Bridging the Gap: Insights & Innovations in Construction

Bridging the Gap: Insights & Innovations in Construction

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Bridging the Gap: Insights & Innovations in Construction episodes

  • From Data to Decisions: BIM Governance, AI & Interoperability

    What does it take to build a data strategy that empowers people—rather than overwhelms them?

    Live from AU Nashville, BIM governance leader Kirsty Hogg unpacks how to build a useful data strategy (not a data swamp), keep feedback lightweight in ACC, and prepare your teams for AI, machine learning, and cloud-first workflows. We dig into lessons-learned capture, lakehouse fundamentals, picking low-friction tools (Ideate, File Sync), and why cultural safety (“it’s OK to learn fast”) turns skeptics into champions. Plus: what seamless interoperability should look like—and how to inch toward it today.

    You’ll learn:
    • How to frame questions before filling your data lake
    • Practical ways to capture “lessons learned” via ACC issues
    • Change management that actually sticks (and who should be the messenger)
    • Why fewer tools = faster wins—and where AI truly fits next
    • A realistic path toward interoperability and Forma-era workflows
    • MEET OUR GUEST

      Kirsty Hogg is a BIM Governance Lead based in London, overseeing software strategy, standards, and workflows for a global engineering consultancy. She focuses on practical data governance, cloud-first delivery, and scalable processes that make ACC, Ideate, and automation work for real project teams. Kirsty champions “data with intention,” helping organizations capture the right signals for analytics and AI—while building a culture where learning fast beats perfection.

      TODD TAKES
      Data With Intention, Not Accumulation

      Start with the questions, then collect the data. Keep data feedback capture lightweight (e.g., “lessons learned” via simple ACC issues), make it interoperable, and build your data lake to serve decisions—not to hoard. Machine learning comes after you’ve curated useful, consistent signals.

      Make It Safe to Learn Fast

      Change sticks when teams are allowed to “do it wrong” once to see why the better path matters. Spread champions beyond BIM—let others carry the message so the right people hear the “what’s in it for me.” The right messenger accelerates adoption.

      Fewer Tools, Faster Wins

      Choose tools with a low learning curve and broad utility to cut cognitive load and speed uptake. Automations and smart syncs free people from busywork so they can focus on value. Keep strategy horizons short, stay cloud-first, and design for interoperability as Forma and AI evolve.

       

      More Resources 

      Thanks for listening! Please be sure to leave a rating and/or review and follow up our social accounts.

      Bridging the Gap Website

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      Bridging the Gap Instagram

      Bridging the Gap YouTube

      Todd’s LinkedIn

       

      Thank you to our sponsors!

      Graitec North America

      Graitec North America LinkedIn

       

      Other Relevant Links:

      Kirsty’s LinkedIn

      Cundall’s Website

      26 min
    • Making Sustainability Work: Turning Vision into Action

      What does it take to make sustainability more than a buzzword?

      Recorded live at Autodesk University 2025 in Nashville, this conversation with Allison Scott, Director of Customer Experience & Industry Engagement at Autodesk, dives into how sustainability becomes real when it’s woven into the daily workflow.

      Allison shares how the AEC industry is entering a hockey-stick moment—where data, technology, and culture converge to turn good intentions into measurable impact. From integrating carbon with cost to building a culture of accountability, this episode explores how innovation, accessibility, and human leadership are reshaping the built world for people and planet alike.

      Highlights from the Conversation
      • Why sustainability must be embedded into everyday workflows
      • How connecting cost and carbon drives smarter business decisions
      • The rise of digital culture and generational change in AEC
      • Turning data into action: the role of tech in reducing emissions
      • Why transformation happens top-down and bottom-up
      • MEET OUR GUEST

        Allison Scott is Director of Customer Experience & Industry Engagement at Autodesk, leading sustainability initiatives that bridge technology and impact across the built environment. With over 20 years of experience spanning architecture, construction, and tech, Allison focuses on transforming sustainability from a concept into a core business advantage—helping firms design, build, and operate with purpose and performance in mind.

        TODD TAKES
        Sustainability Must Be Woven Into the Workflow

        Allison underscored that sustainability can’t be a side effort or a separate team in the corner—it has to become part of the everyday workflow. Just like BIM or digital field tools, the biggest gains happen when sustainable practices are integrated into decisions early and often.

        Practicality Turns Buzzwords Into Value

        Sustainability often feels overwhelming or abstract, but Allison reframed it as a practical, competitive advantage. By tying carbon data directly to cost, companies can ground big goals in everyday project choices—whether it’s reducing waste, reusing materials, or tracking embodied carbon. That shift moves sustainability from “good intentions” to measurable business impact.

        Transformation Happens Top-Down and Bottom-Up

        The industry is in a hockey-stick moment where both leadership mandates and grassroots champions are driving change. From superintendents using mobile tools to enterprise-level firms making sustainability part of their strategy, the cultural shift is accelerating. The future of innovation comes from aligning both forces to make sustainable, tech-enabled practices the norm.

         

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        Thanks for listening! Please be sure to leave a rating and/or review and follow up our social accounts.

        Bridging the Gap Website

        Bridging the Gap LinkedIn

        Bridging the Gap Instagram

        Bridging the Gap YouTube

        Todd’s LinkedIn

         

        Thank you to our sponsors!

        Graitec North America

        Graitec North America LinkedIn

         

        Other Relevant Links:

        Allison’s LinkedIn

        Autodesk’s Website

        32 min
      • The Fellowship of Design: Conquering AEC’s Workflow Quests

        What does it take to turn AEC’s ‘impossible quests’—like coordination, data sharing, and upskilling—into victories? Every great innovation begins with a quest.

        Recorded live at Autodesk University 2025 in Nashville, this episode features Jessica Brams-Miller, Director of Design Technology at Hart Howerton, as she leads us through the epic adventure of solving AEC’s toughest challenges — from the Point-Limit Basilisk to the Merge Hydra.

        Jessica shares how creativity, collaboration, and a “fellowship of leaders” mindset are helping firms turn roadblocks into victories. When teams share data instead of guarding it like the One Ring, innovation becomes a shared journey — not a solo climb.

        💡 Highlights from the conversation
        • Turning Revit monsters into teachable moments
        • Building a fellowship for open knowledge-sharing across firms
        • Using tools like Ideate and Forma to forge stronger workflows
        • Why innovation means breaking the rule… to rewrite it for good
        • Collaboration as the true magic of the modern AEC world
        • MEET OUR GUEST

          Jessica Brams-Miller is Director of Design Technology at Hart Howerton, where she helps lead a multi-disciplinary team across architecture, planning, and interiors. With a creative spirit and technical mastery, Jessica is on a quest to make collaboration, data-sharing, and innovation part of every firm’s journey.

          TODD TAKES
          Creativity Unlocks the Full Value of Tools

          The opportunity comes when teams think creatively about how to adapt tools to their workflows—whether that’s reimagining site modeling, tiling data, or inventing new approaches. When technology and ingenuity work together, even the toughest constraints become opportunities for innovation.

          Share the Map: Open Data > Precious Secrets

          Progress accelerates when teams talk early, share data, and swap playbooks. Jessica’s “fellowship of leaders” mindset—publishing cleaned workflows, comparing what works, and leaning on partners and tools like Ideate—turns isolated fixes into industry improvements. Collaboration beats siloed genius every time.

          New Tech Needs New Habits

          Adoption sticks when you pair tools with clear processes and upskilling. Weekly check-ins, consistent updates, baseline skills, and model hygiene turn change fatigue into momentum. Innovation, as Jessica puts it, is knowing the rules—and breaking them for the better.

          More Resources

          Thanks for listening! Please be sure to leave a rating and/or review and follow up our social accounts.

          Bridging the Gap Website

          Bridging the Gap LinkedIn

          Bridging the Gap Instagram

          Bridging the Gap YouTube

          Todd’s LinkedIn

           

          Thank you to our sponsors!

          Graitec North America

          Graitec North America LinkedIn

           

          Other Relevant Links:

          Jessica’s LinkedIn

          Hart Howerton Website

          26 min
        • Connected by Design: Building the Future of Construction Data

          How can construction finally break free from silos and unlock the full power of connected data?

          Recorded live at Autodesk University 2025 in Nashville, this conversation with Lalith Subramanian, Global VP of Product & Engineering, explores the future of an end-to-end industry cloud — where design, preconstruction, and operations all work from the same living data.

          Lalith shares insights on creating trust in AI, practical collaboration frameworks, and how selective data sharing is redefining what’s possible for teams across the built environment.

          💡 Highlights from the conversation
          • Breaking down data silos with connected workflows
          • Practical ways to “trust but verify” AI in construction
          • Why culture and contracts matter more than code
          • Selective sharing: collaboration without losing control
          • The next evolution of intelligent design feedback loops
          • MEET OUR GUEST

            Lalith Subramanian is the Global Vice President of Product and Engineering, driving innovation across cloud, data, and AI solutions that connect the full project lifecycle. With over two decades of SaaS and product leadership experience spanning cybersecurity, document management, and digital transformation, Lalith brings a systems-level view to construction’s modernization journey. His focus on practical collaboration, cultural alignment, and trustworthy AI reflects a mission to help teams move from fragmented processes to connected, insight-driven workflows that elevate performance across the built world.

            TODD TAKES
            Unify the Lifecycle to Remove Friction

            Bringing ACC into Forma isn’t a feature drop—it’s the foundation for an end-to-end industry cloud where design, precon, construction, and operations share the same living data. Less handoff friction means fewer early-stage errors and better schedule and margin outcomes. This is the starting line for true lifecycle transformation.

            Share Data, Keep Control

            Silos won’t disappear with software alone—trust and contracts matter. The play is selective sharing: let each party keep a full-fidelity copy while securely syncing the right, current data at the right time (think “bridge,” not “dump”). That’s how collaboration grows without sacrificing accountability or IP.

            AI That Assists—With Sources

            AI expectations are maturing from “magic button” to “trust but verify.” The wins come from assistive AI that cites sources, accelerates answers, and leaves final judgment with people. Leaders should tailor ROI by stakeholder, pair AI with clear guardrails, and build the culture and workflows that make adoption stick.

             

            More Resources 

            Thanks for listening! Please be sure to leave a rating and/or review and follow up our social accounts.

            Bridging the Gap Website

            Bridging the Gap LinkedIn

            Bridging the Gap Instagram

            Bridging the Gap YouTube

            Todd’s LinkedIn

             

            Thank you to our sponsors!

            Graitec North America

            Graitec North America LinkedIn

             

            Other Relevant Links:

            Lalith’s LinkedIn

            Autodesk’s Website

            29 min
          • Culture on the Bleeding Edge: How Satterfield & Pontikes Drives Change from the Field Up

            What does it take to turn skeptics into champions of innovation?

            Recorded live at Autodesk University 2025, this conversation with Mark Dinius of Satterfield & Pontikes dives into how one of Texas’s most forward-thinking builders is shaping a “bleeding-edge” culture where technology, trust, and field-first innovation thrive.

            From leading a major Procore → ACC migration to redefining risk management with data-driven tools, Mark shares practical lessons in change management, intentional tech adoption, and empowering teams to see value in new ways.

            Highlights from the Conversation
            • How culture turns skeptics into tech champions
            • Why new tools demand new processes—not old habits
            • Building trust through early wins and people-first support
            • Why interoperability beats tool overload every time
            • The future of AI and object-driven data in construction
            • MEET OUR GUEST

              Mark Dinius is Vice President of Innovation & Technology at Satterfield & Pontikes, where he leads IT, VDC, systems integration, and analytics across commercial, industrial, K–12, and healthcare projects. A BIM pioneer and Purdue alum, Mark has evolved from virtual construction within academia into driving digital transformation in the field—advancing object-driven data, process modernization, and intentional tech adoption to help his teams work smarter, not harder.

              TODD TAKES
              Culture Turns Skeptics into Champions

              SatPon’s “bleeding edge” mindset starts at the top and spreads by proving value on real jobs. Once teams see tech remove risk and save time, the boulder rolls downhill—your hardest skeptics become your loudest advocates. Trust is earned by solving their problems first.

              Be Intentional: New Tech, New Process

              Their Procore → ACC migration worked because they didn’t cram old habits into new tools. Clear ownership, phased rollout, and people-first support (training, ticketing, KPIs) kept overwhelm down and adoption up. The same discipline guides AI: avoid point-solution sprawl, prioritize impact.

              Make the Field’s Job Easier (Object-Driven Data)

              The win isn’t “more apps”—it’s faster answers where supers already live: the plans. An object-driven approach that ties RFIs, submittals, schedule, costs, and vendor info to the element on screen beats tool-switching every time. Interoperability (and smart tools) should serve that simple goal.

               

              More Resources 

              Thanks for listening! Please be sure to leave a rating and/or review and follow up our social accounts.

              Bridging the Gap Website

              Bridging the Gap LinkedIn

              Bridging the Gap Instagram

              Bridging the Gap YouTube

              Todd’s LinkedIn

               

              Thank you to our sponsors!

              Graitec North America

              Graitec North America LinkedIn

               

              Other Relevant Links:

              Mark’s LinkedIn

              SatPon’s Website

              32 min
            • From Jobsite to Data Site: How Construction Tech Is Finally Solving the Real Problems

              What happens when someone who’s lived the chaos of the jobsite starts leading global construction sales at Autodesk?

              Recorded live at Autodesk University 2025, this conversation with Brent Ramos dives into the human side of construction tech — solving the real problems that happen every day on projects. Brent shares his journey from fourth-generation stucco contractor to Autodesk leader, revealing why technology only matters when it fixes miscommunication, eliminates rework, and frees people to focus on building.

              Highlights from the Conversation
              • Why fixing field frustrations is the foundation of meaningful innovation
              • How connected data and AI unlock smarter, predictive decisions
              • Why “bad data” is a workflow problem — not a tech one
              • What it takes to build intentional, lasting innovation
              • How Autodesk’s Forma platform is turning connected construction into reality
              • MEET OUR GUEST

                Brent Ramos leads Autodesk’s global construction technology sales, bringing a unique perspective shaped by decades in the field. A fourth-generation stucco and plaster tradesman by roots, Brent began his career doing hands-on work—hot carrying, patching, scaffolding—and then managed projects, founded his own construction business, and eventually pivoted into software and digital transformation. Today, as Autodesk’s construction sales leader, Brent bridges real-world experience with modern tech, guiding how connected data, AI, and purposeful innovation can solve the problems he once faced firsthand.

                TODD TAKES
                Solve the Real Problems, Don't Just Add Tech

                The passion for construction technology comes from firsthand experience with the pain points—miscommunication, rework, and wasted time. Technology only matters when it fixes those problems. The goal should always be less paperwork, fewer silos, and more people building.

                Connected Data Unlocks Smarter Decisions

                Data has been messy, siloed, and disconnected for too long. The shift happening now is toward unifying information in one platform so it’s searchable, contextual, and actionable. That’s how data goes from “bad” to powerful—fueling workflows, predictive insights, and better decision-making.

                Innovation Takes Intentionality and Trust

                Progress doesn’t happen by chasing every shiny object. It takes an intentional, steady commitment to unify tools, embed AI where it adds real value, and build trust with customers and partners. That’s what ensures innovation sticks and makes life easier for people in the field.

                 

                More Resources 

                Thanks for listening! Please be sure to leave a rating and/or review and follow up our social accounts.

                Bridging the Gap Website

                Bridging the Gap LinkedIn

                Bridging the Gap Instagram

                Bridging the Gap YouTube

                Todd’s LinkedIn

                 

                Thank you to our sponsors!

                Graitec North America

                Graitec North America LinkedIn

                 

                Other Relevant Links:

                Brent’s LinkedIn

                Autodesk Website

                34 min
              • Building Trust in Transformation: AI, Data, and Partner Agility

                How do you lead through change when innovation is happening at lightning speed?

                Recorded live at Autodesk University 2025 in Nashville, this conversation with Rachel Tuller, VP Global Channels at Autodesk, explores how data, AI, and culture are redefining success in the partner ecosystem. The discussion dives into what it takes to build trust, communicate effectively, and stay agile in a world where technology and customer expectations are constantly evolving.

                Highlights from the Conversation
                • Why innovation now centers on customer outcomes, not features
                • How connected data and AI are powering smarter workflows
                • The role of trust and clarity in driving successful change management
                • Why communication is the foundation of every transformation
                • How agility and collaboration keep the industry moving forward together
                • MEET OUR GUEST

                  Rachel Tuller is the Vice President of Global Channels at Autodesk, where she leads global partner strategy, programs, and enablement. With deep expertise in digital transformation, channel development, and customer success, Rachel focuses on building high-trust relationships, aligning partner value with customer outcomes, and preparing the Autodesk ecosystem for the future of AI and data-driven innovation.

                  TODD TAKES
                  Innovation Is About Customer Outcomes

                  The most exciting change is that innovation is no longer framed as features or transactions—it’s about outcomes. Partners and technology providers alike are leaning into solving customer problems, improving workflows, and creating measurable impact. That shift from “what’s the tool” to “what’s the result” is where true transformation happens.

                  Data + AI Should Power Workflows (Not Features)

                  The story this year isn’t about buttons—it’s about end-to-end workflows driven by connected data and embedded AI. When insights surface in real time, teams move faster and make better calls. Practical AI plus thoughtful services create a multiplier effect for productivity and project success.

                  Trust Fuels Change (Start with the Why)

                  Change management begins with clarity. When leaders communicate the “why” early and often, they build trust that makes adoption possible. Add cultural alignment and open collaboration, and change shifts from something feared to something embraced. That circle of trust is where meaningful progress happens.

                   

                  More Resources

                  Thanks for listening! Please be sure to leave a rating and/or review and follow up our social accounts.

                  Bridging the Gap Website

                  Bridging the Gap LinkedIn

                  Bridging the Gap Instagram

                  Bridging the Gap YouTube

                  Todd’s LinkedIn

                   

                  Thank you to our sponsors!

                  Graitec North America

                  Graitec North America LinkedIn

                   

                  Other Relevant Links:

                  Rachel’s LinkedIn

                  Autodesk Website

                  26 min
                • The Future Is Now: Culture, AI, and Human Ingenuity

                  How do we unlock the real promise of AI in construction and design?

                  Recorded live at Autodesk University 2025 in Nashville, this conversation with Dara Treseder, CMO of Autodesk, explores the importance of good technology paired with the right culture to allow innovation to thrive. When AI’s potential meets human ingenuity inside the right environment, that’s where the magic happens. It’s a rising tide that lifts all boats, accelerating opportunities, resilience, and impact across the industry.

                  Highlights from the Conversation
                  • Why culture is the foundation for innovation to flourish
                  • How AI plus human creativity creates exponential opportunities
                  • Why resilience and adaptability matter more than ever in times of change
                  • Practical ways to make the future tangible today, not tomorrow
                  • A vision for impact that empowers everyone, not just a few
                  • MEET OUR GUEST

                    Dara Treseder is the Chief Marketing Officer of Autodesk, where she leads global marketing, brand, and customer engagement. Named one of the world’s most influential CMOs, Dara has a track record of helping organizations harness technology, culture, and creativity to drive impact. At Autodesk, she champions opportunities for customers to embrace AI, adapt to change, and model the future with confidence and purpose.

                     

                    TODD TAKES
                    AI Is Moving From Hype to Reality

                    We’ve officially crossed the line where AI is no longer just a buzzword—it’s showing up in real workflows, saving time, and driving better decisions on the jobsite. The winners will be those who don’t treat AI as “just another cool technology” but as a tool to solve real customer problems. The pace of change over the last six months proves this isn’t optional—it’s here to stay.

                    Authenticity Builds Trust

                    The construction industry has no time for hype cycles. What resonates are real customer stories and tangible outcomes. By rooting messaging in authenticity, showing how real companies achieve results—leaders build the trust that’s necessary for change. True influence comes from proving value, not promoting features.

                    Innovation Requires Trust and Culture

                    Adopting new technology isn’t just about tools—it’s about creating a culture where people feel safe to take risks and try new approaches. Change is hard because most people fear it will make things worse. Leaders need to model trust, create psychological safety, and show that innovation makes life easier, not harder. That’s the culture where real transformation happens.

                     

                    More Resources 

                    Thanks for listening! Please be sure to leave a rating and/or review and follow up our social accounts.

                    Bridging the Gap Website

                    Bridging the Gap LinkedIn

                    Bridging the Gap Instagram

                    Bridging the Gap YouTube

                    Todd’s LinkedIn

                     

                    Thank you to our sponsors!

                    Graitec North America

                    Graitec North America LinkedIn

                     

                    Other Relevant Links:

                    Dara’s LinkedIn

                    Autodesk Website

                    28 min
                  • Mass Timber, Carbon Truths, and Smarter Sustainability

                    Mass timber is everywhere in today’s conversations about sustainable construction. But is it the silver bullet that many claim it to be? In this episode of Bridging the Gap, Todd Weyandt talks with Varun Kohli, Director of Sustainability at Corgan, about the real impact of mass timber and the future of sustainable design.

                    Varun shares insights from Corgan’s groundbreaking research on embodied carbon and their new Mass Timber Carbon Calculator, which challenges assumptions about net-zero claims and highlights the hidden emissions in forestry practices. 

                    CONVERSATION HIGHLIGHTS
                    • Why it’s critical to ask deeper questions about sourcing and forestry practices
                    • How embodied carbon calculations are evolving in architecture and construction
                    • The role of hybrid solutions, adaptive reuse, and low-carbon alternatives beyond timber
                    • Why modular building could be the next big leap in sustainable construction
                    • If you care about the future of building design, sustainability, and carbon accountability, this episode is packed with takeaways that will reshape how you think about construction materials.

                      MEET OUR GUEST

                      Varun Kohli is Principal – Director of Sustainability at Corgan. A fierce advocate for environmental and social sustainability, Varun creates and implements integrated design processes for significant projects globally. His meticulous approach purposefully dissolves the boundaries between built, human, and natural ecosystems. As the Director of Sustainability at Corgan, Varun provides firm-wide leadership on climate and sustainability topics. With a focus on integrating environmental sensitivities in design, Varun collaborates with Yale Center for Ecosystems + Architecture (CEA) researchers on novel pedagogical models for environmental design and has taught courses at Harvard GSD and RPI (CASE). 

                      TODD TAKES
                      No Silver Bullets

                      Mass Timber is exciting, but it’s not a cure-all. We need to view it as one option in a broader toolkit of sustainable materials and strategies.

                      The “Yes, And” Approach

                      Sustainability isn’t about choosing one perfect solution. It’s about combining methods, technologies, and ideas to create better outcomes together.

                      Stay Curious

                      The biggest breakthroughs come when we keep asking deeper questions. Where does this material come from, what’s its impact, and how can we make it better?

                       

                      Thanks for listening! Please be sure to leave a rating and/or review and follow up our social accounts.

                      Bridging the Gap Website

                      Bridging the Gap LinkedIn

                      Bridging the Gap Instagram

                      Bridging the Gap YouTube

                      Todd’s LinkedIn

                       

                      Thank you to our sponsors!

                      Graitec North America

                      Graitec North America LinkedIn

                       

                      Other Relevant Links:

                      Varun’s LinkedIn
                      Corgan

                       

                      28 min
                    • Innovation Built on Legacy: Authentic Leadership in Construction

                      What does it take to turn a century-old family trade business into a modern, people-first brand? In this episode of Bridging the Gap, Todd Weyandt sits down with Christene Marie, founder of The Knowing Group, host of the Craft & Calling Podcast, and fourth-generation leader in her family’s 100+ year business.

                      Christene shares her journey of balancing legacy with innovation, why authentic communication is the ultimate business advantage, and how bravery fuels personal and professional transformation. From branding Amazon to scaling her family’s company, she reveals how principles, values, and storytelling can shape a great legacy in construction. Tune in for a conversation that blends wisdom, legacy, and modern insights on building a construction career that lasts.

                      🎯 Key Takeaways:
                      • Why practices only work when they align with principles
                      • The role of bravery in communication, leadership, and innovation
                      • How family values can strengthen client relationships and business growth
                      • Why people still want to do business with people—even in a digital-first world
                      • Christene Marie, a thought leader in empathy-driven branding and measurement marketing strategies, is the CEO and Founder of The Knowing Group. In addition to managing The Knowing Group, the parent company to The Knowing Agency, Christene is a Partner in the family business, Hoffman Painting & Finishing, which celebrated 100 years in 2022. Christene’s vision is to power executives, teams, organizations, and communities with the knowing necessary to position their selves authentically and connect with their intended audience in empathy to drive greater impact.

                        TODD TAKES
                        Align Practice with Principle

                        At the end of the day, it’s not just about what you do but why you do it. If your practices don’t line up with your core principles, your brand will come across as forced and inauthentic. Make sure every digital touchpoint reinforces the values you want people to experience when they interact with you or your company.

                        Everyone Is a Brand Ambassador

                        In today’s world, every person on your team is part of your company’s digital presence—whether you like it or not. Rather than resist it, lean into it. Be intentional about the value you’re adding, and embrace the fact that your people are the best storytellers for your brand. Authenticity and relatability from real humans always outperform polished corporate messaging.

                        Be Brave Enough to Tell Your Story

                        Sharing online feels uncomfortable at first—but bravery and consistency build the muscle. Bring your audience along on your journey, own the awkwardness, and keep showing up honestly. Relatability, not emotional manipulation, is what resonates. The more you share authentically, the more momentum you build—for yourself, your team, and the next generation who needs to see what construction really looks like today.

                         

                        Chapters

                        00:00 Introduction to Christine Marie and Her Legacy

                        06:48 The Importance of Family Values in Business

                        11:36 Building Authentic Connections in a Digital World

                        17:13 The Power of Personal Branding and Storytelling

                        20:35 Embracing Authenticity in Storytelling

                        23:28 The Power of Vulnerability and Legacy

                        26:04 Building Community Through Social Media

                        28:50 Challenging Vanity Metrics in Content Creation

                        33:02 Modeling the Future and Innovation in Construction

                        MORE RESOURCES

                        Thanks for listening! Please be sure to leave a rating and/or review and follow up our social accounts.

                        Bridging the Gap Website

                        Bridging the Gap LinkedIn

                        Bridging the Gap Instagram

                        Bridging the Gap YouTube

                        Todd’s LinkedIn

                         

                        Thank you to our sponsors!

                        Graitec North America

                        Graitec North America LinkedIn

                         

                        Other Relevant Links:

                        Christene’s LinkedIn
                        The Knowing Agency

                         

                        39 min

                      About Bridging the Gap: Insights & Innovations in Construction

                      From the publisher's feed

                      Join the innovation adventure that spotlights MEP and the construction industry – advancements in technology, distinctive perspectives, the soft skills required for successful digital transformation, and stories about the problem-solving mindset that continues to shape this great industry and propel it forward. The Bridging the Gap Podcast gives voice to the incredible things happening in and around construction while championing the fact that this is a great industry to be in.

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