Why We Started a BrainFit

Ever wondered why we started BrainFit, a business in the brain fitness and neurotech space? In this episode, we share our personal story — from the first spark of inspiration to the real-life challenges and wins of building a company focused on mental performance, cognitive health, and the future of brain fitness.

Whether you're a founder, biohacker, mental health advocate, or just brain-curious, this episode pulls back the curtain on our "why" — the mission that drives us, the science behind brain fitness, and what we’ve learned from starting up in one of the most exciting areas of wellness and neuroscience.

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#BrainFitness #Entrepreneurship #MentalPerformance #StartupStory #Biohacking #Neuroplasticity #BrainHealth #FoundersJourney #Podcast2025

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In this episode of BrainBuzz – The Brain Fitness Podcast, we dive deep into the science of brain fitness and reveal how it can actually be measured. Our guest experts discuss BrainFit's device wearable and measurement tool, a groundbreaking cognitive fitness and mindset profiling tool that allows your brain fitness to be measured and managed.

🧠 Is your brain as fit as it could be?

💡 How do we assess mental agility, focus, and emotional regulation?

Tune in to find out how science-backed tools are helping people take control of their cognitive well-being.

🧪 What You'll Learn in This Episode:

What is Brain Fitness? – And why it matters in everyday life

How Brain Fitness is Measured

The 5 Core Cognitive Domains – Attention & Memory, Visual Processing, Auditory Processing, Sensory-Motor Processing, and Social-Emotional Functioning

Real-World Applications – From personal development to education and high performance

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This episode of BrainBuzz features a discussion about social media and it's impact on the Gen Z generation. How utilising social media to make your brain fitness better can be done.

@fclabsbrainfit on all social media

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This episode of BrainBuzz features an explanation about brain rot, what it is, what it actually does to your brain. How can you control brain rot and use 'rotting in bed' as a positive thing to do, without literally rotting your brain.

‘Brain rot’ was named the Oxford Word of the Year for 2024, and it's no surprise why. This term has been around since 1854, but it's taken on a whole new meaning in the digital age. With usage increasing by 230% between 2023 and 2024, it's clear that people are talking about it more than ever.

@fclabsbrainfit on all social media

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BrainBuzz - The Brain Fitness Podcast is now live! Our first ever podcast episode!

This episode of BrainBuzz features tips and tricks from our brain fitness expert, Emily Barney, CEO Mat Norbury and COO Andy Low, on how to reduce stress by improving your brain fitness. Explaining what brain fitness is and how you can measure it with our neurotech, BrainFit.

From the science behind brain fitness to practical tips on how to improve your cognitive abilities. Whether you're interested in the latest neuroscience research or simply want to learn how to boost your focus and memory, we've got you covered. We'll dive into the impact of diet, exercise, and sleep on cognitive health. From the benefits of diet to the cognitive effects of regular physical activity, we'll cover it all. We'll share strategies for managing stress and improving mental resilience, discuss mindfulness techniques, meditation practices, and other tools to help you maintain a healthy mind.

@fclabsbrainfit on all social media

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