Boutique Digital Marketing

Boutique Digital Marketing

By Rita SaikaliBusinessMarketing
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Boutique Digital Marketing episodes

  • Understanding Opportunity Cost + Interview with Shatoria Teague

    If you have a business, then you probably have a certain budget to operate by. This budget has its constraints that may be a little confusing.

    In this article we clarify and simplify these constraints so that you can run your business in most efficient way possible.

    This podcast will discuss:

    • What is an opportunity cost?
    • Marginal decision making
    • What are sunk costs?
    • We also have an amazing interview with Ms. Shatoria Teague own of Always & Forever Formal Wear in Beloit Wisconsin 

       317 State St Beloit, WI 53511.

      In this interview she tells us about her experience as a small business owner, and how she has overcome all the challenges that came her way! 

      39 min
    • How to Keep Your Employees Motivated/Can Customers Access Your Services

      In the first part of this week's show we will talk about how to motivate your employees so that they enjoy working with you! 

      How to Keep Your Employees Motivated - Intro -

      You may be feeling like your employees are lacking motivations. If that is the case, you are probably wondering what it is that you do to increase their morale. Fortunately, you are not the only one going through this situation, and fortunately there are solutions.

      In this podcast we go through ways that will help you increase motivation beginning with job design and ending with empowerment.

      Can Customers Access Your Services - Intro - 

      Do you have a great product or service?

      I hope that the answer is yes, otherwise check out our articles on designing great products and services.

      Now that you have those, now it is time to sell that product or service. So, something that you must consider is the accessibility of your product to your desired customer.

      Here is the thing, we live in a world where almost everything is on demand, and user experience is highly important. In fact it is a major focus point of digital designs. So, in a world that is filled with instant gratification, your products or services need to have a similar experience when it comes to accessibility.

      Think about all the times you clicked off of a website because it was taking too long to load.

      Well, that would mean that the product you were looking to buy, or the content you had wanted to look at was not as accessible as you had hoped. As a result, you decided that it was not worth your time or your efforts.

      Interview with the Cofounders of United UV-C Shane Gray & Dave Anderson

      55 min
    • How Teams Affect Growth/ The digital marketing Channels You Should Be Using

      How Your Team Affects Your Growth

      Do you ever feel like your employees are lacking in motivation? You’re not alone, but there might be a solution that could help you.

      You should consider changing your organizational structure into a team-based structure. Using these types of structures can help increase motivation and efficiency in the workplace.

      In this podcast we will discuss the following:

      • Understanding group behaviors
      • Group divisions
      • Tips for growth
      • The Social Media Channels Should You Be Using for Your Business

        Ever being confused about which channels you should be advertising through?

        Well, you are not alone.

        In the second segment of our podcast we focus on things you should consider when choosing the right channels as well as some of the different options available. 


        Interview with Roland Bachoura 

        Roland is an entrepreneur with several businesses in Souther California including jewelry, real estate, and music. 1  

        52 min
      • Making a Lasting Impression/The Four Types of Planning

        In this episode we talk about  

        The four Types of Planning

        • Strategic
        • Tactical
        • Operational
        • Contingency
        • Making a Lasting Impression 

          Do you want people to purchase your product or service?

          Yes!

          Well, you need to create a message that would entice the customer to make the purchase. This doesn’t mean you lie to them to make a sale, but rather that you showcase the greatness of your product. That is done solely through the power of effective communication.

          Communication is a very powerful tool; if used correctly it could be very effective particularly in raising awareness.


          Interview with Denise Loutfe 

          Denise is the founder of BZ Mama; she is a certified Health Coach and is going to tell us all about the amazing transformations she offers her clients.  


          53 min
        • Effective leadership / Do you know your brand

          In this episode we talk about your brand, what is it? and How do you develop it? 

          We also discuss the role of an effective leader and how to become one. Lastly, we have an interview with the amazing Jacque Mgido from Jacque Mgido Cosmetics, that will tell us all about her experience as an entrepreneur and what led her to take on this venture.  

          56 min

        About Boutique Digital Marketing

        From the publisher's feed

        Boutique Digital Marketing was created in order to help small to medium size business grow. On this show we discuss issue of business and marketing, and interview an interesting guest.