Brand Design Masters Podcast

Mentioned in this episode:
BONFIRE: The Mastermind Community for Established Creative Pros

https://philipvandusen.com/bonfire

Building a meaningful and profitable network is crucial for small business and agency success. In this episode, I reveal 10 powerful strategies that will elevate your networking game and help you create valuable connections.

You'll learn how to leverage social media platforms, attend industry events, and join professional groups to expand your reach and make lasting connections. Discover the importance of providing value first, consistently following up with contacts, and investing in personal branding to attract new opportunities.

I'll also share insights on hosting your own events, collaborating with other businesses, and using networking apps and tools to streamline your efforts. These tips are designed to help you build a strong, supportive network that drives real growth and success for your business.

Don't miss out on these actionable strategies to enhance your network and boost your business.

#smallbusiness #networking #marketing

____________________________________

WEBSITE

https://www.philipvandusen.com

BRAND•MUSE NEWSLETTER  

https://www.philipvandusen.com/muse

BONFIRE: The Mastermind Community for Established Creative Pros

https://philipvandusen.com/bonfire

CREATIVE PROFESSIONAL COACHING

https://philipvandusen.com/oneonone

BRAND CONSULTING

https://philipvandusen.com/brand-consulting

BRAND STRATEGY 101 COURSE

https://philipvandusen.com/bs101

BRAND DESIGN MASTERS PODCAST 

https://podcast.branddesignmasters.com/subscribe

YOUTUBE

https://www.youtube.com/c/philipvandusen 

LINKEDIN

https://www.linkedin.com/in/philipvandusen/

THREADS

https://www.threads.net/@philipvandusen 

FACEBOOK

https://www.facebook.com/philipvandusen.agency/

INSTAGRAM

https://www.instagram.com/philipvandusen/

BRAND DESIGN MASTERS FACEBOOK GROUP 

https://www.facebook.com/groups/branddesignmasters/ 

____________________________________

AFFILIATE PARTNERS:

BRING YOUR OWN LAPTOP - Adobe Training with Daniel Scott

https://www.byol.me/philip  

GO HIGHLEVEL:

https://www.gohighlevel.com/philipvandusen

TUBEBUDDY

https://www.tubebuddy.com/philipvandusen  

____________________________

Philip VanDusen is a branding consultant and the owner of a brand strategy and design agency based in New Jersey. Philip is a highly accomplished creative executive and expert in brand strategy, graphic design, marketing and creative management. Philip provides design, branding, marketing, career and business advice to creative professionals, entrepreneurs and companies on building successful brands for themselves and the clients and customers they serve.

Mentioned in this episode:
BONFIRE: The Mastermind Community for Established Creative Pros
https://philipvandusen.com/bonfire

AI is transforming the digital landscape, especially creative branding and design agencies and staying ahead is crucial. In this episode, discover how integrating AI into your processes can enhance creativity, streamline services, and drive growth.

Learn about the rise of AI and its benefits, like automating repetitive tasks and personalizing content. I’ll also share insights on how AI can improve your branding and design efforts by generating ideas, optimizing workflows, and providing data-driven decisions.

Explore real-world applications of AI in creative agencies, such as automated design tools, AI-driven analytics, and AI-powered chatbots. See how these tools can enhance your design process, improve user engagement, and offer deeper insights into your marketing strategies.

We'll also discuss leveraging AI for marketing, from content creation to personalized campaigns, boosting your efforts and increasing ROI. Embrace the power of AI and elevate your agency to new heights.

#AI #marketing #smallbusiness #designagency

____________________________________

WEBSITE

https://www.philipvandusen.com

BRAND•MUSE NEWSLETTER  

https://www.philipvandusen.com/muse

BONFIRE: The Mastermind Community for Established Creative Pros

https://philipvandusen.com/bonfire

CREATIVE PROFESSIONAL COACHING

https://philipvandusen.com/oneonone

BRAND CONSULTING

https://philipvandusen.com/brand-consulting

BRAND STRATEGY 101 COURSE

https://philipvandusen.com/bs101

BRAND DESIGN MASTERS PODCAST 

https://podcast.branddesignmasters.com/subscribe

YOUTUBE

https://www.youtube.com/c/philipvandusen 

LINKEDIN

https://www.linkedin.com/in/philipvandusen/

THREADS

https://www.threads.net/@philipvandusen 

FACEBOOK

https://www.facebook.com/philipvandusen.agency/

INSTAGRAM

https://www.instagram.com/philipvandusen/

BRAND DESIGN MASTERS FACEBOOK GROUP 

https://www.facebook.com/groups/branddesignmasters/ 

____________________________________

AFFILIATE PARTNERS:

BRING YOUR OWN LAPTOP - Adobe Training with Daniel Scott

https://www.byol.me/philip  

GO HIGHLEVEL:

https://www.gohighlevel.com/philipvandusen

TUBEBUDDY

https://www.tubebuddy.com/philipvandusen  

____________________________

Philip VanDusen is a branding consultant and the owner of a brand strategy and design agency based in New Jersey. Philip is a highly accomplished creative executive and expert in brand strategy, graphic design, marketing and creative management. Philip provides design, branding, marketing, career and business advice to creative professionals, entrepreneurs and companies on building successful brands for themselves and the clients and customers they serve.

Every agency needs more clients! Running a successful branding, design, or creative agency isn’t easy. Beyond delivering top-notch work, continuously bringing in new clients is critical. In this video, I’ll share the #1 POWER TIP for client acquisition that you might not be using yet!

We’ll cover essential strategies: understanding your target audience, building a strong online presence, networking, and leveraging content marketing. You’ll also discover how to utilize a CRM to optimize your sales processes, from tracking new prospects to closing deals.

You’ll learn the importance of market research to tailor your messaging, how to maximize online and offline networking, and the power of content marketing in establishing authority and trust. Plus, find out how email marketing and social proof can convert leads into clients.

#designagency #marketing #graphicdesign

____________________________________

WEBSITE
https://www.philipvandusen.com

BRAND•MUSE NEWSLETTER  
https://www.philipvandusen.com/muse

BONFIRE: The Mastermind Community for Established Creative Pros
https://philipvandusen.com/bonfire

CREATIVE PROFESSIONAL COACHING
https://philipvandusen.com/oneonone

BRAND CONSULTING
https://philipvandusen.com/brand-consulting

BRAND STRATEGY 101 COURSE
https://philipvandusen.com/bs101

BRAND DESIGN MASTERS PODCAST 
https://podcast.branddesignmasters.com/subscribe

YOUTUBE
https://www.youtube.com/c/philipvandusen 

LINKEDIN
https://www.linkedin.com/in/philipvandusen/

THREADS
https://www.threads.net/@philipvandusen 

FACEBOOK
https://www.facebook.com/philipvandusen.agency/

INSTAGRAM
https://www.instagram.com/philipvandusen/

BRAND DESIGN MASTERS FACEBOOK GROUP 
https://www.facebook.com/groups/branddesignmasters/ 

____________________________________

AFFILIATE PARTNERS:

BRING YOUR OWN LAPTOP - Adobe Training with Daniel Scott
https://www.byol.me/philip  

GO HIGHLEVEL:
https://www.gohighlevel.com/philipvandusen

TUBEBUDDY
https://www.tubebuddy.com/philipvandusen  
____________________________

Philip VanDusen is a branding consultant and the owner of a brand strategy and design agency based in New Jersey. Philip is a highly accomplished creative executive and expert in brand strategy, graphic design, marketing and creative management. Philip provides design, branding, marketing, career and business advice to creative professionals, entrepreneurs and companies on building successful brands for themselves and the clients and customers they serve.

Let’s do a deep dive into the journey of becoming a Creative Director! In this episode, I’ll dispel common myths and provide a detailed roadmap on how to rise through the ranks in the creative industry.

You’ll learn why hands-on experience in design, copywriting, video editing, UX/UI, and other creative fields is essential, and why you can't just jump straight into a senior management role without experience as a designer. We’ll cover the importance of mentorship, taking and giving constructive criticism, and developing a wide range of skills.

I’ll also discuss the time investment required, salary expectations, and the broader responsibilities that come with the title. From pitching clients to writing creative briefs and developing brand strategies, we’ll explore all facets of the role. 

Whether you’re just starting out in the creative field or looking to climb the career ladder, this video is packed with valuable insights and actionable advice to help you achieve your goal of becoming a Creative Director.

#creativedirector #graphicdesign #howto #careeradvice

____________________________________

WEBSITE

https://www.philipvandusen.com

BRAND•MUSE NEWSLETTER  

https://www.philipvandusen.com/muse

BONFIRE: The Mastermind Community for Established Creative Pros

https://philipvandusen.com/bonfire

CREATIVE PROFESSIONAL COACHING

https://philipvandusen.com/oneonone

BRAND CONSULTING

https://philipvandusen.com/brand-consulting

BRAND STRATEGY 101 COURSE

https://philipvandusen.com/bs101

BRAND DESIGN MASTERS PODCAST 

https://podcast.branddesignmasters.com/subscribe

YOUTUBE

https://www.youtube.com/c/philipvandusen 

LINKEDIN

https://www.linkedin.com/in/philipvandusen/

THREADS

https://www.threads.net/@philipvandusen 

FACEBOOK

https://www.facebook.com/philipvandusen.agency/

INSTAGRAM

https://www.instagram.com/philipvandusen/

BRAND DESIGN MASTERS FACEBOOK GROUP 

https://www.facebook.com/groups/branddesignmasters/ 

Are you struggling with anxiety and fear around your career? Stressed and unmotivated? Or spinning and not sure how to focus in a really productive way?

Our world is filled with constant challenges—whether it’s the looming threat of AI on creative jobs, the trend of companies hiring part-time contractors over full-time employees, or the relentless barrage of notifications and distractions—we need effective strategies to stay resilient and focused.

In this episode, I share practical tools, tactics, and mindset hacks to help you navigate these turbulent times. We’ll dive into ways to manage stress, stay motivated, and find inspiration despite the obstacles. 

Whether you’re struggling to land new clients, seeking a better job, or simply trying to maintain your creative spark amidst the chaos, this live stream is for you.

#anxiety #mentalhealth #graphicdesign

WEBSITE

https://www.philipvandusen.com

BRAND•MUSE NEWSLETTER  

https://www.philipvandusen.com/muse

BONFIRE: The Mastermind Community

https://philipvandusen.com/bonfire

CREATIVE PROFESSIONAL COACHING

https://philipvandusen.com/oneonone

BRAND CONSULTING

https://philipvandusen.com/brand-consulting

BRAND STRATEGY 101 COURSE

https://philipvandusen.com/bs101

BRAND DESIGN MASTERS PODCAST 

https://podcast.branddesignmasters.com/subscribe

YOUTUBE

https://www.youtube.com/c/philipvandusen 

LINKEDIN

https://www.linkedin.com/in/philipvandusen/

THREADS

https://www.threads.net/@philipvandusen 

FACEBOOK

https://www.facebook.com/philipvandusen.agency/

INSTAGRAM

https://www.instagram.com/philipvandusen/

BRAND DESIGN MASTERS FACEBOOK GROUP 

https://www.facebook.com/groups/branddesignmasters/ 

7 Secrets to Branding Your Small Business - Philip VanDusen

BONFIRE: The Mastermind Community for Established Creative Pros

https://philipvandusen.com/bonfire

In this dynamic episode, we'll dive into many of the foundations of branding, most of which have remained unchanged for decades. But certain critical aspects of branding for small businesses are unique and have changed dramatically in the last few years. In this episode, I discuss the 7 core foundational elements that any small business must create in order to build a successful business and a memorable brand that differentiates itself in the competitive landscape.

Thanks for listening! If you enjoyed this episode of the podcast, use the following links to access more of my work and valuable resources:

____________________________________

WEBSITE:

https://www.philipvandusen.com  

THE BRAND•MUSE NEWSLETTER:  

https://www.philipvandusen.com/muse  

THE BRAND DESIGN MASTERS FACEBOOK GROUP:  

https://www.facebook.com/groups/branddesignmasters/ 

BRAND STRATEGY 101 COURSE:

https://philipvandusen.com/bs101

CREATIVE PROFESSIONAL COACHING

https://philipvandusen.com/oneonone

BRAND CONSULTING

https://philipvandusen.com/brand-consulting

BRAND DESIGN MASTERS Podcast 

https://podcast.branddesignmasters.com/subscribe

YOUTUBE:

https://www.youtube.com/c/philipvandusen 

LINKEDIN:

https://www.linkedin.com/in/philipvandusen/

THREADS:

https://www.threads.net/@philipvandusen 

FACEBOOK:

https://www.facebook.com/philip.vandusen

INSTAGRAM:

https://www.instagram.com/philipvandusen/

TWITTER:

https://twitter.com/philipvandusen  

____________________________

The Brand Design Masters Podcast targets entrepreneurs, designers, creative professionals, and anyone interested in brand strategy, business planning, graphic design, personal branding, trends, and marketing.

Philip VanDusen is a branding consultant, specializing in brand strategy and design based in New Jersey. Philip is a highly accomplished creative executive and expert in brand strategy, graphic design, marketing, and creative management. In his podcast, he provides design, branding, marketing, career and business advice to creative professionals, entrepreneurs and companies on building successful brands for themselves and the clients and customers they serve.

BONFIRE: The Mastermind Community for Established Creative Pros
https://philipvandusen.com/bonfire

Building and running a branding or design project is a complicated undertaking. If you're a creative professional or an agency, in this episode I outline the exact steps that go into planning and running a successful design project - the whole process, start to finish.

Or, if you’re a business that’s working with a branding or design agency, this will tell you what to expect from the process and exactly when and how to participate in every phase of the work. This is tactical, specific and actionable process planning for running a successful branding and design project.

Thanks for listening! If you enjoyed this episode of the podcast, use the following links to access more of my work and valuable resources:

____________________________________

WEBSITE:
https://www.philipvandusen.com

THE BRAND•MUSE NEWSLETTER: 
https://www.philipvandusen.com/muse 

THE BRAND DESIGN MASTERS FACEBOOK GROUP: 
https://www.facebook.com/groups/branddesignmasters/

BRAND STRATEGY 101 COURSE:
https://philipvandusen.com/bs101

CREATIVE PROFESSIONAL COACHING
https://philipvandusen.com/oneonone

BRAND CONSULTING
https://philipvandusen.com/brand-consulting

BRAND DESIGN MASTERS Podcast
https://podcast.branddesignmasters.com/subscribe

YOUTUBE:
https://www.youtube.com/c/philipvandusen

LINKEDIN:
https://www.linkedin.com/in/philipvandusen/

THREADS:
https://www.threads.net/@philipvandusen

FACEBOOK:
https://www.facebook.com/philip.vandusen

INSTAGRAM:
https://www.instagram.com/philipvandusen/

TWITTER:
https://twitter.com/philipvandusen  
____________________________

The Brand Design Masters Podcast targets entrepreneurs, designers, creative professionals, and anyone interested in brand strategy, business planning, graphic design, personal branding, trends, and marketing.

Philip VanDusen is a branding consultant, specializing in brand strategy and design based in New Jersey. Philip is a highly accomplished creative executive and expert in brand strategy, graphic design, marketing, and creative management. In his podcast, he provides design, branding, marketing, career and business advice to creative professionals, entrepreneurs and companies on building successful brands for themselves and the clients and customers they serve.Creative Mental Fitness

BONFIRE: The Mastermind Community for Established Creative Pros
https://philipvandusen.com/bonfire

Why is your website not performing the way it should? It’s because you haven’t defined and executed a clear and motivating customer journey in the copy on your website. Mapping a customer journey is the single most important thing to do to assure that you are converting as many website visitors as possible into customers as possible. In this podcast I share 10 steps to creating a website copy customer journey that converts.

Topics

• What is a website customer journey?
• The biggest mistake people make on websites
• The focus should be on them not you, be customer-centric
• What do you know about the customer target?
• What do you want them to do on your site? What actions to take?
• How to start the re-design of your website copy

10 Steps of a Customer Journey: Lead visitors through this thought process

1. State their problem
2. Show you “identify” and understand their problem
3. State the solution to their problem
4. Introduction to service/products: “what”
5. How does your service/products solve problem? “how”
6. How are your service/products different?
7. How are your service/products better?
8. What do they get as a result/benefit? “why”
9. Address barriers to purchase
10. Then tell them were to go - what to do

Thanks for listening! If you enjoyed this episode of the podcast, use the following links to access more of my work and valuable resources:

____________________________________

WEBSITE:
https://www.philipvandusen.com

THE BRAND•MUSE NEWSLETTER: 
https://www.philipvandusen.com/muse 

THE BRAND DESIGN MASTERS FACEBOOK GROUP: 
https://www.facebook.com/groups/branddesignmasters/

BRAND STRATEGY 101 COURSE:
https://philipvandusen.com/bs101

CREATIVE PROFESSIONAL COACHING
https://philipvandusen.com/oneonone

BRAND CONSULTING
https://philipvandusen.com/brand-consulting

BRAND DESIGN MASTERS Podcast
https://podcast.branddesignmasters.com/subscribe

YOUTUBE:
https://www.youtube.com/c/philipvandusen

LINKEDIN:
https://www.linkedin.com/in/philipvandusen/

THREADS:
https://www.threads.net/@philipvandusen

FACEBOOK:
https://www.facebook.com/philip.vandusen

INSTAGRAM:
https://www.instagram.com/philipvandusen/

TWITTER:
https://twitter.com/philipvandusen  
____________________________

The Brand Design Masters Podcast targets entrepreneurs, designers, creative professionals, and anyone interested in brand strategy, business planning, graphic design, personal branding, trends, and marketing.

Philip VanDusen is a branding consultant, specializing in brand strategy and design based in New Jersey. Philip is a highly accomplished creative executive and expert in brand strategy, graphic design, marketing, and creative management. In his podcast, he provides design, branding, marketing, career and business advice to creative professionals, entrepreneurs and companies on building successful brands for themselves and the clients and customers they serve.Creative Mental Fitness

BONFIRE: The Mastermind Community for Established Creative Pros
https://philipvandusen.com/bonfire

In this dynamic episode, we'll dive into the essentials of mental fitness, specifically tailored for the creative community. It’s an an empowering message on how to bolster your creative professional mental agility and well-being.

We understand the unique pressures that come with a creative career. That's why we're exploring techniques and strategies that nurture a resilient, adaptable mindset essential for thriving in this fast-paced industry.

Just us for a thought-provoking solo episode from Philip where he shares methods for maintaining a balanced, inspired mental state amidst the demands of creative projects and client expectations. Plus, he shares actionable tips on managing stress, enhancing concentration, and fostering a productive creative process. Prepare to unlock new levels of mental clarity and focus!

Thanks for listening! If you enjoyed this episode of the podcast, use the following links to access more of my work and valuable resources:

____________________________________

WEBSITE:
https://www.philipvandusen.com

THE BRAND•MUSE NEWSLETTER: 
https://www.philipvandusen.com/muse 

THE BRAND DESIGN MASTERS FACEBOOK GROUP: 
https://www.facebook.com/groups/branddesignmasters/

BRAND STRATEGY 101 COURSE:
https://philipvandusen.com/bs101

CREATIVE PROFESSIONAL COACHING
https://philipvandusen.com/oneonone

BRAND CONSULTING
https://philipvandusen.com/brand-consulting

BRAND DESIGN MASTERS Podcast
https://podcast.branddesignmasters.com/subscribe

YOUTUBE:
https://www.youtube.com/c/philipvandusen

LINKEDIN:
https://www.linkedin.com/in/philipvandusen/

THREADS:
https://www.threads.net/@philipvandusen

FACEBOOK:
https://www.facebook.com/philip.vandusen

INSTAGRAM:
https://www.instagram.com/philipvandusen/

TWITTER:
https://twitter.com/philipvandusen  
____________________________

The Brand Design Masters Podcast targets entrepreneurs, designers, creative professionals, and anyone interested in brand strategy, business planning, graphic design, personal branding, trends, and marketing.

Philip VanDusen is a branding consultant, specializing in brand strategy and design based in New Jersey. Philip is a highly accomplished creative executive and expert in brand strategy, graphic design, marketing, and creative management. In his podcast, he provides design, branding, marketing, career and business advice to creative professionals, entrepreneurs and companies on building successful brands for themselves and the clients and customers they serve.Creative Mental Fitness

BONFIRE: The Mastermind Community for Established Creative Pros
https://philipvandusen.com/bonfire

Join me for this podcast that will be a game-changer for mid-career graphic designers and creative freelancers. We're sharing an ultimate guide to leveling up your freelance business. From nailing your client relationships to mastering the art of pricing, we'll dig deep into topics that can make or break your career.

Want to know how to elevate your personal brand? Are you looking for networking opportunities that pay off? Need a fresh perspective on content marketing? This live stream has got you covered. Take advantage of this opportunity to propel your freelance game to unprecedented heights.

Get an exclusive peek inside my BONFIRE mastermind community for creative professionals. Tune in and turbocharge your freelancing journey!

Thanks for listening! If you enjoyed this episode of the podcast, use the following links to more of my work and some valuable resources to get you started in your branding initiatives. Until the next episode!

____________________________________

WEBSITE:
https://www.philipvandusen.com 

THE BRAND•MUSE NEWSLETTER: 
https://www.philipvandusen.com/muse 

THE BRAND DESIGN MASTERS FACEBOOK GROUP: 
https://www.facebook.com/groups/branddesignmasters/

BRAND STRATEGY 101 COURSE:
https://philipvandusen.com/bs101

CREATIVE PROFESSIONAL COACHING
https://philipvandusen.com/oneonone

BRAND CONSULTING
https://philipvandusen.com/brand-consulting

BRAND DESIGN MASTERS Podcast
https://podcast.branddesignmasters.com/subscribe

YOUTUBE:
https://www.youtube.com/c/philipvandusen

LINKEDIN:
https://www.linkedin.com/in/philipvandusen/

THREADS:
https://www.threads.net/@philipvandusen

FACEBOOK:
https://www.facebook.com/philip.vandusen

INSTAGRAM:
https://www.instagram.com/philipvandusen/

TWITTER:
https://twitter.com/philipvandusen  
____________________________

The Brand Design Masters Podcast targets entrepreneurs, designers, creative professionals, and anyone interested in brand strategy, business planning, graphic design, personal branding, trends, and marketing.

Philip VanDusen is a branding consultant and owner of Verhaal Brand Design, a brand strategy and design agency based in New Jersey. Philip is a highly accomplished creative executive and expert in brand strategy, graphic design, marketing, and creative management. Philip provides design, branding, marketing, career and business advice to creative professionals, entrepreneurs and companies on building successful brands for themselves and the clients and customers they serve.