By Samantha Siffring
5
4141 ratings
The podcast currently has 35 episodes available.
I have some big news!
I’m taking a break from the podcast.
I have spent the last 5 years putting out weekly episodes (sometimes even more) and it’s time for a change.
I know many of you are diehard listeners, and I love you for that. I appreciate you so much, and I’m sorry that this news will be hard.
So, for this week’s episode, I talk about my decision and how it came about, what is next for me and how I see myself and my business being an example for others.
You’ll learn:
Featured on today’s episode:
I am convinced that the biggest red flag that turns people off from an entrepreneurial mindset is this idea of, “Retiring your husband”.
And rightfully so, I get it!
It seems like some empty dream, right? How could this possibly work?
There are multiple scams, business models, MLMs, you name it, that dangle the promise of being able to “retire your husband”, without sharing what that actually might look like for all members of the family.
So, for today’s episode of the podcast, I invited my husband, Stuart, back to discuss this idea of “retiring your husband”. We chat more about specifically what “retiring your husband” looks like in our family dynamic, what it actually entails from both sides of the relationship, and how to make it work for you and your family, if and when the time comes.
You’ll learn:
Featured on today’s episode:
This episode you’ll hear me talking a lot about this word, permission.
Permission to opt out of tools that are feeling heavy, outdated, and cumbersome to your business.
Permission to change the processes and systems that you might have liked in the beginning of your business, but have outgrown overtime as a business owner.
But most importantly, permission to work with the way you're wired, stay true to your authentic self, and stop negative self-talk about decisions you make in your business.
This week on the podcast, I’m coming to you from my phone in my hotel room in Boston last week. After much procrastination towards recording this episode,( and then an unexpected flight cancellation,) I was put in a pickle where I had to record an episode on the fly without my normal equipment.
But I hope that my experience is a great lesson for you; One that you truly don’t have to be perfect or different than you are to create an amazing, profitable business.
You’ll learn:
Featured on today’s episode:
Business owners are forever questioning every single step they take in their business.
Correction…
Every single breath, movement, and step…you name it, is brought into question on a daily basis.
But why?
Why do we do this to ourselves; why do we question our ability to create the perfect storm of both appropriate steps forward, and decisions to take a step back?
Without feeling the guilt, or fear, of other people’s opinions about the actions we have taken.
This week on the podcast, I invited my client Kirsten on to dive into the topic of decision making (that’s her specialty!) We’ll be chatting about how we make decisions as business owners, how you’re not alone in the fear of FOPO, (fear of other people’s opinions), and why it’s important to get fluent in your fear.
Business building can get really exhausting, really fast, based on how you make decisions. If you’re feeling overwhelmed, overstimulated, and just clueless when it comes to business values, and not letting the fear of other people’s opinions paralyze you, this is the episode for you!
You’ll learn:
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This question is undeniably the question I get asked the most in my
coaching sessions:
Where’s the line between selling yourself short, undervaluing what you provide, and charging too much?
And the answers to these questions are…
There’s really no right or wrong answer.
Frustrating, right?
There’s no secret formula, or hidden pricing guide somewhere that you should be following to determine your pricing. It is constantly changing.
So if you're questioning your pricing, especially if you’re a newer business, the hesitation and anxiety surrounding pricing is completely normal; you’re in good company.
I invited my sister, and COO, Brenna back to the podcast this week, to chat more about this topic. We will chat more about the idea of creating prices, and how to measure them accurately for your personal needs of your business. My goal with this episode is for you to get the perspective and tools you need to feel really great about what you offer to your clients and how it’s priced.
You’ll learn:
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Full disclosure if you’re any kind of business owner:
You can have a successful business with bad copy.
I’ve been there…almost every single person that has a successful business has created bad copy once or twice before.
(Think of it as almost a rite of passage as a business owner, LOL).
And I really feel like this is such an important place to start because so many people feel like their business is suffering from bad copy.
When in reality, because business owners believe they create bad copy, so they don’t create content.
So then what happens? You get no clients, no sales, no business.
But bad copy is better than no copy. Crappy content can still help and inspire people.
You just have to know how and when to use it for you and your business. And once you find your voice, your area of expertise, and your groove, it will get easier.
This week on the podcast, I invited my friend and client, Erica, to chat about all things related to copy. Together, we talk about how bad copy is better than no copy (and you can still get clients with it!), the different phases of copy skills development we’ve been through personally, and give lots of tips and prompts to help you up the value on the content you create.
Learn More About Erica:
Erica is a former therapist and certified life coach. She helps really busy professionals get more confidence and battle any sort of burnout. Erica also helps her clients manage their time so that they can enjoy all of the things that they’ve created and achieve even more in their professional and personal lives.
You’ll Learn:
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What was the reason you wanted to become a business owner?
I know for me, I wanted to be able to have a way to use my training, and degree, while simultaneously being at home while my kids were young.
I wanted a way to have both freedom and flexibility, while still financially contributing to my family.
Having my own business, I was able to accomplish all three of those things. But here's the problem for pretty much all business owners…
We started our business for freedom, and for flexibility. But are you actually experiencing the freedom and the flexibility that you wanted when you first decided to start ?
I would say probably for every single business owner, the answer is no at some point.
So it's not that it’s always going to be this terrible situation, where you're not having freedom and flexibility…
But most of us will have periods of time where we are not experiencing as much of that as we would like, and it's important we focus on the reality of working for ourselves.
In this episode of the podcast, I’m solo, which felt pretty necessary based off of the conversation we would be having today about our businesses. I will be taking you through some pivotal shifts in mindset work you need to make as a business owner. But most importantly, I will be giving you realistic and actual approaches to implement into your business today, to set yourself up for success.
You’ll learn:
Featured on today’s episode:
“What if you quit?”
This is a question I ask many of my clients during 1:1 coaching sessions.
It usually branches from our initial conversation of the “Maybe” game that they’ve been playing.
The “Maybe” game is probably one of the worst games that business owners play with themselves in the back of their heads….
You’ve probably played it before,you just didn’t know it had a name.
“Maybe I should be more patient.”
“Maybe it’s never going to work.”
“Maybe I should pivot into a different direction.”
“Maybe I should just quit altogether.”
If you’ve felt any part of the “Maybe” game before, you are in good company.
I invited my client, Sarah Waggoner, both a successful Etsy Seller and Etsy Seller coach, to the podcast today to chat more about this “part of the process' ' in both of our businesses.
We have both doubted many twists and turns in our businesses before. She and I are ready to chat about the challenges, successes, and feelings around these fluid movements in our businesses.
In this episode of the podcast, we’ll chat more about how you’ll know that it's time to quit, pivot, or stay the course as a business owner. If you’ve been playing the “Maybe” game more than you’d like, then this episode is for you!
Learn More About Sarah:
Sarah owns Heartland Lettering, a product business selling on Etsy and Amazon. She also teaches Etsy sellers how to get more sales on Etsy simply and efficiently. You can find her on Instagram or in her free Etsy seller Facebook group
You’ll Learn:
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How many times have you questioned the way you run your business?
Better yet, how many times have you felt embarrassed for even thinking you needed to question your business?
Having the opportunity to work so closely with thousands of women creating businesses for themselves, I feel confident in saying this statement:
YOU are not ALONE in your feelings.
In fact, I would be so bold to say that I believe every single business owner at some point or another has had doubts about their business, and then felt guilty about having them.
But why?
Why do we feel the need to impose this idea of perfectionism on ourselves, or business, etc. When there are SO many of us that have the SAME kinds of emotions/feelings?
This week on the podcast, I have my COO and sister, Brenna, on to talk about business shame and how we see it showing up for people. We also give you a peek behind the curtain of my business to help normalize pivots, changes, and all the ups and downs that come with business.
You’ll learn:
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How many times have you had that light bulb moment in your business, for it to only burn out as fast as it came in?
Then, what were you left with when the idea didn’t pan out, or took longer to achieve, besides a burnt out light?
You’ve probably felt one, if not all of these:
insecurity, unworthiness, frustration, anger, unmotivated, and sadness, just to name a few.
There’s this narrative that's out there that if you don't keep taking action towards your goals, then you're lazy or you don't want it enough, or you aren't cut out for business.
And more often than not… that’s just not true. In fact, you can thank your hormones for most of those feelings.
This amazing, yet harmful fascination is what my friend, (and one of the incredible coaches on my team), Crystal Agyei, calls the “Dopamine Hangover”.
I invited Crystal to join me on my podcast this week to talk more about this concept so we can help you feel less like an unmotivated lazy person who isn’t cut out for business…
And help you to realize this happens because you’re a regular human with a regular human brain.
In this week’s episode, you’ll learn why this “Dopamine Hangover” happens. But more importantly, tips and tricks to help you make it through. (or avoid!), the Dopamine Hangover to actually stay engaged with your goals and continue moving forward.
This is a podcast episode everyone needs to listen to!
You’ll learn:
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The podcast currently has 35 episodes available.