This Is Purdue

Bracketology 101: How To Build a Winning Tournament Bracket

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In this episode of “This Is Purdue,” we’re talking to Jerry Palm (BS computer science ’85), a nationally recognized bracketology savant. 


Jerry was previously the lead bracketologist at CBS Sports and has made countless national media appearances discussing all things college sports. Now he leads his own bracketology website, where he shares his data-driven projections on NCAA Tournament and College Football Playoff team selections and seedings. Jerry breaks down his expert bracket strategy, which is perfectly timed ahead of the upcoming NCAA Tournament that will culminate with the Final Four in downtown Indianapolis on April 4 and 6! 


This is also an exciting episode for “This Is Purdue” because, for the first time, host Kate Young is joined by a special co-host: Derek Schultz, Purdue spokesman and Indy sports personality! 


In this episode, you will: 

  • Learn more about Jerry’s trailblazing path to being a leading bracketologist 
  • Gain knowledge about the art and science behind bracketology, and how Jerry balances both to help make accurate predictions for team selections and seedings  
  • Hear about the origins of the bracketology field and Jerry’s journey from accessing scores in the library in the ’90s to utilizing cutting-edge technologies and forecasting tools today  
  • Discover more about Jerry’s ties to Purdue, including his family’s Boilermaker legacy and how being a computer science and “All-American” Marching Band alum shaped his passion for sports and STEM 
  • Learn more about his seeding predictions for the 2026 NCAA season and how factors like NBA prospects and big wins on away courts can impact bracket performance for experts and fans 

    •  

    Basketball fans – this is the perfect episode for you! Don’t miss Jerry’s elite bracket and industry insights, just in time for tournament season. 

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