Brofessional Development Podcast

This weeks Friday teaching lesson is from none other than our Host Matt Kresko!  After just completing 75Hard by Andy Frisella with impressive results, he shares his advice on COUNTING MACROS.

Matt walks you through the process from start to finish in this quick episode! I mean he is under 5 percent body fat and his abs have abs!  

Enjoy this episode from Brofessional Development

This week on the Brofessional Development Podcast the guys talk about the compound effect.

How do small consistent efforts over time help achieve large goals. Often in business and life people want quick results and try to over achieve and burn out.

The guys also talk about the 4 burner theory and how in order to get where you want to be you cant have all four burners of life on!

The show starts where we discuss the costs of bathroom breaks for business owners in the shoot the shit segment!

In this mini-episode, Josh Sample share with us ways to track digital marketing ads with social media. Tune in to listen to Josh Sample giving the right strategies to ensure you run a successful ads campaign through various social media platforms.

Timestamps

[01:05] The right timeframe to run a campaign

[01:30] Identifying Key Performance Indicator (KPI)

[02:31] Identifying the ideal customer

[03:50] Creating the right content for your customer

• The first thing you want to do is identify how long do your campaigns need to run before you’ll see that KPI.
• After you determine what the success or failure of KPI is, then and only then can you start optimizing and placing your ads.
• There’s a very large difference between your actual customer and the customer that you want.
• We’re in the era of research. You’re not going to trick anybody into buying from you.

LinkedIn: https://www.linkedin.com/in/josh-sample-a4080759/

Instagram: https://www.instagram.com/freesocialsamples/?hl=en

Website: https://joshsample.wpengine.com/

Resources

Drive Social Media: https://drivesocialnow.com/

Marketing Milk: https://www.marketingmilk.com/

Please help us by liking, sharing, and subscribing to our podcast if you enjoy this content.

You may also want to check out these previous episodes!

Saying Yes To Saying No

Integrity

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In this episode, we talk to Josh Sample, the founder, and Operating Partner at Drive Social Media. Josh is also a contributor to Forbes Agency Council, a public speaker, and a writer.

Tune in to listen to Josh’s journey, where it all started, the mentality that kept him moving forward and fast to making his first million, scaling his business, and the secrets behind his success story. 

Timestamps

[01:33] Josh Sample’s background story

[09:37] How to scale your business

[13:05] Making the first million

[14:43] “Not satisfied mentality”

[15:15] Josh’s work ethic

[23:26] Where Josh has grown the most as a person

[26:26] Biggest pivots experienced

[29:45] The legacy Josh Sample wants to leave behind

[30:43] Recruiting challenges

[35:02] Work from home idea

[40:20] Developing good leadership culture in an organization

[43:23] Only fans inquiry

• When I was young, I realized that you had to work to make money. And if you didn’t work, you didn’t have any money.
• I have always had the ideology of throwing as much money as you can strategically and smartly. But do whatever you can to move faster.
• The point when I thought that I was going to make my first million was the day I saw a
• I was always so fearful of losing it all. I protected it over and over again.
• You can always turn a loser into a winner. But winners will always be winners.
• You have to put as much energy into the people that are just like you in the organization, as you do to the people who aren’t like you at all.
• Everybody hits a rough patch in their career. Everybody has ups and downs.
• I just think that if you do good for other people, stupid as it sounds, Karma is a bitch.
• The only way you could beat Facebook is if you figure out a way that they can’t rip you off.

LinkedIn: https://www.linkedin.com/in/josh-sample-a4080759/

Instagram: https://www.instagram.com/freesocialsamples/?hl=en

Website: https://joshsample.wpengine.com/

Resources

Drive Social Media: https://drivesocialnow.com/

Marketing Milk: https://www.marketingmilk.com/

Please help us by liking, sharing, and subscribing to our podcast if you enjoy this content.

You may also want to check out these previous episodes!

Saying Yes To Saying No

Integrity

Listen to Brofessional podcast on:

Our Website

Apple Podcasts

Spotify

iHeartRadio

Audible

Stitcher

Follow Us Online

LinkedIn https://www.linkedin.com/company/the-brofessional-development-podcast

Instagram https://www.instagram.com/brofessionaldevelopment/?hl=en

Facebook https://web.facebook.com/BrofessionalDevelopment/?_rdc=1&_rdr

Michael Easter is a health and fitness writer for Men’s Health, author of The Comfort Crisis, and lecturer at UNLV. He joins the podcast to discuss rucking and the benefits to both cardiovascular health and overall strength.

This short episode is packed with information about the evolution of humans, the modern age of health, and how Special Forces train to fight. Grab your backpack and come along.

Powerful quotes

It’s cardio for people who hate running and weightlifting for people who hate the gym.

This is the foundation of Special Forces training.

Key Highlights

[00:00] Intro

[00:33] Introducing Michael Easter

[00:55] Hunting caribou

[01:54] What is the human body built for?

[3:40] Special Forces

[4:37] Benefits of rucking

If you loved this week’s conversation, you may want to check out these previous episodes!

Connor Beaton on Community

Finding Your Life’s Purpose with Jeff Lopes

Perfectionist Mentality with Ellen Reed!

This week the gang is joined by the great Michael Easter. Michael is a health and fitness writer for Men’s Health, professor at UNLV, author of The Comfort Crisis, as well as co-founder and co-director of the Public Communications Institute. He has also been featured on many podcasts including The Joe Rogan Experience.

Michael lends his expertise and presents the case for pushing the limits of one’s comfort zone and the importance of reconnecting with nature. He also gives an analysis of the current state of the workforce in the post-Covid world.

This episode helps you gain a new appreciation for pushing the limits in order to improve one’s psychological health. Difficult tasks that seem insurmountable create life changing moments that help put life in perspective.

Stop problem shopping, push yourself out of your comfort zone, listen to this episode and improve your life. Michael Easter is here to guide the way.

Powerful quotes

In order to grow, you have to step out of your comfort zone.

There’s a lot of things in life that are hard to go through, but on the other side is a lot of self-improvement in a variety of ways.

Most people make change for one of two things: inspiration or desperation.

Key Highlights

[00:00] Intro

[00:26] Introducing Michael Easter

[01:18] Comfort Zones

[04:06] Three Day Effect

[06:50] Sobriety

[10:15] The impact of Covid on the workforce

[14:17] Marcus Elliott and the art of Misogi

[19:33] Prevalence-induced concept change

[24:53] Life changing moments

[27:20] Initiation

[29:45] More on Misogi

[32:00] The Joe Rogan Experience

[34:17] Onlyfans Inquiry

[39:20] Rucking

Small change in format as we’re joined by Connor Beaton of ManTalks. Connor explains how he has built a community around men and masculinity. He goes into detail about how to present value and remain consistent with the community you are trying to build. He describes the three types of communities and how they can set you up for success.

Listen to Connor break down ethos and how individuals bond over common ground and shared values and the importance of community members being able to engage with you and with one another. Finally, we finish up with how to encourage community members to spread the word and introduce new people to it.

Powerful quotes

Know what your community wants from you.

Consistency and value equals brand loyalty.

People bond over shares virtues and values.

Key Highlights

[00:00] Intro

[00:42] Introducing Connor.

[01:36] Types of community.

[02:35] Consistency+value=brand loyalty

[04:10] Ethos

[05:47] How can community members engage?

[06:33] Know your curriculum and elicit feedback.

[07:40] Spread the word!

If you loved this week’s conversation, you may want to check out these previous episodes!

Finding Your Life’s Purpose with Jeff Lopes

Perfectionist Mentality with Ellen Reed!

Jason Selk on influencing our thoughts to change our behavior

In today’s episode, we speak to Connor Beaton, the founder of Man Talks. Man Talks is an organization that is focused on men’s health and success. Connor is also an international speaker, a podcast host, and an event leader who pushes men to dig deep for their purpose and for confidence. He’s also appeared at TEDx multiple stages.

Tune in and listen to our guest share about finding inspiration after hitting your rock bottom, his own experience and how he got out of it, how you can leverage uncertainty, and more from his upcoming book.

Timestamps:

[00:45] About Connor Beaton

[01:29] ‘The first rule of men’

[05:19] Has Connor’s views on ‘the first rule of men’ changed after becoming a father?

[09:10] What men generally hide

[14:58] Connors tears and the turning point

[20:08] Finding inspiration out of your rock bottom

[22:43] Advice for the desperate people out there

[26:44] “Sex for validation”

[31:40] Thoughts on fraternity initiation

[34:36] The purpose of initiation

[37:58] How to leverage uncertainty

[40:43] The biggest lesson about uncertainty

[42:04] Connor’s upcoming book: what to look forward to

[43:25] Only fans inquiry

• A man’s work begins in pain. It begins in us being able to look at our lives in a very real way and say, why am I suffering?
• I’m very grateful for having put in the work to be the man that I am today to give my son the best chance possible in a world that is admittedly radically chaotic.
• Some men feel like frogs because they’re not owning who they are or what they’re actually doing in their life.
• The biggest moment for me was deciding that lying, hiding, and being untruthful in any way was a damaging impact on my life.
• If you can find somebody that can help you get into that shame and grief before you hit the rock bottom, you can circumvent your situation.
• The inspiration comes from giving yourself the permission to experience the things that you don’t want to experience, talk about things you’ve been avoiding, and own the things you’ve been running from.
• For a lot of men, it’s easier to get validation from women than it is for them to go on a journey.
• The purpose of initiation of putting you in contact with death is so that you could come back to culture, community, and your family, and be more effective as a man.
• Uncertainty is the force of change. When you don’t know what’s going to happen, then what you’re left with is faith.

Connor Beaton Website: https://connorbeaton.com/

LinkedIn: https://www.linkedin.com/in/connorbeaton/?originalSubdomain=ca

Instagram: https://www.instagram.com/mantalks/?hl=en

Twitter: https://twitter.com/ConnorBeaton?s=20

Man Talks Website: https://mantalks.com/

Mentioned Book

The Wisdom Of Insecurity-- Alan Watts

Please help us by liking, sharing, and subscribing to our podcast if you enjoy this content.

You may also want to check out these previous episodes!

Saying Yes To Saying No

Integrity

Listen to Brofessional podcast on:

Our Website

Apple Podcasts

Spotify

iHeartRadio

Audible

Stitcher

Follow Us Online

LinkedIn https://www.linkedin.com/company/the-brofessional-development-podcast

Instagram https://www.instagram.com/brofessionaldevelopment/?hl=en

Facebook https://web.facebook.com/BrofessionalDevelopment/?_rdc=1&_rdr

In this episode, we speak with Jeff Lopes, a serial entrepreneur and the host of Jeff Knows Inc Podcast. Jeff is also a business coach, best-selling author, and founder of Kimurawear, a global brand in Boxing, Martial Arts, and Fitness Equipment. Jeff is also the president of True Blue Homes, which offers a portfolio of Vacation Rentals across Northern Ontario Canada, which he also founded in 2012.

Becoming an entrepreneur at the age of 17, Jeff has experienced the best and worst in the industry on his way to building seven and 8 figure companies.

Tune in to listen to Jeff sharing his first step in the industry, why he became an entrepreneur, and what gives his life a purpose. He also shares about work-family life balance, how to manage time and increase your efficiency, and some critical tips for entrepreneurs.

Timestamps

[01:23] How lucrative is the drug dealing industry?

[06:05] Jeff’s story about his son

[13:28] Work-family balance

[16:40] Improving your efficiency and getting work done fast

[18:43] Time blocking strategy for time management

[20:33] Getting ahead of fear

[23:48] What high schools should be teaching

[24:44] Getting into entrepreneurship at a young age

[29:40] Getting through the challenges

[32:31] Tips for entrepreneurs

[40:12] Getting into real estate

[45:35] “House Hacking”

[47:35] Only fans inquiry

• If you can walk away from your business for 30 years and it still gonna run, you’re an entrepreneur.
• If you have to be at your business all the time, you’re still self-employed.
• Everbody losses. At the end of the day is how many more wins are stocked above the losses.
• When I do a mistake, I learn from it and don’t do it again.
• If fear grows and the less chances you take, the more fear happens, the less wins you have.
• You can teach somebody the skills. You can teach somebody the tools. But you can’t teach them the hustle.
• A lot of people don’t realize your environment could impact who you are.
• You have to have a purpose and passion for what you are doing.
• Surround yourself with the right people and take chances. Don’t be scared to put yourself online.
• Prepare yourself for the worst-case scenarios at all times and be ready to put in the work.

LinkedIn: https://www.linkedin.com/in/jefflopesinc/?originalSubdomain=ca

Instagram http://www.instagram.com/jefflopes

Facebook http://www.facebook.com/Jeffknowsinc

Websites

Kimurawear https://www.kimurawear.com/

True Blue Homes https://www.truebluehomes.ca/

Jeff Knows Inc Podcast https://www.jeffknowsinc.com/

Please help us by liking, sharing, and subscribing to our podcast if you enjoy this content.

You may also want to check out these previous episodes!

Saying Yes To Saying No

Integrity

Listen to Brofessional podcast on:

Our Website

Apple Podcasts

Spotify

iHeartRadio

Audible

Stitcher

Follow Us Online

LinkedIn https://www.linkedin.com/company/the-brofessional-development-podcast

Instagram https://www.instagram.com/brofessionaldevelopment/?hl=en

Facebook https://web.facebook.com/BrofessionalDevelopment/?_rdc=1&_rdr

Dr. Ellen Reed is a mental performance coach, Director of Mental Training at Enhanced Performance, Inc., co-author of Relentless Solution Focus, professional dancer, and a mental toughness expert.

This week Dr. Reed sits down with the guys and shares her story including her background as a dancer and how it translates to her expertise as a mental performance coach.  

Dr. Reed emphasizes the importance of making micro-adjustments in order to build to desired outcomes. She gives simple exercises any parent can use with their children to help instill self-confidence.

Gain insight into the costs and benefits of a perfectionist mentality and how it may limit success in the long run. In order to prevent this, Dr. Reed presents some simple solutions for constant self-improvement.

Dr. Reed notes the benefits both chemical and psychological when shifting one’s mentality to always searching for solutions. Learn how one simple question can change the way you look at problems.

Powerful quotes

Self-confidence is the number one variable for human performance.

People give up before they even try.

What’s one thing I can do that could make this better?

What can I delete from my life to make it more efficient?

Key Highlights

[00:00] Intro

[00:35] Introducing Dr. Ellen Reed

[01:48] Why this subject?

[05:12] How do you hold it together?

[08:57] Try something else.

[11:00] Parenting tips.

[15:45] Instilling self-confidence.

[17:08] Perfectionist mentality.

[23:45] How to find solutions.

[26:00] Relentless Solution Focus Tool

[29:21] How do you get someone on the right path?

[30:20] Problem centric thinking.

[42:20] Sharing vulnerability.

[49:00] Onlyfans inquiries.

If you loved this week’s conversation, you may want to check out these previous episodes!

Check Your Ego at the Door!

Saying yes to saying no!

Jason Selk on influencing our thoughts to change our behavior