Brands for a Better World (formerly Evolve CPG)

Brands for a Better World (formerly Evolve CPG)

By Gage Mitchell of Modern SpeciesBusinessHealth & FitnessNutritionArtsMarketingFood
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Brands for a Better World (formerly Evolve CPG) episodes

  • 167 - Why We Should Eat Bugs with Dr. Aaron T. Dossey of All Things Bugs

    In this conversation, Dr. Aaron T. Dossey discusses the surprising amount of land clearing around the globe for agriculture and its detrimental effects on the environment, including biodiversity loss and climate change. The solution, according to our guest, is insect protein as a sustainable alternative to traditional livestock because of the efficiency and nutritional benefits of growing insects for food. Dr. Dossey shares his journey into the field of entomophagy, detailing how he transitioned from a passion for insects to founding All Things Bugs LLC where he focuses on the commercialization of insect-based food products. In this conversation, Dr. Aaron T. Dossey discusses the challenges of the insect protein market, the processing techniques he developed, the hurdles faced in scaling production, and the importance of consumer acceptance. Dr. Dossey emphasizes the need for collaboration within the industry and shares his vision for a sustainable future where insect protein becomes a mainstream food source.


    Key points from this episode:

    • Land clearing contributes significantly to climate change.
    • Deforestation leads to loss of biodiversity and ecosystem degradation.
    • Insect protein is more sustainable than traditional livestock.
    • Insects require less water and resources for production.
    • Insects provide complete proteins and essential nutrients.
    • Funding opportunities can drive innovation in sustainable food sources.
    • Product development in insect protein is complex but necessary.
    • Scaling insect farming can address food security issues.
    • Serendipity plays a role in entrepreneurial success.
    • Innovative processing techniques can enhance the quality of insect protein.
    • Market challenges include competition from lower-quality products.
    • Consumer acceptance is crucial for scaling insect protein products.
    • Collaboration within the industry can lead to more efficient practices.
    • Raising awareness about the benefits of insect protein is essential.
    • Funding and investment are critical for growth in this sector.
    • Sustainable practices can make insect protein a viable alternative.
    • The ingredient price must be competitive for widespread adoption.
    • Consumer products can help normalize insect protein in diets.
    • A better world includes more wild spaces and equitable economic systems.

    •  

      Sound Bites

      “It appears that land clearing potentially is a bigger problem than climate change."

      "We're losing species faster than we can track."

      "Insects are really a no-brainer when you really look at their benefits, their efficiency, all the positive attributes and lack of negative – other than perception, there really aren't a lot of negative attributes."

      "Insects use very little water compared to livestock. For example I see usually around 1% water use compared to beef, or something in that range.”

      "Insects are complete proteins, unlike many plants."

      "We need to scale up sustainable technologies quickly."

      "We need to reduce beef and dairy consumption."

      "We are the R&D labs for major food manufacturers."


       

      Links

      Dr Aaron T Dossey on LinkedIn - https://www.linkedin.com/in/aarontdossey/

      All Things Bugs - https://allthingsbugs.com/

      All Things Bugs on LinkedIn - https://www.linkedin.com/company/allthingsbugs/

      All Things Bugs on Facebook - https://www.facebook.com/Allthingsbugs

      All Things Bugs on X - https://x.com/AllThingsBugs

      All Things Bugs on YouTube - https://www.youtube.com/user/AllThingsBugs

      All Things Bugs on TikTok - https://www.tiktok.com/@allthingsbugs

      All Things Bugs: Leader in Insects as a Sustainable Bioresource - https://www.youtube.com/watch?v=CgGWStYQC_Y

      Bugs In Space: Biomimicry Solution for Sustainable Food on the Moon, Mars and Earth - https://www.youtube.com/watch?v=vp0S-Gfk_tA

      Insects as Sustainable Food Ingredients (Book) - https://shop.elsevier.com/books/insects-as-sustainable-food-ingredients/dossey/978-0-12-802856-8

      Invertebrate Studies Institute - https://isibugs.org/

      Invertebrate Studies Institute on LinkedIn - https://www.linkedin.com/company/isibugs/

      Invertebrate Studies Institute on Facebook - https://www.facebook.com/InvertebrateStudiesInstitute/

      Invertebrate Studies Institute on X - https://x.com/ISIBugs

      Invertebrate Studies Institute Research Video - https://vimeo.com/user48219928

      Griopro (Ingredient) - https://griopro.com/

      Some videos:

      https://www.youtube.com/watch?v=CgGWStYQC_Y

      https://www.youtube.com/watch?v=vp0S-Gfk_tA

      https://vimeo.com/user48219928

      …

      Brands for a Better World Episode Archive - http://brandsforabetterworld.com/

      Brands for a Better World on LinkedIn - https://www.linkedin.com/company/brand-for-a-better-world/

      Modern Species - https://modernspecies.com/

      Modern Species on LinkedIn - https://www.linkedin.com/company/modern-species/

      Gage Mitchell on LinkedIn - https://www.linkedin.com/in/gagemitchell/

      …

      Print Magazine Design Podcasts - https://www.printmag.com/categories/printcast/

      …

      Heritage Radio Network - https://heritageradionetwork.org/

      Heritage Radio Network on LinkedIn - https://www.linkedin.com/company/heritage-radio-network/posts/

      Heritage Radio Network on Facebook - https://www.facebook.com/HeritageRadioNetwork

      Heritage Radio Network on X - https://x.com/Heritage_Radio

      Heritage Radio Network on Instagram - https://www.instagram.com/heritage_radio/

      Heritage Radio Network on Youtube - https://www.youtube.com/@heritage_radio

      See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

      1 hr 11 min
    • 166 - Food-Focused Podcasts with RJ Bee of Heritage Radio Network

      In this conversation, RJ Bee, the executive director of Heritage Radio Network, shares the story of how the network was founded and how they transitioned from a local radio station to a diverse podcasting platform focused on food systems storytellers. We discuss the mission-driven initiatives of Heritage Radio Network, like the fellowship program that trains fellows in food storytelling and podcasting, and the importance of community support for the nonprofit. RJ and Gage then discuss the interconnectedness of food systems, the challenges faced by farmers, and the potential of technology to innovate sustainable practices. RJ shares his vision for a better world, emphasizing the need for responsible consumption and the role of businesses in creating positive change.
       

      Key points from this episode:

      • Heritage Radio Network started as a pirate radio station in shipping containers.
      • The network has evolved from local radio to a national podcasting platform.
      • COVID-19 significantly changed recording practices, with a shift to remote recording.
      • Community engagement is crucial for the network's mission and growth.
      • The network categorizes its podcasts into food industry and business, food culture and systems, and food news and trends.
      • In-person gatherings are being reintroduced to foster community connections.
      • The future of audio-only podcasting with platforms shifting towards prioritizing video content.
      • Heritage Radio Network has a mission-driven approach to podcasting.
      • The fellowship program trains individuals in food storytelling.
      • Community support is crucial for nonprofit organizations.
      • Farmers are facing significant challenges in the current climate.
      • The food system is interconnected with various social issues.
      • Innovations in food technology can lead to healthier eating.
      • Technology can play a role in improving food sustainability.
      • A better world involves responsible consumption and giving back.
      • Capitalism can coexist with environmental responsibility.
      • Storytelling is a powerful tool for food advocacy.
      • See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

        52 min
      • 165 - Ask Great Questions with Karin Hibma Cronan of Cronan

        What’s in a brand name? Everything, according to today’s guest, Karin Hibma Cronan, a renowned brand strategist, and co-founder of Cronan, as we explore the role of questions in the art of naming and branding. Cronan is known for creating iconic brand identities and names that resonate with audiences. Their work has helped shape the success of major corporations, non-profits, and startups alike, making them a trusted partner in the world of strategic design. In our conversation, we discuss how the name of a brand or product sets the tone of the experience, the common attributes of a good name, how Karin is the inspiration behind the names of many well-known brands, and the importance of asking great questions when forming strategy. Gain insights into her interactive approach to working with clients, what strategic intent is, how a brand’s identity can evolve, and more. Tune in to learn how you can harness the magic of a name and the power of great questions with Karin Hibma Cronan!


        Key Points From This Episode:

        • The fundamentals of a name and her approach to finding a brand’s identity.
        • Explore the differences between brand identity and strategic identity. 
        • Learn about the secret sauce to making a compelling brand name. 
        • Challenges of designing a name and the limitations trademarks impose.
        • Hear about the common pitfalls to avoid when creating a brand name.
        • Discover why a holistic approach to branding and identity is vital.
        • Insights into the power a name has in communicating a brand experience.
        • How a brand name can evolve with a company’s product or service. 
        • Asking good questions to identify problems and create solutions.
        • Karin shares her method of developing the right questions to ask. 
        • Examine examples of bad questions and the impact they can have. 
        • Uncover how to understand the ‘why’ behind a person’s answer. 
        • She explains what a better world means to her.

        • Links Mentioned in Today’s Episode:

          Karin Hibma Cronan on LinkedIn

          Cronan

          Climate Designers

          The Climify Podcast

          XincaFoods

          David Eagleman

          Inner Cosmos Podcast

          The Right Question Changes Everything

          Walking Man

          Modern Species 

          Gage Mitchell on LinkedIn

          Gage Mitchell on X

          Brands for a Better World Website

          Brands for a Better World on YouTube

          Brands for a Better World email

          Impact Driven Community

          See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

          1 hr 22 min
        • 164 - Mission Meets Retail with Alli Ball of Food Biz Wiz

          What does it take for a mission-driven brand to thrive in the competitive world of retail? In this episode, we explore the intersection of retail success and mission-driven branding with Alli Ball, the visionary founder and CEO of Food Biz Wiz. Food Biz Wiz is a consulting and coaching company dedicated to helping emerging food brands succeed in the competitive retail market. Known for her impact on the food industry, Alli has empowered countless emerging food brands through her Retail Ready® program and award-winning podcast. In our conversation, we dive into the critical elements consumers want in mission-driven brands, the potential pitfalls of over-investing in a company's mission, and how purpose-driven values can enhance brand loyalty. Discover why aligning packing, product, and purpose is essential for brand success, how to craft a successful sales pitch, why transparency is fundamental for consumers, and much more. Join us to learn how to transform your brand's mission into a powerful tool for growth and loyalty in the retail market with Alli Ball of Food Biz Wiz!


          Key Points From This Episode:

          • How sustainable and innovative retail brands communicate their value.
          • Alli explains the omnichannel nature of the retail industry. 
          • How mission-driven brands fit into the traditional retail space. 
          • Attributes that are becoming a top priority for consumers. 
          • Recommendations for learning about trends in the wholesale space.
          • Why you should never base a sales pitch on certifications. 
          • Hear about the mission-driven red flags that retail buyers avoid. 
          • The disconnect between what consumers value and buying behavior.
          • Differences between direct-to-consumer and direct-to-retailer sale pitches.
          • Common mistakes mission-driven brands make in marketing a product.
          • Core concepts of the Retail Ready® program and how it benefits brands.
          • Discover why product packaging is vital for convincing the consumer. 
          • Background about Alli, the Retail Ready® course, and Food Biz Wiz’s mission.
          • What shifted her interest to working with brands and retailers.

          • Links Mentioned in Today’s Episode:

            Alli Ball on LinkedIn

            Food Biz Wiz

            Food Biz Wiz on Instagram

            Food Biz Wiz Podcast

            Bi-Rite 

            XincaFoods

            Fortune

            Fortune Article

            B.T.R. NATION

            ‘Better Snack Options with Ashley Nickelson of B.T.R. Nation’

            Liquid Death 

            Modern Species 

            Gage Mitchell on LinkedIn

            Gage Mitchell on X

            Brands for a Better World Website

            Brands for a Better World on YouTube

            Brands for a Better World email

            Impact Driven Community

            See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

            58 min
          • 163 - Better Snack Options with Ashley Nickelson of B.T.R. Nation

            Vending machines might be convenient, but they are not exactly known for their nutritious, high-quality snacks, and it’s high time they got an upgrade! Today's guest is Ashley Nickelsen Founder, CEO, and Chief Snack Officer at B.T.R. Nation, a company on a mission to fix our broken food system, one snack at a time. Join us, as we dig into the problem with junk food in America, the reasons behind Ashley’s decision to build a healthier snack company, and what keeps her going in the face of each new entrepreneurial challenge. Learn about the rules that guide her product development process, the higher prices that accompany better ingredients, and the strategies that are helping Ashley keep her costs down. We also get into B.T.R.’s recent collaboration with Blue Bottle, the launch of their phenomenal co-branded chai spice bar, and much more. Tune in to hear all of Ashley’s fascinating insights and discover how B.T.R. Nation is reinventing the modern vending machine!


            Key Points From This Episode:

            • Ashley’s mission to fix America's broken food system with healthier snacks.
            • Changes in American policies that would lead to a much-improved food system.
            • Why Ashley is determined to reinvent the modern vending machine, especially in hospitals.
            • Her parents’ cancer diagnoses: why it was foundational to the founding of B.T.R Nation.
            • Naming B.T.R. in honor of her parent’s mantra: to be ‘bold, tenacious, and resilient’.
            • The conscious decision to name B.T.R. Nation to sound like ‘better nation’.
            • B.T.R’s guiding principles: low sugar, simple ingredients, and their never-ever list.
            • Tackling the higher prices associated with quality ingredients.
            • How they are instituting product development rules that prioritize health over cost.
            • Why transparency is essential when it comes to ingredient lists.
            • Simplifying B.T.R.’s messaging to reflect the needs of consumers.
            • How they are building their own third-party logistics (3PLs).
            • The exciting outcomes from B.T.R.’s collaboration with Blue Bottle.
            • Ashley’s vision for a better world: why health should be a right, not a privilege.

            • Links Mentioned in Today’s Episode:

              Ashley Nickelson on LinkedIn

              B.T.R. Nation

              Blue Bottel

              Climify Podcast

              Modern Species 

              Gage Mitchell on LinkedIn

              Gage Mitchell on X

              Brands for a Better World Website

              Brands for a Better World on YouTube

              Brands for a Better World email

              Impact Driven Community

              See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

              1 hr 16 min
            • 162 - Decarbonize Media with Avril Tomlin-Hood of boa

              While many businesses and individuals are answering the call to be more impact-driven and sustainably conscious, few understand just how damaging their digital footprint is to their endeavors. Today we are joined by Avril Tomlin-Hood, the Founder and CEO of boa - a Vancouver, BC-based media buying agency focused on elevating sustainably-conscious brands. Avril is here to speak about our digital carbon footprints, particularly regarding media and advertising, and how we can band together to decarbonize our online world. We discover how our online exploits impact the real world, how small and simple adjustments can make a big difference, the platforms and campaign styles that promote a low digital footprint, and the importance of being B Corp certified if sustainability is one of your priorities. Be sure to tune in to discover how Avril and her team at boa are making big strides in decarbonizing our media, and how she has made it her personal mission to create a better world for all.


              Key Points From This Episode:

              • How what we do online impacts the real world; finding the carbon footprint of digital media. 
              • The smaller things that impact digital footprints (file size, page brightness, auto-refresh, etc.).
              • How making invisible systems, visible will lead to better decisions on sustainability. 
              • What Avril means by “decarbonize media”, and how she and her team go about it. 
              • Why it’s important to pay attention to where and how your ads are targeted. 
              • A closer look at how boa audits its clients to determine the work that needs to be done. 
              • Simple adjustments that make a big difference. 
              • Avril details all the good things that are happening in sustainable, impact-driven marketing. 
              • Understanding how consumers rank sustainability on their list of priorities. 
              • Effective platforms and campaign styles for reducing your digital footprint. 
              • How Avril developed her passion for sustainability, and how she integrated it into her career. 
              • The modern importance of a B Corp certification.
              • Ad Net Zero, Purpose Disruptors, Poshmark, Value Village, Solitaire Townsend, and more! 
              • Avril’s vision for a better world. 

              • Links Mentioned in Today’s Episode:

                Avril Tomlin-Hood on LinkedIn

                Avril Tomlin-Hood on Instagram

                boa

                In With the New 

                Makeena

                Worldie Unboxed 

                Ad Net Zero

                Purpose Disruptors 

                Poshmark 

                Value Village 

                Clean Creatives 

                MyBacon | MyForest Foods 

                Solitaire Townsend on LinkedIn

                Modern Species 

                Gage Mitchell on LinkedIn

                Gage Mitchell on X

                Brands for a Better World Website

                Brands for a Better World on YouTube

                Brands for a Better World email

                Impact Driven Community

                See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

                57 min
              • 161 - Sustainable Seafood with Crave Fishbar, Gra-Bar Fresh Seafood, and American Unagi

                Sustainable aquaculture may just be the long-awaited answer to responsible food consumption, and today's three remarkable guests are here to explain why this is most certainly the case. Today, we have the pleasure of welcoming three seafood brands to the show – Crave Fishbar, Gra-Bar Fresh Seafood, and American Unagi – which are represented by Todd Mitgang, Bart Molin, and Sara Rademaker, respectively. Sara, Bart, and Todd begin with how they became passionate about seafood before explaining the particular industry pain points that their brands are set on solving. Then, we learn about how the quality of seafood is measured and what it means to be 100% sustainable. To end, our guests explain the vital role of education in sustainability, so tune in to discover how you as a consumer can go about making better and more sustainable food choices. 


                Key Points From This Episode:

                • The industry pain points that today's guests are set to solve, and the role of sustainability.
                • What it means to be 100% sustainable, and the obstacles that stand in the way of this goal.
                • The role of education in adopting and upholding sustainable cultures.
                • How to get consumers to make more sustainable choices. 
                • Taste versus nutrition; farmed versus wildcut – understanding seafood's quality metrics. 
                • How sustainable aquaculture benefits other industries as well.
                • Sara's vision for the future of eel farming and sustainable aquaculture as a whole.
                • Our guest's advice for industry newbies who want to make a big impact within sustainability.
                • How Sara Rademaker, Todd Mitgang, and Bart Molin developed their passion for seafood.
                • What a better world looks like for Sara, Todd, and Bart. 

                • Links Mentioned in Today’s Episode:

                  Sara Rademaker on LinkedIn 

                  American Unagi

                  Todd Mitgang on SFN

                  Crave Fishbar 

                  Crave Sushibar

                  Taco Vision

                  Bart Molin on LinkedIn

                  Bart Molin on Facebook

                  Gra-Bar Fresh Seafood 

                  Climify

                  Modern Species 

                  Gage Mitchell on LinkedIn

                  Gage Mitchell on X

                  Brands for a Better World Website

                  Brands for a Better World on YouTube

                  Brands for a Better World email

                  Impact Driven Community

                  See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

                  55 min
                • 160 - Eat Your Nutrients with Sara Cullen of GEM

                  Are you worried about the nutritional benefits of the food you eat? Do you lack the energy you need to get through the day, despite healthy eating habits? In this episode, we sit down with Sara Cullen, Founder and CEO of GEM, to discuss why so many people suffer from nutrient deficiencies and how her company delivers delicious, effective, and holistic solutions. GEM is a nutrition company dedicated to transforming human and planetary health through the power of food. It is on a mission to deliver delicious nutrition to everyone while building a healthier food system. In our conversation, we discuss how she developed the first-ever real food multivitamin, the origins of her scientific advisement board, the transformative health benefits experienced by GEM’s customers, why food is medicine, and much more. Tune in to uncover the secrets of nutrition rooted in real food and how GEM is improving diets and revolutionizing the food system with Sara Cullen!


                  Key Points From This Episode:

                  • Problems and gaps in the food system and how GEM is providing solutions. 
                  • How Sara’s health issues led her to GEM and fixing the current food system.
                  • The product development process and why she chose bit-sized food as the form factor.
                  • Learn about the importance of product innovation in achieving GEM’s mission. 
                  • GEM’s multifaceted approach to improving human and planetary health.
                  • Challenges and hurdles of creating the first-ever real food multivitamin.
                  • Unique packaging problems of storing and transporting a food multivitamin.
                  • Why evidence-based approaches to product development are vital to GEM.
                  • How Sara created a scientific advisor panel for GEM and why. 
                  • The exciting results of GEM’s consumer perception study.
                  • Sara’s entrepreneurial roots and hard lessons from her career journey.
                  • What GEM is currently focusing on and its plans for the future.
                  • Final takeaways for listeners and our round of rapid-fire questions with Sara!

                  • Links Mentioned in Today’s Episode:

                    Sara Cullen on LinkedIn

                    Sara Cullen on Instagram

                    GEM

                    GEM on Instagram

                    GEM on TikTok

                    Venture For America 

                    Daily Harvest 

                    Citruslabs

                    No Evil Foods

                    Episode 144: When Everything Goes Wrong with Sadrah Schadel of No Evil Foods

                    The One Thing

                    Let My People Go Surfing

                    Patagonia

                    Modern Species 

                    Gage Mitchell on LinkedIn

                    Gage Mitchell on X

                    Brands for a Better World Website

                    Brands for a Better World on YouTube

                    Brands for a Better World email

                    Impact Driven Community

                    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

                    59 min
                  • 159 - Celebrity Brands with Samyr Laine of Freedom Trail Capital

                    From Goop by Gwyneth Paltrow to Fenty by Rihanna, Casamigos by George Clooney to Feastables by MrBeast, celebrities are increasingly leveraging their influence to launch products and lifestyle brands. But what makes celebrity brands successful? Today’s guest is an Olympian and entrepreneur with a proven track record of successfully launching, managing, and scaling billion-dollar businesses and brands. When it comes to advising companies and vetting opportunities, Samyr Laine knows what it takes to win! In 2023, Samyr started Freedom Trail Capital, a venture capital firm that invests in consumer brands at the intersection of influence, culture, and lifestyle. In this episode, Samyr discusses the rise of celebrity-backed and founded brands, the companies his fund is invested in, his criteria for matching investors with brands, and his efforts to address venture capital inequities. Join us for an insightful conversation as Samyr shares his expert opinion on building a successful brand in today’s crowded market. To discover the secrets behind some of the most influential celebrity ventures and get inspired to take your own entrepreneurial journey to the next level, tune in today!


                    Key Points From This Episode:

                    • The “perfect storm” of influencers, actors, musicians, and more building their own brands.
                    • Why authenticity and purpose are key to the success of influencer and celebrity brands.
                    • What makes brands investable: the value of knowledge, expertise, and connections.
                    • How Freedom Trail Capital is challenging inequities in the venture capital market.
                    • Networks and certifications that can benefit minority-owned brands and enterprises.
                    • Insight into Samyr’s criteria for ensuring a good fit between brands and investors.
                    • Why celebrity involvement is the last step in Freedom Trail’s due diligence process.
                    • How celebrities can hinder business operations (and how they can do better).
                    • The relevance of a brand’s growth trajectory in Samyr’s investment strategy.
                    • Expanding on the role of synergistic partnerships in Freedom Trail’s investment portfolio.
                    • Reasons that Samyr would turn down a big check due to product-market-mission fit.
                    • How A/B testing could increase the impact of mission-driven brands and products.
                    • Renais gin by Emma Watson and other celebrity brands that Freedom Trail invests in.
                    • Personal favorite CPG brands, the power of perseverance, meaningful quotes, and more in the lightning round with Samyr Laine!

                    • Links Mentioned in Today’s Episode:

                      Samyr Laine

                      Freedom Trail Capital

                      Samyr Laine on LinkedIn

                      Samyr Laine Email

                      Naturally Network Minority-Owned Fellowship

                      Minority Business Enterprise (MBE) Certification

                      Pronghorn

                      AfroTech

                      Goldman Sachs 10,000 Small Businesses

                      Modern Species 

                      Gage Mitchell on LinkedIn

                      Gage Mitchell on X

                      Brands for a Better World Website

                      Brands for a Better World on YouTube

                      Brands for a Better World email

                      Impact Driven Community

                      See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

                      1 hr 12 min
                    • 158 - Curious Creatives with Diana Ingles of Rootlebox

                      What if your actions had a ripple effect? Instead of waiting for someone else to be the solution, what if you took charge of your own sphere of influence? Diana Ingles is an Eco-conscious Designer at Rootlebox and she joins the conversation today to discuss her journey to working in sustainable solutions, unpack some of the problems with consumer culture, and explore how we are approaching our work differently as designers. As well as getting an insight into Diana’s work at Rootlebox, you’ll learn more about the philosophy behind Modern Species. You’ll also hear about some of the organizations, resources, and movements we’re most excited about. This is an empowering conversation between two sustainable designers leveraging their abilities to create the change the world desperately needs. Thanks for tuning in! 


                      Key Points From This Episode:

                      • Introducing Diana Ingles, Eco-conscious Designer at Rootlebox.
                      •  Her background in food and sustainability, from growing up in a family homestead to finding her ikigai. 
                      • Inevitable shifts that occur once you start to question societal practices. 
                      • Nurturing curiosity during the pursuit of sustainable solutions.
                      • Stepping into the spaces that need your support instead of waiting for someone else to.
                      • Factors that attract clients to Modern Species; from aligned values and resonant work to portfolio clients.
                      • The promising prospect of seaweed as a sustainable material. 
                      • Nature’s waste-free processes and the emergence of sustainable packaging trends.
                      • New and old traditions of upcycling food to extract nutritional value and eliminate waste.
                      • Algae ink printing and education with Rootlebox. 
                      • The philosophy behind Brands for a Better World.
                      • Underutilized educational resources such as 1% for the Planet. 
                      • Different ways to contribute revenue and time.
                      • Challenges associated with building a more sustainable future.
                      • Different ways of responding to broken systems.
                      • Practical takeaways from this conversation. 

                      • Links Mentioned in Today’s Episode:

                        Diana Ingles on LinkedIn

                        Rootlebox

                        Wild Routed

                        Climify Podcast

                        Upcycled Foods Inc.

                        1% for the Planet

                        Modern Species 

                        Gage Mitchell on LinkedIn

                        Gage Mitchell on X

                        Brands for a Better World Website

                        Brands for a Better World on YouTube

                        Brands for a Better World email

                        Impact Driven Community

                        See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

                        45 min

                      About Brands for a Better World (formerly Evolve CPG)

                      From the publisher's feed

                      We're bringing you the stories behind the people and products building a more just, healthy, and regenerative future for us all. Tune in weekly and together, we’ll learn about why these better…