION/ INFORMATION/SUPPORT.

    Here's an article with curated links that was helpful to me in seeing what brands are grappling with in this time. 

    How brands you know are communicating with audiences in crisis:

    https://medium.com/@osobaprecious/brand-communication-in-the-midst-of-the-pandemic-panic-a7e0a78910a2

    24 min
  • Don't Worry, Baby. A Re-boot of Blur and Blend Marketing from New York City

    After shelving, Blur and Blend Marketing and being on the verge of launching  a new, next level studio production called "The EducatED Brand", the global pandemic stepped in.  So much for having control! 

    So everything's changed... I'm back in the "Blur and Blend"! And so are you along with me wherever you are in the world. But, "Don't Worry, Baby" as the Beachboy's sing... everything will turn out all right!  

    Spend some time with me in isolation on the Upper West Side of NYC where I share surviving in the blur of the pandemic. Learn how to blend your new reality into a positive moment-- one that will make us better versions of ourselves as people... and eventually as professionals when we get fully back to work. I'll give you the scoop on life in NYC where 8.5 million people have disappeared. Where it's Groundhog  Day on the Upper West Side. I'll share a NYC story that will makes you smile... and give you hope. 

    26 min
  • Episode 18: From IESEG Paris... Marta Vazquez brings her International Voice to a Conversation about Building Global Educational Partnerships & the Benefits of Study Abroad

    My guest is a colleague and friend... Marta Vazquez. 

    In her busy schedule, Marta gave me  valuable time in her office in La Defense on the campus of  IÉSEG School of Management, where the next gen of CHANGE MAKERS in business learns . We talked about the current context of Internationalism  and study abroad and the power of networking. Marta has formed powerful international partnerships in higher education in a time of change. These 281 partner institutions benefit the school's faculty, staff and students. As the Associate Director of International Network and Development at IÉSEG School of Management over the last 9 years, Marta has used her connecting H2H , Human to Human, skill to find solid worldwide partnerships-- How does she do this? These relationships make the school an attractive collaborative institution for universities from Asia, Africa , the US and other corners of the world. With a background in business and a heart for higher education, she lives the BLUR and BLEND in International Ed. Marta gives listeners an up to the moment, state of the world  view of global study, the joys, the challenges and possibilities of her role as she markets the story of IESEG worldwide.

    25 min
  • Episode 17: Live from Lille! Rajat Nayer speaks for Z: the Next Generation as it faces the " Tumbleweed" Challenege

    My guest is a former student now working in Lille  on  campus at @IESEG completing his Master Thesis.  Rajat's a goal-driven Master's student with a targeted sense of initiative and improvement that he demonstrated to me in class a year ago. as well as in his professional work demonstrated in Customer, Store, and Web management.  He's committed to his career in marketing and if you are looking for a savvy young professional in your organization, he's soon available!

     Rajat, in his Linkedin profile says he is, "Aiming to use my existing knowledge and experience towards playing an active role to supporting a company towards its Marketing and Sales goals." Connect with him and see his passion for aviation on his linked in photo... and in the podcast learn about how his other love , as a musician at the piano, he creates a unique Gen Z profile. I like to introduce my students as works in progress and he is on a great track to his next stop. 


    For me, it was a pleasure to hear the thinking of a student almost a year after being in my classroom... he's a valued member of my tribe! And his thinking about the "Tumbleweed Generation" shows his creativity of mind as a marketer.

    34 min

About Blur & Blend Marketing...Trish Talks!

From the publisher's feed

When I teach marketing, I honor the theory of yesterday, but I amplify practice of today. My podcast touches on how my talented industry guests navigate brand journeys using "blurring and blending"…