Brand Chats

Brand Chats

By Darby LyndonBusinessMarketing
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Brand Chats episodes

  • Using your voice to grow your brand with Sally Prosser

    In this episode of brand chats, I'm chatting with voice and public speaking coach, Sally Prosser.

    Sally works with top journalists and broadcasters, as well as executives and business owners, to help them speak with confidence, clarity and charisma.

    We chat about Sally's story, the power of voice and how you can use it to grow your brand.

    • Why public speaking is an important life skill
    • How service-based business owners can use their voice to grow their brand
    • Why it is also important for product-based businesses and agencies to have a voice
    • Sharing your voice with confidence as an introvert
    • The power of TikTok in getting your voice heard
    • Using your voice to tell your brand story
    • Say hello to Sally and I on socials, and let us know your favourite part of the episode. You can also learn more about Sally's 'Speak Up For Your Business program in the links below! 

      https://www.instagram.com/darbylyndon/

      https://www.instagram.com/sallyprosservoice/

      https://www.tiktok.com/@sallyprosservoice

      Speak Up For Your Business: https://sallyprosser.mykajabi.com/speak-up-for-your-business


      33 min
    • Building a business, brand and partnership with Hayleigh Watson and Jordan Koster

      In this episode of brand chats, I'm chatting with Hayleigh Watson and Jordan Koster, founders of the Girls Gotta Work podcast!

      Hayleigh and Jordan are both business owners and have now come together to create a community where they share the rad, the bad and the mad reality of running a business, providing a space to help small biz owners feel a little less alone.

      In this chat, we dive into the behind-the-scenes of building a brand in a partnership!

      We talk about the story behind Girls Gotta Work and how Hayleigh and Jordan were able to bring one vision together to build a brand that supports others who are navigating the business world in their twenties. Hayleigh and Jordan discuss their experience and thoughts on what makes a successful partnership, as well as tips for those who are considering partnering up with a friend to create a business and a brand.


      Make sure you check out the Girls Gotta Work Podcast!

      Apple Podcasts: https://podcasts.apple.com/au/podcast/girls-gotta-work/id1620270546

      Instagram: https://www.instagram.com/girlsgottaworkpodcast/

      TikTok: https://www.tiktok.com/@girlsgottaworkpodcast


      Say hello to Jordan, Hayleigh and I on socials, and let us know what you thought of the episode!

      https://www.instagram.com/darbylyndon/

      https://www.instagram.com/halihelper/

      https://www.instagram.com/scrunchsocial/



      Tune in to the Girls Gotta Work: https://bit.ly/3dgLuUc

      28 min
    • Expanding your brand visibility with Anna Scott

      In this episode of brand chats, I'm chatting with Visibility Coach, Anna Scott.

      With decades of experience in PR & Branding, Anna supports her clients with the confidence and know-how they need to increase their visibility and grow their audience. She empowers passion-led women in business to become their own Hype Women so they can become noteworthy in their industry and take their business to the next level.

      We chat about Anna's story and tips for business owners who are ready to get their brand out there and have fun doing it!

      • What does PR and visibility mean in the small business world?
      • Why it is important to get more visibility?
      • Common hurdles that business owners face in getting their brand seen
      • How personal branding plays a role in visibility and PR
      • Quick tips and tricks to get you started!
      • Say hello to Anna and I on socials, and let us know what you thought of the episode. Anna has a new program coming soon, so make sure you check it out via the link below!


        https://www.instagram.com/darbylyndon/ 

        https://www.instagram.com/annascott.pr/

        https://www.annascott.com.au/ 

        Anna's new program: https://bit.ly/3dgLuUc

        29 min
      • Finding your personal brand style with Jude Stevens

        In this episode of brand chats, I'm chatting with personal stylist, Jude Stevens.

        Jude helps corporate professionals and entrepreneurs to create a stylish, elegant and authentic look. She is passionate about helping her clients find a style that aligns with their personal brand, so they feel confident and shine for any occasion!

        We chat about Jude's brand story as well as tips and tricks for owning your own unique style as part of your personal brand.

        • Why personal brands are so important

        • How personal style plays a role in your personal brand

        • Preparing an outfit for a brand photoshoot

        • Tips for a spring wardrobe refresh!

        Say hello to Jude and I on socials, and let us know what you thought of the episode!

        https://www.instagram.com/darbylyndon/

        https://www.instagram.com/stylingbylumiere/

        https://stylingbylumiere.com.au/

        26 min
      • Storytelling secrets with Michelle Newell

        In this episode of brand chats, I'm chatting with Michelle Newell, founder of The Storytelling Business.

        Through the Storytelling Business, Michelle helps biz owners fall in love with their business and brand again. We chat about Michelle’s brand story, and tips for brands who are looking to create connections through the power of stories:

        • Inside-out approach to brand building
        • What is storytelling
        • How to humanise your brand with stories
        • Where to start and tips for creating brand stories
        • Say hello to Michelle and I on socials, and let us know what you thought of the episode!

          https://www.instagram.com/darbylyndon/

          https://www.instagram.com/thestorytellingbiz/

          24 min
        • Amplifying your brand through partnerships with Sarina Lowe

          In this episode of brand chats, I'm chatting with Sarina Lowe, founder of The Androsia Connection. 

          Sarina is a Partnerships Strategist with a passion for creating partnerships with purpose and helping brands to link their partnership strategy with their business values and objectives.

          We chat about Sarina's brand story, how she found her sweet spot after niching into partnerships, and tips for business owners who are ready to amplify their brand through the power of collaboration. 

          • how partnerships and sponsorships can help to achieve business values
          • ways in which partnerships can help to tell brand stories
          • tips for brands who are thinking about entering a partnership
          • Say hello to Sarina and I on socials, and let us know what you thought of the episode!

            https://www.instagram.com/darbylyndon/ 

            https://www.instagram.com/the_androsia_connection/

            30 min
          • How to showcase your brand on your website with Melissa Willcocks

            In episode 10 of brand chats, I'm chatting with digital marketing strategist and website designer, Melissa Willcocks.

            Melissa is passionate about creating high-converting websites and helping small businesses build to grow organically. In this episode, we chat about Melissa’s brand story as well as tips and tricks for amplifying your brand by creating a stand-out website!

            • The importance of putting energy into your website
            • Tips for optimising your website and searchability
            • Weaving your personal brand into your website
            • Injecting personality through your website and digital channels
            • Predictions for the future of web design and marketing
            • Say hello to Melissa and I on socials, and let us know what you thought of the episode!

              https://www.instagram.com/darbylyndon/

              https://www.instagram.com/melissawillcocks_digital/

              https://melissawillcocks.com/

              23 min
            • Creating connection through words with Emma McMillan

              In this episode of brand chats, I'm chatting with educator, copywriter, copy coach and podcast host, Emma McMillan. 

              Emma believes every small business deserves great copy. In her work as a copy coach, she empowers individuals with the skills, confidence and accountability they need to connect authentically - and consistently - with their audience!

              We chat about Emma's brand story as well as tips and tricks for connecting with your audience through words.

              • navigating the process of working with a brand strategist

              • niching down and owning your uniqueness

              • humanising your brand to create stronger connections

              • copywriting tips for small business owners

              Say hello to Emma and I on socials, and let us know what you thought of the episode! 

              https://www.instagram.com/darbylyndon/

              https://www.instagram.com/emmamcmillancopy/

              33 min
            • Talking brand strategy meets business strategy with Kristy Robinson

              In this episode of brand chats, I'm chatting with Kristy Robinson, a small business coach, founder, and podcast host. Through her coaching programs and the Run Your Business Like a Boss podcast, Kristy helps small business owners navigate the messy middle to create a sustainable business, they genuinely love.

              Kristy shares her business journey as we dive into all things brand and business strategy!

              • what it means when you're a business owner who is stuck in the 'messy middle
              • whether to DIY your business strategy when you first start out
              • how business and brand strategy are aligned
              • the importance of defining your vision, mission and values
              • standing out in the competitive coaching space
              • Say hello to Kristy and I on socials, and let us know what you thought of the episode! 

                https://www.instagram.com/darbylyndon/

                https://www.instagram.com/kristyrobinson_consulting/


                33 min
              • Standing out in a competitive industry with Sharon Crombie

                In this episode of brand chats, I'm chatting with the founder of Micro Chilli, Sharon Crombie.

                Sharon has created a brand that stands out from the crowd. She's a bookkeeper who has added, colour, fun and flavour to her brand. It aligns with her personality and connects with her clients who are ready to go from 'hot mess to flamin’ success'!

                Tune in to hear about Sharon's experience and how she built her dream brand after multiple failures and years of testing and learning. 

                If you're a service provider operating in a competitive space, this one is for you! We dive into the importance of building a strategy, staying true to your vision and goals and the power of connecting with your audience through your branding.

                Say hello to Sharon and I on socials, and let us know what you thought of the episode!


                https://www.instagram.com/darbylyndon/
                https://www.instagram.com/microchilli/
                https://microchilli.com.au/

                27 min

              About Brand Chats

              From the publisher's feed

              Welcome to Brand Chats! Each week, we'll be chatting about a different element of what makes a stand-out brand, speaking with industry experts and small business owners who have built a brand that they love and one that their audience loves too.