Brand With Bite

Within minutes of hearing Jamie Joslin King, The Slay Coach, you're going to be slapped in the face with an abundance mindset, burn limiting money beliefs and be shouting SCREW FEAR and NO MORE overthinking.

Within 2 (YES, 2!!) years, Jamie has grown a million-dollar business with coaching, her podcast, events & online course empire, as:

• A beauty school drop out who was tens of thousands of dollars in debt

• A mom of 3, previously in an abusive relationship and had tried hustling thru MLM to make money

• Growing a few thousand followers as a fitness influencer yet no $$$ from it

Now, her 7-figure brand has retired her mastered educated husband to work for her. BOSS.

Her bold, purple-obsessed, curses-like-a-sailor brand holds back nothing. Jamie is the host of Chardonnay & Slay *the podcast with chapters around the country*, coaches, leads multiple masterminds, has courses and employs 12 - 20 people at any time.

Oh, and she runs a non-profit. WTF.

Slap on your favorite hair color and hear:

• How Jamie went from in debt and beauty school drop out to 7-figure empire

• The 1 mistake Jamie sees with "dirty messy action" (+ how to fix it)

• What Jamie repurposed to make her 1st course

• How Jamie's coaching rates went from $300 p/month to $80,000 a year

• The support Jamie hired from Day 1 - BEFORE she even sold her first course

• How masculine structures supports her intuitive flow and #1 step to create + unleash new offers into the world

• The path to 157k followers

• The dazzling thing you notice about Jamie the moment you see this queen

• A brand new *BRILLIANT* business Jamie's creating right now that has the best name I have ever heard, ever

• Her magazine cover analogy that is so damn powerful, I'm about to preach it from every garden rooftop in the East Village

FOR MORE OF JAMIE KING, THE SLAY COACH:

TheSlayCoach.comJamie's Instagram: @theslaycoach

Freebie: UnF*** Your Money Mindset

CHARDONNAY & SLAY - JAMIE's FACEBOOK GROUP

I am in SHOCK at how recently the sports bra was invented. It wasn't until the 1970s. Why?! There was specific historical context I had NO idea about.

Laws passed that changed the lives of women born after FOREVER in America.

The big moment after was a phone call. Two sisters were venting and joking about a 1970s fad. The laughing turned into a serious situation.

You'll be startled at how 3 women put together the first sports bra, who did NOT consider themselves athletes and had absolutely NO bra design or marketing experience. And how one 90 minute phone call changed everything.

So strap down your bosom to get ready for:

• On a phone call, what joke between two sisters sparked this world boob phenomenon
• The 1972 law that is WHY girls finally got into school sports

• In the first list of "requirements", she wrote the REAL reason she wanted a sports bra but crossed it out and said "It felt like too much to ask"
• Why women didn't like the "sports bras" original name
• How a costume designer with NO bra experience was the BEST possible support
• How they tested the bra (HYSTERICAL + involved boob studying)
• What surprising 90 minute call with a man took these women's idea to the next level
• The company you know NOW, that owns that original sports bra titling
• The live TV moment in 1999 that the sports bra inventor said was a full circle beautiful

I would be so honored for 2 minutes *if this resonated* if you'd PLEASE:

• Share the episode and your feelings on it via Instagram *tag @allisonevelyn_*
• Post a review here so we can keep bringing more real, screw the fake fluff content

For more about the podcast + episodes:

BrandwithBite.com

This is a raw conversation with a globally renowned powerhouse woman. In our chat, the incredible Susie Moore's an open book on her past and criticism she's facing *gasp* right now.

And yes, she's a literal open book because her game-changing, new book is out: Stop Checking Your Likes.

In this chat, access a sneak peek into insights from this Earth-shattering life coach, columnist and author, who is a contributor to the Today Show, Oprah, Forbes, Business Insider & more. (Also seen in Oprah, Marie Claire, the BBC and beyond, she KNOWS what is up.)

You'll hear Susie's stories that sound like TV drama, show why no one has excuses and how you can work past anything & find your worth.

Pop in those earbuds and join the conversation with this incredible author (who has 71.9K followers AND so really knows the power of STOP checking likes). Discover:

• • Susie's belief: That capacity is a state of mind
  • Why Susie feels boundaries can limit creativity
  • The reason Susie believes there aren't real excuses, even if you've had a hard past
  • Criticism Susie's receiving right now, especially around her book *and why she's launching anyway*
  • From Susie living in shelters & growing up on welfare to a divorce in her early 20s, why order can come from chaos
  • A lot of men didn't like she was still happy with her divorce and how she navigates other people's opinions
  • Her #1 rule for getting new stuff *from posts to books* into the world (it's only 2 words)
  • The post she wrote in 45 minutes, hungover, that ended up going viral
  • If Susie's brand was a designer, the brand she'd be

• • Her favorite word *that WE ALL NEED RIGHT NOW*

FOR MORE OF SUSIE MOORE AND TO GET THIS INCREDIBLE BOOK:

THE BOOK -> StopCheckingYourLikes.com

Instagram

Susie's Website

With the rush on toilet paper, a few weeks later my brain went into investigation mode. Toilet paper is actually a very modern invention so what did people use before AND why did this product become a staple in our lives so quickly?

Turns out, there was actually ONE change in society that truly sparked toilet paper becoming big. One reason we switched over so fast.

So grab a (toilet?) seat and discover:

• A definition of toilet paper that had me laughing so hard

• What the wealthy Romans used (that sounds like a modern, sustainable, hipster product)

• Why the first TP entrepreneur got a bit screwed in New York City
• The #1 reason toilet paper ACTUALLY got big in America
• How the first "toilet paper rolls" got marketed for big sales
• A controversy almost EVERYONE has around toilet paper even subconsciously, including you
• The amount in sales of bidets have gone up during the pandemic
• The percent of the world's population who actually uses toilet paper *it's NOT what you think*

I would be so honored for 2 minutes *if this resonated* if you'd PLEASE:

• Share the episode and your feelings on it via Instagram *tag @allisonevelyn_*
• Post a review here so we can keep bringing more real, screw the fake fluff content

For more about the podcast + episodes:

BrandwithBite.com

Since well before our first Zoom call, I've been wow-ed by Cathy Heller in every way. Yes, Cathy has built not only one successful brand but her 2nd empire "Don't Keep Your Day Job", which has:

• 15 million podcast downloads
• Her best selling book on Amazon AND Audible
• Has 41.5+ followers on Instagram.

But the metrics didn't create Cathy.

Cathy's unique, totally down-to-Earth approach changes lives and gathered this following who cheers her on again and again. If you want to learn to use your passion *no matter how creative or artsy* to make a great income and impact others positively, you HAVE to listen to this episode. Cathy has pivoted again and again and her mind-blowing story (which involves Lady Gaga) is going to shatter your limiting beliefs.

There are so many wisdom drops for anyone starting or growing their dream business, Cathy puts yoda to shame. Grab your karaoke machine and join this conversation to hear:

• How feeling invisible as a child and a parent with depression motivated Cathy's career
• Why Cathy almost getting a record deal (like she was IN the studio with Lady Gaga recording one of her most famous songs *hear which song in the episode*) led to an incredible path
• How an incident at the Cheesecake Factory led to a job making $100,000+ a year
• The genius way Cathy used her love of music to become a thought leader making BIG money, NOT as a rockstar
• Her part in Pretty Little Liars & marketing for McDonald's
• Pivoting from a MAJORLY profitable business into Don't Keep Your Day Job *how the name came to be*
• The shockingly easy way Cathy created the curriculum for her first class *at home, in less than 1 day*
• A story about her star vegan friend that'll show you how to make offers that sell
• What happened before you were 8 years old + why it's affecting your confidence and business success right now
• How Cathy actually felt about writing a book

In the current Corona climate, one of our main topics of conversation has been *understandably* washing hands (for 2 rounds of Happy Birthday). This got me thinking about the history of soap - For who figured out a certain liquid or material got germs off of you anyhow? And what person in pre-microscope times decided to whip up a substance that'd kill germs they could NOT yet see?

Investigation mode, ON.

Get ready to feel sudsy with this hyper-relevant episode that may feel surprisingly UPLIFTING, assuring and have a spark of gratitude amid this time. You'll learn:

• Where the term soap actually comes from (It's a really sexy word translation)
• How people used to clean their bodies in Roman times *that sounds kind of painful*
• Why Colgate *recognize the name?* was like the Starbucks of soap
• What the difference is between detergent vs. soap (It's not about being for "clothes" vs. "skin")
• The worker's accident that led to a soap phenomenon
• The ironic part about the latest soap revolution vs. ancient soap

As you get more Corona texts and on Facetime dates, you'll have some new prevalent and *uplifting* insights to share!

I would be so honored for 2 minutes *if this resonated* if you'd PLEASE:

• Share the episode and your feelings on it via Instagram *tag @allisonevelyn_*
• Post a review here so we can keep bringing more real, screw the fake fluff content

For more about the podcast + episodes:

BrandwithBite.com

Selena Soo changed my OWN business and feeling of self-worth. Why? Her wisdom and methods helped get me onto Forbes. *GASP! But true*. That moment of seeing my name on that big F website absolutely transformed how I saw myself and *indeed* others' perception of my expertise and credibility.

That's why I am so excited Selena came on for a rapid fire episode. In this conversation, Selena not only gives you insights into the power *and her passion* for publicity but a freebie to make landing media way easier.

Grab your fancy PR pants and join the conversation to hear:

• How Selena went from a dark place into finding joy and inspiration again
• The reason Selena is so passionate about publicity for entrepreneurs specifically
• Why any driven entrepreneur CAN land publicity *You don't have to be famous first*
• Why she feels publicity really is her way to change the world
• How do you know if you're ready for publicity? *Answer within*
• PR doesn't have to be only big media - media can mean MANY different things
• Selena is an introvert and a bit of a perfectionist - The truth about how that comes into publicity

GRAB THE CHECKLIST: 7 MUST-HAVES TO GET FEATURED ON TOP PODCASTS, WEBSITES, TV AND MORE!

impactingmillions.com/allisonchecklist

FOR MORE OF SELENA, GO TO:

SelenaSoo.com

In Part 1 of Menstruation Marketing, I shared the outrageous *but really though* history of pads and tampons. The second period revolution is also incredibly startling and needed its own episode. While there was a big shift to tampons in the 1980s and 1990s, it's not until recently that menstrual cups and period undies have become truly visible in the market. Why is this?!

Grab your favorite cup (of coffee? Or hey, any other kind of cup) and join me for learning:

• How an invention 150 years is ago is only NOW showing up for women
• The surprising role an American actress played in a now-modern period invention
• The bonkers, hilarious theory an ancient philosopher had on how to "stop menses" *it involves your boobs*
• What tactics menstrual cup companies are using to overcome objections *and stand out from competitors*
• The *honest* way I first heard about menstrual cups
• Why Thinx is not the only period panties brand yet most people know their brand above anyone else
• How brands with period panties are thinking outside the box with other related products *and how to do the same with YOUR business*
• A controversial marketing campaign nearly banned by NYC Transport in 2015
• Shocking scandal around a massive company I had no idea happened
• The hysterical way I FINALLY tried menstrual cups *involves a SF Target*

I would be so honored for 2 minutes *if this resonated* if you'd PLEASE:

• Share the episode and your feelings on it via Instagram *tag @allisonevelyn_*
• Post a review here so we can keep bringing more real, screw the fake fluff content

For more about the podcast + episodes:

BrandwithBite.com

When you look at Kira Hug's website, you KNOW she's a savant on branding - and how to attract dream, premium-paying clients with branding done right. Kira Hug is a brand personality & launch copywriter who runs a copy boutique AND co-runs The Copywriter Club, a community of 10,000+ copywriters. No. Big. Deal. Kira's a star example of how to present yourself uniquely online to bring in incredible, high-paying clients.

From our conversations over cocktails in Charleston to Zoom coaching calls, I can tell you personally this woman is not just a force of business nature online - She is everything and more in-person, running events and inspiring with her fierce, fun intelligence.

(Fun fact: March 2020, this is being released only 2 weeks before the next The Copywriter Club In Real Life *TCC IRL* conference where I can't wait to hug Kira already + speak as a panelist this year.)

Throw on your favorite costume *Bunny ears? Dinosaur outfit?* and join the conversation to hear:

• After baby #2, why Kira had an identity crisis *it involves real-life black bears*
• How Kira picked her niche in copywriting
• The way to test branding ideas EVEN with a tiny budget
• What dressing as a pirate has to do with her early copywriting business
• The characters Kira crafted in her branding and HOW she chose them
• Why you HAVE to change and grow when you elevate your branding
• How to grow a team *and - if desire - still stay the face of the brand*
• When Kira began a second business, her struggle to juggle both brands the first year *and how she manages now*
• How most of us are *without know it* hiding - (And the problem with ONLY educating your client)
• Kira's realization about WHY she wore costumes and the challenges that come with now ditching them

FOR MORE OF KIRA, GO TO:

The Copywriter Club Facebook Group

The Copywriter Club Instagram

TheCopywriterClub.com

KiraHug.com

Every cell of my body felt called to share this unusual, *rage unleashed* podcast episode with you. It's a public ode to banishing people pleasing that's changed my life forever.

It's for me and you - those quick to compromise for others and afraid to share REAL feelings within, for fear of upsetting anyone else. In business AND life.

Rather than the usual interview or story from history, I'm sharing untold history from my own past → in my first Open Mic Night, ever. You're going to hear my first spoken word sharing raw truths I've said to my diary - almost no one else.

Hear the context around this spoken word and then the slam poetry itself.

This audio experience is going to hit your earbuds with:

• • The biggest reason I started doing & filming dares *linked to a business launch I was feeling not proud in*
  • How this experience shifted how I see marketing and myself *how I approach daily life* forever

IN THE SPOKEN WORD ITSELF, DISCOVER:

• What I've kept in since age 16 that ignites my angriest *previously caged* rage
• How performing competitively growing up wired my brain *both beautifully and problematically*
• 3 *controversial* truths about myself that I never talk about
• Why I use the word penis + reference the Red Room of Pain *not what you think*
• The truth about my religion, which I've always been afraid to share publicly for fear of offense
• One of my biggest pet peeves I've pretended I'm chill about that I thought wouldn't happen in New York City *and the real issue beneath*

I can't wait to hear your thoughts and appreciate the space you've created. As shared in the episode I'd LOVE to hear any phrase or statement that resonated with you - You can DM me on Instagram at:

• @AllisonEvelyn_

I would be so honored for 2 minutes *if this resonated* if you'd PLEASE:

• Share the episode and your feelings on it via Instagram *tag @allisonevelyn_*
• Post a review here so we can keep bringing more real, screw the fake fluff content

For more about the podcast + episodes:

BrandwithBite.com