Bold Names

Marc Benioff is one of the most outspoken names in tech. The billionaire co-founder of customer relationship software company Salesforce has been pivoting the company’s focus to artificial intelligence agents to help its clients manage customer service and other needs. But he has some strong opinions about how others are promoting AI, from how Microsoft is selling its Copilot feature to companies like Amazon buying up nuclear power contracts for their data centers. And yet he says he’s as excited about AI as he was the day that Apple’s Steve Jobs sent him one of the first iPhones. So what can AI actually do, and what’s a ‘fantasy’? Benioff speaks to WSJ’s Christopher Mims and Tim Higgins in episode two of our interview series Bold Names.

Further Reading

The Secret Weapon Helping Businesses Get Results From AI: Humans

Salesforce Darkens the Skies for Cloud Software as AI Threat Looms 

Salesforce CEO Marc Benioff Makes $150 Million Donation to Hawaii Hospitals 

At Marc Benioff’s Salesforce, It’s One Big Family—Until Trouble Hits 

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Tesla, and its CEO Elon Musk, are the big names in electric vehicles, but a lot of competitors are nipping at their heels, including one led by a former top Tesla engineer. Peter Rawlinson is the CEO of Lucid, a billion-dollar auto startup he says has better technology than its rivals. The company recently completed a $1.75 billion stock offering, and has backing from Saudi Arabia’s Public Investment Fund. Now, as major automakers such as Volkswagen, General Motors and Ford pull back on their EV ambitions, find out why Rawlinson says Lucid’s all-in on luxury vehicles with a high price tag and, eventually, smaller batteries. Plus, why he says he won’t be building a $20,000 EV any time soon. He speaks to WSJ’s Tim Higgins and Christopher Mims in episode one of our interview series Bold Names.

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Further Reading

The Withering Dream of a Cheap American Electric Car

Elon Musk Plays a Familiar Song: Robot Cars Are Coming 

Ultralong-Range Electric Cars Are Arriving. Say Goodbye to Charging Stops. 

Used EVs Sell for Bargain Prices Now, Putting Owners and Dealers in a Bind 

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A brief message about some changes coming to The Future of Everything.

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A few months ago, AI supercomputer Gefion was plugged in for the first time in a ceremony featuring the Nvidia CEO Jensen Huang, the King of Denmark and Nadia Carlsten, the CEO of the Danish Centre for AI Innovation. Carlsten and Mads Krogsgaard Thomsen, CEO of the Novo Nordisk Foundation, join WSJ’s Ben Cohen to discuss what they hope to achieve with 1,500 of the most powerful graphics processing units on the planet, including innovations in drug discovery, protein design and digital biology. 

What do you think about the show? Let us know on Apple Podcasts or Spotify, or email us: [email protected] 

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The future of addiction treatment could be in treating the brain itself. A new trial at West Virginia University’s Rockefeller Neuroscience Institute is exploring whether using ultrasound waves on parts of the brain associated with addiction could disrupt connections that contribute to cravings. WSJ health reporter Julie Wernau explains how it works and how it could change the science of treating addiction.  

What do you think about the show? Let us know on Apple Podcasts or Spotify, or email us: [email protected] 

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Further reading:

Can Zapping the Brain Help Treat Addiction? 

Ultrasound Isn’t Just for Pregnancy. How It’s Helping Treat the Brain. 

A Generation of Drug-Addiction Survivors Is Entering Old Age 

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Do you have trouble falling asleep? If meditation apps and sleep trackers aren’t cutting it, now there’s technology designed to help users not only nod off more quickly but improve their slumber. WSJ’s Charlotte Gartenberg speaks with Science Bureau Chief Jo Craven McGinty about the latest wearable sleep tech that targets brain waves with sound and light to help you get a good night’s rest.

What do you think about the show? Let us know on Apple Podcasts or Spotify, or email us: [email protected]

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Further reading: 

New Wearable Devices Target the Brain to Bring Better Sleep 

To Get a Better Night’s Sleep, First Fix Your Day 

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Colossal Biosciences wants to create new animals that resemble extinct creatures like the woolly mammoth, thanks to advancements in genetic engineering and synthetic biology. In this conversation from the WSJ’s Future of Everything Festival in May 2024, Colossal Biosciences co-founder and CEO Ben Lamm discusses how the de-extinction of species could help address the loss of biodiversity and benefit ecosystems. He tells Future of Everything editorial director Stefanie Ilgenfritz about his plans for monetizing the technology, and how it could be used for human health.

What do you think about the show? Let us know on Apple Podcasts or Spotify, or email us: [email protected] 

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Further reading:

Return of the Woolly Mammoth? 

Doctors Can Now Edit the Genes Inside Your Body 

How Ancient Hunters Felled Massive Mammoths and Hungry Predators 

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Electric vehicle sales growthexperienced a slow down in 2 023 that continued into this year. Despite EV makers’ big bets on batteries, buyers seemed more hesitant to take the all-electric route. But EV sales are exp ected to keep growing in 2025, according to Cox Automotive. On the Science of Success, WSJ’s Ben Cohen speaks with Journal reporter Sean McLain about the companies he’s watching and his predictions for the EV race in 2025. 

What do you think about the show? Let us know on Apple Podcasts or Spotify, or email us: [email protected] 

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Electric motors are silent but electric vehicles are not. They make noise for safety, branding and to enhance the driving experience. And since they are no longer limited by the sound of the motor, these cars provide an acoustic blank slate. Jasper de Kruiff, co-founder and creative director of Impulse Audio Lab, has been working in interactive sound design for over a decade. He explains the tech and creative approaches that go into each vehicle’s sonic picture and why the roads of the future could sound like an electric symphony.

What do you think about the show? Let us know on Apple Podcasts or Spotify, or email us: [email protected] 

Sign up for the WSJ's free The Future of Everything newsletter.

Further Reading:

Designing the Sensory Experience of an Electric Vehicle 

How New Motors Could Transform the EV Industry 

With an EV, I Had to Learn to Drive All Over Again 

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Electric motors are silent but electric vehicles are not. They make noise for safety, branding and to enhance the driving experience. And since they are no longer limited by the sound of the motor, these cars provide an acoustic blank slate. Jasper de Kruiff, co-founder and creative director of Impulse Audio Lab, has been working in interactive sound design for over a decade. He explains the tech and creative approaches that go into each vehicle’s sonic picture and why the roads of the future could sound like an electric symphony.

What do you think about the show? Let us know on Apple Podcasts or Spotify, or email us: [email protected] 

Sign up for the WSJ's free The Future of Everything newsletter.

Further Reading:

Designing the Sensory Experience of an Electric Vehicle 

How New Motors Could Transform the EV Industry 

With an EV, I Had to Learn to Drive All Over Again 

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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