Brand Out Podcast

👔 Hosted by Casey Lambert
👟 Co-Hosted by Dan “Cargo Shorts Forever” Dameron

🔥 Fire up the Blackstone, grab a gas station coffee, and let’s mow down some marketing truths.

In this dadcore deep dive, Casey and Dan (two certified girl dads with strong backyard energy) break down how the rebellious brands we grew up loving – like Vans and Ariat – have evolved into the emotionally available, joke-cracking, meat-smoking brands made for the modern man.

They unpack how today's dad brands aren’t like our dads’ brands — those were all work and no wink (Red Wings, Carhartt, Craftsman). Today’s brands know you’ve got a soft side and a socket set.

You’ll laugh, you’ll cry, and yeah, they might get a little misty over an HP ad about fatherhood.
👕 Cool dad or drool dad? That’s the question. And it gets answered.

Keywords: branding, marketing, dad brands, dadfluencers, modern masculinity, small business, emotional advertising, Gen X marketing, millennial dad culture, Brand Out podcast

🔥 LIVE FROM THE FRONTLINES OF BRAND WARS… IT’S BRAND OUT LIVE!

Host Tony Nash straps on his metaphorical leather jacket and steps into the chaos with Marketing Director Casey Lambert and Lockhart’s Authentic founder Steve Lockhart—two branding bruisers who built their names with DIY grit, digital hustle, and enough Facebook Ads power to melt your modem.

After a surprise warm-up interview with Al Mohamed of Pita Way, Tony rips open the mosh pit with full pro-wrestling intros for Steve and Casey. What follows is a crash-course in disruptive marketing, featuring Lockhart’s rise from local legend to international cult brand—and the gnarly social media playbook behind it.

Expect:
💥 Facebook ad breakdowns
⚡ Branding with distortion pedals cranked
🤘 Real-talk on business, audience growth & owning your niche
📣 And zero fluff—just pure punk-rock strategy.

Whether you're running a brand or dreaming of one, this episode will slap your algorithm into gear.

Keywords: branding, social media marketing, Facebook ads, small business, business strategy, disruption marketing, punk branding, 90s nostalgia, men's grooming, AZEE, Lockharts Authentic

Color is the first thing people notice about your brand… so are you using it like a pro or just picking your favorite shade of blue?

In this episode, Beth and Kallee return to the Brand Out studio to decode the secret psychology behind color in branding and marketing. From global giants to mom-and-pop shops, they reveal how color drives emotion, builds loyalty, and literally hacks your customers' brains.

Want to sharpen your graphic design game or give your small business an edge? Start with your color palette — and this episode.

🔗 Watch now and start seeing color differently.

Host Tony Nash sits down with AZEE’s newest team member Morgan Maddalone—marketer by day, realtor by hustle—to talk about one of the most underrated tools in branding: personality. Whether you're building a personal brand or a business that connects, personality drives audience engagement, trust, and memorability.

Tony and Morgan dig into how voice, vibe, and values show up in effective marketing, and why the brands that win are the ones that aren’t afraid to be real. It’s an episode packed with branding insight, marketing strategy, and enough personality to fill a content calendar.

Chat GPT wrote this...

No, seriously... ChatGPT helped write this episode .

In this AI-powered convo, BrandFather Tony Nash sits down with marketing mastermind Casey Lambert to unpack how tools like ChatGPT are reshaping the world of branding, marketing, and content creation.

From automating brainstorms to punching up copy with style, the AZEE team has leaned into AI without losing their creative edge. Tony and Casey dive deep into how ChatGPT is being used by creative professionals to work smarter (not lazier), and why it’s a tool, not a threat.

Inside this episode:

How AI is transforming daily workflows in branding and marketing agencies

Real-life ways ChatGPT is used by content writers, social media managers, and creative teams

Why fearing AI in business is the wrong approach—and how embracing it leads to better ideas, faster

The ethical and strategic considerations every brand should think about when using generative AI

Plus: Can AI ever truly replace human creativity?

Spoiler alert—nah.

Whether you're a small biz owner wondering if AI can help you keep up, or a creative pro trying to figure out how to coexist with the robots—this episode is your crash course in modern branding + machine learning.

It’s witty. It’s wild. It’s probably partially written by ChatGPT.Tune in and Brand Out.

What do you get when you mix Silicon Valley swagger, self-driving cars, and a CEO who tweets like a meme lord? You get Tesla—the brand that didn’t just reinvent the car... it rewired the entire culture around it.In this high-voltage episode of Brand Out, Casey Lambert sits down with The BrandFather, Tony Nash, to break down how Tesla became the most talked-about brand on (and off) the road. From self-updating tech and ludicrous speed to minimalist interiors and maximum controversy, the boys unpack Tesla’s:Cult-like tech identityCross-political fanbaseRaw performance that leaves supercars in the dustFuturistic design that’s part luxury, part spaceshipAnd the firestorm of headlines surrounding Elon MuskThis one is fast, fun, and fully charged with branding insights. Whether you’re a Tesla stan, a skeptic, or somewhere in between—this episode hits the accelerator on what makes Tesla the brand everyone’s watching (and arguing about). Buckle up. It’s time to Brand Out.

In this steamy (and slightly unhinged) episode of Brand Out, surprise host and AZEE Marketing Director Casey Lambert gets cozy with his real-life fiancée, professional choreographer and former Detroit Lions Cheerleader / Pistons Dancer Cortney Millar.

Together, this power couple peels back the curtain on Netflix’s chaotic masterpiece: Love is Blind. From those whispery pod convos to the post-engagement meltdowns, they break down why this dumpster-fire of romance has become the cultural obsession.

They dive into the marketing machine behind the madness, the genius of trash TV algorithms, and how Netflix created a reality TV franchise that viewers literally can’t look away from.

Also on the table:
📺 The history of reality TV (and why it just won’t die)
🔥 The formula that keeps getting reused—and why it still works
🧠 The psychology behind America’s need for chaotic love stories

This one’s a wild, hilarious ride for every reality TV junkie who says, “I don’t even watch this stuff” right before watching 6 episodes in one night.

Tune in, spill the tea, and embrace the drama.

🚨 BRAND OUT GOES LIVE! 🚨For the first-ever LIVE recording of Brand Out, host Tony Nash is joined by an all-star panel of marketing misfits to crack the code on what makes a brand stand out.Is it the logo? The story? The marketing strategy? Or is it just pure, unhinged audacity?🔥 Joining the chaos:🎨 Bethany Kviz - Creative genius, visual wizard, brand whisperer.📢 Casey Lambert - Marketing mastermind, digital ad slinger, strategy savant.🎬 Dan Dameron - The tech guy. The content guy. The guy who makes it all work.💡 PLUS: A special sit-down with the Al, the General Manager of Pita Way , where we get the inside scoop on their long road to success (and their god-tier shawarma).👉 Watch as the panel tackles live audience questions, spills insider branding secrets, and delivers hot takes that might just change the way you look at marketing forever.If your brand blends in, it’s already dead. Let’s fix that.

March Madness isn't just a tournament—it's a brand more ballin' than the entire Ball family. But how did an Illinois-born phrase become one of the most iconic brands in sports history?

Host Tony Nash breaks down the branding genius behind the NCAA Tournament—from the name and logo to the broadcast strategy and advertising power—that keeps fans obsessed every March.

Then, Tony brings in the AZEE crew to reveal their bracket picks and strategies—some based on stats, hot streaks, and rankings… others based on which school names sound fun to say. 🤦‍♂️

Special Guests:🏆 Casey Lambert – The numbers guy, balancing stats and streaks for his picks.

🏀 Micah Nash – Former state champ, picks based on which names sound coolest.

🎨 Beth Kviz – Creative queen, has zero method but always rides with MSU.

📽️ Dan Dameron – The producer with a no-nonsense, rank-based strategy (unless Michigan teams are involved).

Is your bracket already busted? Join us as we break down why March Madness is so much bigger than basketball.📢 Subscribe for more branding breakdowns, marketing genius, and chaotic debates! 🎙️🔥

Is the NBA in a crisis? The numbers don’t lie—attendance is dropping, ratings are tanking, and fans are checking out faster than a superstar on load management.

🏀 Host Tony Nash is joined by his son Micah Nash and sports content creator Matthew Stevens to break down why the league is losing its grip and if it can rebound before it’s too late.

• Steph Curry changed the game—but did he break it? How the NBA became a glorified 3-point contest.
• No heart, no hustle—Players care less about their teams than the fans do, skipping practice, sitting out games, and collecting checks.
• Where’s the toughness? Matthew explains how the NHL’s culture of grit is making the NBA look soft.
• All-Star absentees—Only 10 players played all 82 games last season, and none were All-Stars. 🤯
• Brand endorsements are drying up—Outside of LeBron, NBA players aren’t selling like they used to. Where’s the next Jordan, Shaq, or Kobe-level icon?

The boys don’t just air grievances—they lay out the fixes to bring excitement, loyalty, and actual competition back to basketball.

📉 The NBA is losing ground fast. Can it bounce back? Watch to find out.