People will believe anything in the right light!! Matt Rosenman is a content creator (not an influencer! 🤣) who is flipping the health and fitness industry on its head by challenging beliefs and highlighting misconceptions. 

In this episode, Matt and Nicole talk about what it means to create content for different platforms, affiliate marketing, and the true essence of branding. It’s not about the size of your following, it’s about what you do with it! And when you’re at the top, you get to call yourself whatever the hell you want!      

 Push play now to hear: 

✨ How content creation is different from an influencer (at least to Matt!) 

✨ How to use what people think they know to show them the truth behind the label.  

✨ How to use affiliate marketing to your advantage. 

 Follow Matt on TikTok @mattrosenman on Instagram @cheatdaydesign or on his blog at cheatdaydesign.com! 

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