Bridal Business

What do you do when you've reached the top? Today I give you some ideas on how to move your business and self-development forward, when you have run out of capacity to do weddings.

Sue Louise, Makeup Artist, Coach and Creator of Bridal Beauty Pro (App) shares her tips and tricks on how to "mix" commercial and editorial work with your Bridal Business.

Make sure you check out Sue's story from when I interviewed her back in 2018. https://podcasts.apple.com/au/podcast/bridal-business/id1448700031?i=1000435021479

Gretchen Maurer has been a stylist since 1980. I loved updo work straight away and did my first brides while in school. In 1989 she bought a salon and worked it for 5 years. During that time, she was discovered by Paul DiGrigoli at a hair show where she was doing volunteer finish work on Goldwell models. She worked for Paul for a decade doing platform and taught updo classes for his advanced academy. In 1998 she created weddinghair.com which won best beauty site by Brides magazine. She created 100's of hairstyles and sold 1000's of step by step bridal hairstyles to brides all over the world over the internet and on Behind the Chair.com.

In 1998 her first book, The Business of Bridal Beauty was published by Milady. In 1999 she was a national speaker for The Association of Bridal Consultants in New Orleans educating wedding consultants all about the wedding morning. In 2000 she went 100% freelance doing weddings up and down the east coast as well as NYC. Being moved by all the drama and chaos she saw at wedding mornings she wrote The Morning of Your Wedding in 2008.

From 2005 to 2015 she worked with her husband in a couple of residential recovery facilities as a coach and trauma counselor. Now a certified clarity coach her heart is again all in with coaching stylists through her Facebook Group, Updo and Hairstyle Education. Over the last year she rewrote The Morning of Your Wedding and released this month as an e-book titled Wedding Morning Success: Your guide for avoiding the chaos and drama most brides experience.

She is now the creator of a new membership community called https://updosystem.com/

Do you have a contract? Not sure what you should include? Here are my suggestions for clauses.

You can either position yourself in this industry to fight amongst the other stylists for a bride or you can create something in your business that is uniques to you, that brides "pick you".

Show Notes: http://bridalbusinessschool.com/podcast

FREE quiz (find all the right brides for you:

http://bridalbusinessschool.com/bridetribe

Do you struggle to post about your special offers? Do they tend to be dead-posts, crickets, no one engaging?

Theres a few reasons for that and I talk all about in today's episode.

We know that Facebook wants consumers to stay on their platform longer and thats a win for us as the longer people engage with your content the more likely they are to build their know, like and trust factor with you and ultimately become a customer. So how do we keep Facebook happy AND keep our potential customers happy too?

Today's episode is all about how to engage your audience. Join Social Media Boot Camp: https://bridalbusinessschool.com/social

So many of us think that the reason a bride went another way was because they were cheaper but thats not always the case. Find out today why price is not always the reason.

3 Social Media Insights to Boost Your Hair and Makeup Business Exposure.

It's the holiday season and if you want to attract more clients to your business over the holiday season, especially with all those brides getting engaged over Thanksgiving, Christmas and New Year. Then now is the time to get engagement hyped up on your social accounts.

Today's episode i share 3 little nuggets to help you with your content.

Is she breathing fire? How can we handle a prickly bride? Or bridesmaid? Or mum?