Bridal Business

Business owners and entrepreneurs tend to have one thing in common:

As creative types we are always filled with lots of great ideas and a strong desire to be of service to all the brides int he world. This means though that we are often challenged by the practical day-to-day stuff of life. To-do's, organisation, finances, getting things done. NONE of this comes easy! Overwhelm becomes the norm.

So what does this mean:

We feel emotionally drained, like we can never catch up.

As a business owner, you might have to accept that you'll be overwhelmed on a fairly regular basis, but you can also take a few practical steps to overcome overwhelm.

Here are my 7 Tips to Beat Overwhelm As A Hairstylist and Makeup Artist growing a wedding business

Show Notes: http://bridalbusinessschool.com/podcast

FREE quiz (find all the right brides for you:

http://bridalbusinessschool.com/bridetribe

Check out my YT Channel: http://youtube.com/bridalbusinessschool?sub_confirmation=1

Over the last 12 to 18 months I have had the privilege of interviewing some amazing hair and makeup artists and Michelle is no exception.

Here is the recording of the interview I had with Michelle Dubé, Leading Australian Makeup Artist and Author of Makeup Artists Inc - The Business of Being a Makeup Artist.

I'm looking forward to bringing Michelle back on the show and sharing more of my interviews with my amazing guests.

Purchase her book: https://www.makeupartistsinc.com.au/shop

Show Notes: http://bridalbusinessschool.com/podcast

FREE quiz (find all the right brides for you:

http://bridalbusinessschool.com/bridetribe

Check out my YT Channel: http://youtube.com/bridalbusinessschool?sub_confirmation=1

In today's episode, we are going to explore the 6 personalities of brides of brides and how you might use this information to connect with them and at the end of today's episode, I'm going to ask you to do something for me - so stay to the end. Those of you who have ever attended my Business and Branding 5 Day Boot Camp, you'll know that we play a little game where we pair up the descriptions with the bride personality and I have to say that 9 times out of 10, people get them spot on and I think they surprise themselves because they'd never really thought about brides in the form of a category and I said in Episode 002 that when you try to please everyone, you end up pleasing no-one and if you remember I talked about gathering all the information you can on one specific personality of bride and then creating your portfolio of work to appeal to that bride. A lot of stylists don't agree, they still think that they need to keep their options open and they can do any look and they don't want to be limited. Some even say, what if i want to chose 2 or 3 is that ok and well my short answer is "do what you like" my longer answer is, just concentrate on one, nail that, get booked continuously with those brides and then look at attracting another.

Show Notes: http://bridalbusinessschool.com/podcast

FREE quiz (find all the right brides for you:

http://bridalbusinessschool.com/bridetribe

Check out my YT Channel: http://youtube.com/bridalbusinessschool?sub_confirmation=1

Today's podcast was inspired by an email I got from a bridal stylist about 2 or 3 weeks ago. She was a Beta Tester about 18 months ago for my Become A Bride Magnet Coaching and Training program so I am thrilled that she made it this far so quickly. I think it will really resinate with some of you who are a little more experienced. Maybe you are doing pretty well with your business BUT possibly have plato'd, in other words, you feel like you've reached a point where you can't go any further? So in this week's episode, I share with you some of my strategies that work really well in this instance.

Want to dive deeper into how you can make more money in your hair & makeup business?

Show Notes: http://bridalbusinessschool.com/podcast

FREE quiz (find all the right brides for you:

http://bridalbusinessschool.com/bridetribe

Check out my YT Channel: http://youtube.com/bridalbusinessschool?sub_confirmation=1

A lot of the time, we launch our Bridal Business to crickets and the problem is that we are in such a hurry to show off our skills that we get this brain fog and we think that the reason why brides aren't booking is because: - We're too new, - We're too expensive, - We don't have a full portfolio So we've spent all this money on our education and with no clients we freak out and go into panic mode and what most of us do - including me when I first started - is you think, right "I need bums on seats and I need to build up my portfolio". You start asking all and sundry if you can do makeovers on them (because that will build the portfolio) and then you do the most stupid thing that anyone in this industry could do and you offer FREE or low cost bridal trials because you think its ok - that will get them through the door! But this is really like sticking a bandaid over the problem. You're temporarily fixing your problem and when you eventually rip off that bandaid - its going to hurt. Today's episode shows you the first actionable strategy to take to become a magnet to your brides.

Show Notes: http://bridalbusinessschool.com/podcast

FREE quiz (find all the right brides for you:

http://bridalbusinessschool.com/bridetribe

Check out my YT Channel: http://youtube.com/bridalbusinessschool?sub_confirmation=1

INTRO EPISODE; Get the most from the podcast. New episodes released Tuesdays. Starting 8th Jan 2019