Outcomes Rocket

Breaking Down Obesity Stigma Through Bias-Free Care with Jamie Coleman, Vice President of Marketing at Eli Lilly and Company


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Obesity-related stigma is combatted with a bias-free image gallery and people-first language to reduce weight discrimination.

In this episode, Jamie Coleman, Vice President of Marketing at Eli Lilly and Company , discusses initiatives to combat obesity-related stigma, focusing on a bias-free image gallery created with the Obesity Action Coalition. She explains obesity as a complex disease, often misunderstood, with media reinforcing stereotypes. The gallery aims to humanize obesity and improve care. Jamie highlights the impact of weight bias on access to care and urges the use of people-first language to reduce stigma, equating weight discrimination to a human rights issue. 

Tune in to gain valuable insights into how these efforts are changing the landscape of obesity care!


Resources:

Connect with and follow Jamie Coleman on LinkedIn.

Follow Eli Lilly and Company on LinkedIn and visit their website

Learn about the Stop Weight Bias campaign.

Check out the OAC Bias-Free Image Gallery.

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Outcomes RocketBy Saul Marquez

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