Broadcast Dialogue - The Podcast

In the age of the data-driven economy, a lot of companies are finding themselves drowning in data and struggling with how to best leverage all of that information - particularly when it comes to advertising sales.

On this episode of Broadcast Dialogue - The Podcast, Mark Gorman, the CEO of Matrix Solutions. Matrix is a sales ecosystem for media companies and has developed a platform to help sales teams connect all of that disparate data.

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On this episode of Broadcast Dialogue - The Podcast - we talk digital strategy for broadcast with Futuri Media's Zena Burns, SVP Strategic Marketing and Brand Development, and formerly part of the team that built the iHeartRadio brand. Burns lays claim to the title of radio's first digital program director, hired back in 2006 to lead content strategy for iHeart's NYC stations. We're also joined by Jim Tarantine, Engagement and Insights Consultant, who was previously with Nielsen for a decade.

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Gender Representation on Country Format Radio, a new study from the University of Ottawa’s Dr. Jada Watson, and the first to examine Mediabase data, finds that women are getting less airplay than ever on country music radio. In 2000, women accounted for 33.3% of songs on year-end airplay reports, while last year they came in at 11.3%. In terms of spins, the ratio of men to women on country radio was 9.7 to 1.

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Since 1983, NABS Canada - the National Advertising Benevolent Society - has quietly been working behind the scenes as a support system for media, marketing and communications professionals who find themselves in need of counselling, financial assistance or career advice. With demand for its services at an all-time high, this May marks the second annual NABS month, raising awareness of the charity, which is funded in large part by the industry and donations of ad space across all verticals.

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On this episode of Broadcast Dialogue - The Podcast, an off the cuff roundtable on the resurgence of Community Radio with Bryan McKinnon, the executive director of Vancouver's highly successful community station Co-op Radio, and Canadian Broadcast Industry Hall of Fame inductee Don Shafer. Shafer is now a station volunteer, still nursing a few wounds from the failure of his Roundhouse Radio venture, but getting set to host a new show that will launch in May.

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On this episode of Broadcast Dialogue - The Podcast, Brad Danks, the CEO of Canadian specialty channel and OTT platform OUTtv. The LGBTQ network expanded its global footprint in 2018, finding success with its original content in New Zealand, Australia and South Africa, and was subsequently named Playback’s Channel of the Year. Danks talks about the challenges of being an independent Canadian operator in the current regulatory landscape and why he thinks the future of Canadian broadcasting lies in the production of original content.

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Radioplayer Canada celebrates its second anniversary this month of streaming Canadian radio stations to millions of listeners each week. On this episode of Broadcast Dialogue - The Podcast, our publisher Shawn Smith in conversation with Michael Hill, managing director of Radioplayer Worldwide, on the rise of radio streaming, the future of the in-dash radio experience and the challenges of smart speaker adoption.

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Numeris has announced it’s making major changes to the way Canadian radio in small and medium markets like Kelowna, Saskatoon, Thunder Bay and Halifax, is measured. Starting this Summer, those 95 stations will join Canada’s major cities in being in ratings year-round.

On this episode of Broadcast Dialogue - The Podcast, Ross Davies, Director of Member Engagement, Radio, for Numeris, on ongoing sample challenges and the way forward - continuous measurement.

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101.5 Today Radio has made its debut in Calgary - a re-launch of Jim Pattison Broadcast Group’s Hot AC station 101.5 Kool FM. On this episode of Broadcast Dialogue - the Podcast, Jamie Wall, general manager of the Pattison stations in Edmonton and Calgary, on the broadcast group’s personality-driven, high engagement strategy.

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It was quite a week at the CRTC. The commission released its report on misleading and aggressive sales practices in the telecom industry which drew heavy criticism for its lack of clear, actionable timelines. One of those critics is Michael Geist, University of Ottawa Law Professor & the Canada Research Chair in Internet and E-commerce Law.

On this episode of Broadcast Dialogue - The Podcast, Geist talks about why the telco sales practices issue is a "Penske file" for the regulator, and the commission's re-opening the ISP code of conduct proceedings, among other issues.

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