One year ago today, Disney launched its streaming service, Disney Plus. Over the next nine months, the service attracted 60 million subscribers. Originally, the company had predicted it would take five years to hit that number. Now, one year after launch, it has 73 million subscribers.
What happened? A global pandemic. With all of us stuck at home, time spent watching TV skyrocketed. But at some point, the pandemic will ease. Which streaming services will manage to hold our attention, and how will they do it? Fortune's Aric Jenkins offers his insight. And, the Brainstorm Podcast hears from industry veteran Andy Forssell who now heads HBO Max.
Also in this episode, the Chief Creative Officer of Industrial Light & Magic, Rob Bredow. While you may not recognize the company name, you likely know Bredow's work - he's behind many of the visual effects in your favorite Star Wars productions. He tells Brainstorm about one of his group's newest technologies - the StageCraft LED stage. The technology was used to shoot much of The Mandalorian, and has proved particularly useful as crews adjust to the restrictions that accompany COVID-19.
(Wondering if talk turns to Baby Yoda? Listen, and find out!)
If you enjoy Brainstorm, check out the new Fortune podcast "Reinvent" about companies fighting to thrive in a world turned upside down. To listen and subscribe, click here from your mobile device.
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