This week on Browducation, Megs sits down with Savannah Estelle Johnson of @thebrowstar or an honest conversation about branding, specialization, and building a sustainable beauty business.

Savannah shares her journey from beauty school during COVID to becoming a brow-focused artist and educator — including why narrowing her services changed everything, how branding helped her stand out in a saturated industry, and why clear client communication is just as important as technical skill.

They also unpack realistic expectations around brow services, including tinting, lamination, and permanent makeup, and discuss why honesty, focus, and alignment lead to stronger client relationships and long-term growth.

In this episode, we talk about:
✨ Why niching down can accelerate growth
🎨 Branding as a trust-building tool
🧠 Client education vs. unrealistic expectations
✂️ Tinting, lamination, and permanent makeup realities
📣 Communication as a core business skill
🔥 Building a business that supports your lifestyle

🔗 Connect with Savannah Estelle Johnson:
📲 Instagram: @thebrowstar

🌐 thebrowstar.com

💛 Sponsor Spotlight — Browducation
✨ Want to refine your technique and elevate your results? Explore Hand-Tied Threading, Megs’ signature method focused on precision, tension, and clean shaping.

🔗 Follow Browducation + Megs:
📲 IG: @browducation | @the.eyebrow.goddess
🎥 TikTok: @the.eyebrow.goddess
🌐 www.theeyebrowgoddess.com

This episode includes a few brief audio glitches due to technical difficulties. Thanks for your patience — the conversation is worth it. 💛

💛 New episodes every Thursday

⭐️ If you loved this episode, leave a review — it helps more artists find the show

In this solo episode w/ Megs, she discusses how client care isn’t just about warm towels or spa music — it’s about clear communication, strong boundaries, and trust.

Megs breaks down how client care and communication directly impact retention, rebooking, and long-term success in the beauty industry. Drawing from over a decade behind the chair, she shares the exact mindset shifts and systems that help keep books full — even when things don’t go perfectly.

If you’re tired of constantly chasing new clients and want to build a sustainable, booked-out business, this episode is for you.

She talks about:
✨ Why being clear works better than being clever or kitschy
✨ How client education before, during, and after appointments builds loyalty
✨ Why boundaries are a form of care — not punishment
✨ How transparency turns service hiccups into long-term trust
✨ The difference between a great first impression and true retention
✨ Why professionalism actually makes clients feel more supported
✨ How consistent communication keeps your books full over time

If you’re a brow artist, lash artist, or beauty professional looking to build a sustainable, booked-out business rooted in trust, this episode will help you rethink client care from the inside out.

💛 Thank you to our sponsor, Megs of Browducation! ✨

Learn the art of Hand-Tied Threading, Megs’ signature technique designed to help artists refine precision, master tension, and elevate client results 🌿

Follow the pod + your host for updates 👇
IG: @browducation + @the.eyebrow.goddess
TikTok: @the.eyebrow.goddess
🌐 www.theeyebrowgoddess.com

💛 Subscribe for new episodes every Thursday!

👍 Like, comment, and share to help more artists find Browducation 🌸

This week on Browducation, Megs sits down with Jenna Carroll @jennacarrollcoaching — a lash + brow business coach and former salon owner — for a real conversation about what “leveling up” actually looks like in the beauty industry. Jenna shares her journey from solo lash artist to educator, salon owner, and full-time coach, plus the mindset and business shifts that helped her choose a career path aligned with her lifestyle.

They unpack the realities behind salon ownership, the pressure to chase a “dream” version of success, and why building a sustainable business means getting clear on your goals, your numbers, and who you’re truly speaking to online.

In this episode, they talk about:
✨ The truth about salon ownership (and why it can feel like a “beast”)
📍 How to align business decisions with the lifestyle you actually want
🧠 Why mindset + identity shifts are part of growth (whether you like it or not)
📊 The importance of numbers, profit margins, and tracking what matters
📣 Messaging + marketing: how to stand out and speak to the right person
🔥 Why “success” doesn’t have to mean working 24/7

Connect with Jenna Carroll:
📲 IG: @jennacarrollcoaching
🌐 Website: www.jennacarroll.co

💛 Sponsor Spotlight: Megs of Browducation
✨ Want to refine your technique and elevate your results? Explore Hand-Tied Threading, Megs’ signature method designed to help artists build precision, master tension, and create cleaner, more consistent shaping. 🌿

🔗 Follow Browducation + Megs:
📲 IG: @browducation + @the.eyebrow.goddess
🎥 TikTok: @the.eyebrow.goddess
🌐 www.theeyebrowgoddess.com

💛 Subscribe for new episodes every Thursday!
⭐️ If you loved this episode, leave a review — it helps more artists find the show 🌸

This week, Megs sits down with Deanna of @browartistry.lv — to talk about building a brow business rooted in passion, consistency, personal growth, and a true dedication to client experience. Deanna shares her journey from esthetician to corporate manager to brow studio owner, and how leaving corporate America led her to rediscover her creative drive. She opens up about learning brows through obsession, trusting her instincts, the role of therapy in becoming a stronger entrepreneur, and why showing up imperfectly still moves your business forward.

They talk about:
✨ Moving from corporate burnout into beauty entrepreneurship
✨ Learning brows through self-study, screen-recording, and free education
✨ Why consistency matters more than being “the best”
✨ Building a business through passion, obsession, and curiosity
✨ Social media inspiration vs. creative noise
✨ The problem with overpriced online education & integrity as an educator
✨ Raising client experience through consultation, communication & personalization
✨ Personal growth, boundaries, and becoming the version of yourself needed to run a business

Whether you’re a brow artist, new entrepreneur, or beauty pro navigating the transition from passion to profession, this episode is filled with honesty, mindset shifts, and the grounded wisdom that comes from building a business from scratch — and growing alongside it.

Connect with Deanna:

IG → @browartistry.lv
🌐 www.browartistrylv.com

💛 Thank you to our sponsor, Megs of Browducation!
✨ Learn the art of Hand-Tied Threading, Megs’ signature technique designed to help artists refine precision, master tension, and elevate client results 🌿

💻 Links:
Follow the pod + your host for updates 👇
IG: @browducation + @the.eyebrow.goddess
TikTok: @the.eyebrow.goddess
🌐 www.theeyebrowgoddess.com

💛 Subscribe for new episodes every Thursday!
👍 Like, comment, and share to help more artists find Browducation 🌸

This week, Megs sits down with Samantha Camastro of @loulabeautyny — to talk about building a thriving brow + lash business through kindness, client care, smart boundaries, and a true luxury experience.

Samantha shares her journey from BOCES cosmetology student to multi-service artist, educator with @elleebana, and owner of a beautiful four-room studio in Armonk, NY. She opens up about balancing services with teaching, why policies should never feel like punishment, and how personal connection is the real secret to long-term success in the beauty industry.

📌 Technical Note:
About three-quarters of the way through the episode, we hit a few small technical difficulties — Samantha’s video drops, and Megs’ feed glitches for a few seconds as well.
Thank you for bearing with us 💛 The audio stays clear and the conversation continues seamlessly.

They talk about:
✨ The most common mistakes students make during hands-on classes
✨ Turning brow shaping from a “five-minute service” into a luxury experience
✨ Why kindness builds a fuller book than any marketing strategy
✨ Setting boundaries without being rigid about policies
✨ How to stay booked without burning yourself out
✨ Growing your business through real-life connection — not just Instagram
✨ What to say when you're too booked to take new clients
✨ Knowing when it’s time to raise your prices

Whether you’re a brow artist, lash educator, or beauty pro navigating the transition from booked-and-busy to structured-and-sustainable, this episode is packed with honesty, clarity, and real business wisdom from two artists who truly care about the client experience.

Connect with Samantha:

IG → @loulabeautyny
⁠🌐 loulabeautyny.com⁠

💛 Thank you to our sponsor, Megs of Browducation! ✨
Learn the art of Hand-Tied Threading, Megs’ signature technique designed to help artists refine precision, master tension, and elevate client results 🌿

Follow the pod + your host for updates 👇
IG: @browducation + @the.eyebrow.goddess
TikTok: @the.eyebrow.goddess
🌐 www.theeyebrowgoddess.com

💛 Subscribe for new episodes every Thursday!
👍 Like, comment, and share to help more artists find Browducation 🌸

Connect with Samantha:💻 Links:

1st of a Work/Life Balance Solo Series/Audio Only. This week, Megs comes to listeners fresh from a camping trip that reset her entire nervous system — and honestly, her whole perspective on work, rest, and what “success” really means. After launching a podcast, building a course, taking on more trainings, and being behind the chair four days a week… she hit that crispy, energetically fried wall many beauty pros avoid admitting they’ve reached.

In this solo episode, she shares the truth behind the booked-and-busy culture in the beauty industry, how burnout quietly crept up on her, and what stepping away (and literally touching grass) revealed about her relationship to rest, creativity, and boundaries.

If you’ve been feeling drained, overwhelmed, or like you’re operating on autopilot, this one’s for you. You don’t need a four-day camping trip — but you do need stillness. Megs breaks down what that can look like.

• The reality behind “booked & busy” culture

• Why financial security — not overbooking — is the real goal

• Signs you’re running on fumes (even if you’re still producing)

• How burnout sneaks up without you noticing

• Her experience unplugging completely (no WiFi, no emails, zero notifications)

• Why nature gave her the clarity she didn’t know she needed

• The emotional release that came with slowing down

• Learning to say yes to yourself instead of dropping your own rest

• Boundaries as a non-negotiable part of your business plan

• Shifting your week to support restoration, creativity, and longevity

• A gentle challenge to unplug — even for just one intentional hour

Beauty pros, brow artists, creatives, and service providers feeling overstimulated, overwhelmed, or disconnected from the work they used to love. If your nervous system has been waving quiet red flags, this is your permission to pause.

Follow the pod and Megs, your host, on socials for updates 👇
IG: ⁠@browducation⁠ + ⁠@the.eyebrow.goddess⁠
TikTok: ⁠@the.eyebrow.goddess⁠
⁠www.theeyebrowgoddess.com

💛 Thank you to our sponsor, Megs of ⁠Browducation⁠! ✨

Learn the art of ⁠Hand-Tied Threading⁠, Megs’ signature course designed to help artists refine their technique, master precision and tension, and elevate client results. 🌿

In this episode Megs sits down with Ashley Collins of @beautymarks_ink—salon owner, threading specialist, and former licensed veterinary technician—to unpack the craft (and business) of brow threading. Ashley shares how she taught herself hand-tied threading when quality education didn’t exist, why threading can rival waxing for speed and revenue, and the client-experience details that make people feel genuinely cared for. We also get into navigating licensing in Kentucky, pricing with confidence, being the specialist in a small market, and the resilience it takes to bounce back from industry drama. If you’ve wondered whether threading is worth learning—or how to make it a core part of your brand—this one’s for you.

Whether you’re an esthetician, educator, or artist carving your own path, Ashley’s story is proof that self-taught doesn’t mean small—it means unstoppable.

💛 Thank you to our sponsor, Megs of Browducation! ✨
Learn the art of Hand-Tied Threading, Megs’ signature course designed to help artists refine their technique, master precision and tension, and elevate client results. 🌿

💻 Links

@beautymarks_ink

www.beautymarks-ink.com

Follow the pod and Megs, your host, for updates 👇
IG: @browducation

@the.eyebrow.goddess

TikTok: @the.eyebrow.goddess

🌐 www.theeyebrowgoddess.com

💛 Subscribe for new episodes every Thursday!
👍 Like, comment, and share to help more artists find Browducation 🌸

This week, Megs sits down with Isabel Vitale, founder and creator of SIV Skincare, to explore the living world on your skin — your microbiome.

From her unconventional path (communications major → formulating her own skincare line) to developing a product that supports skin resilience from the outside in, Isabel shares how curiosity, intuition, and science collided to create something truly different.

We talk about:
✨ The difference between “clear” and “healthy” skin
🧬 How the skin microbiome communicates with your barrier
💧 The surprising power of applying products to damp skin
🔥 What “purging” really means — and when it’s not a bad thing
🌿 Why the next wave of skincare is all about resilience

Whether you’re an esthetician, skincare lover, or just skin-curious, this conversation will completely change how you think about barrier repair and skin health.

💛 Thank you to our sponsor, Megs of Browducation! ✨
Learn the art of Hand-Tied Threading, Megs’ signature course designed to help artists refine their technique, master precision and tension, and elevate client results. 🌿

💻 Links

Follow Isabel 👇

IG: @sivcare

Tik Tok: @sivcare

www.sivcare.com

Follow the pod and Megs, your host, on socials for updates 👇
IG: @browducation +  @the.eyebrow.goddess
TikTok: @the.eyebrow.goddess
www.theeyebrowgoddess.com

💛 Subscribe for new episodes every Thursday!
👍 Like, comment, and share to help more artists find Browducation 🌸

This week, Megs sits down with Lizz Bell of @lashdaddylizz — to talk about turning passion, persistence, and a whole lot of “figure-it-out energy” into one of the Midwest’s leading lash academies.

Lizz opens up about her unexpected path from accounting and architecture student to lash artist and educator, how she built a thriving business after moving to a new city with –$38, and why consistency always beats talent.

They talk about:
💡 Pivoting careers and trusting your creative side
💬 The power of word-of-mouth marketing in the beauty industry
💪 Learning from failure and staying consistent through setbacks
👩‍🏫 Building a team and transitioning into education
📱 Growing without a huge following — and why followers ≠ success
💼 The real difference between making money and building something sustainable

Whether you’re an aspiring beauty professional, an educator, or a creative entrepreneur, this one’s packed with honesty, humor, and hard-earned lessons from the lash chair to the classroom.

Connect with Lizz:
IG → @lashdaddylizz

Tik Tok: @lashdaddylizz

www.thebabecave317.com

💛 Thank you to our sponsor, Megs of Browducation! ✨
Learn the art of Hand-Tied Threading, Megs’ signature course designed to help artists refine their technique, master precision and tension, and elevate client results 🌿

💻 Links:
Follow the pod and Megs, your host, for updates 👇
IG: @browducation + @the.eyebrow.goddess
TikTok: @the.eyebrow.goddess
🌐 www.theeyebrowgoddess.com

💛 Subscribe for new episodes every Thursday!
👍 Like, comment, and share to help more artists find Browducation 🌸

Ever feel like social media is running your business instead of helping it grow? 😩 In this solo episode, Megs keeps it all the way real about what most brow artists are doing wrong online — and how to shift your mindset to start creating with intention instead of burnout 💫.

After years of trial, error, and wasted dollars on templates and “growth hacks,” Megs breaks down the hard-won lessons that actually moved the needle for her business. She’s sharing what not to do — and what actually works — when it comes to building connection, trust, and a consistent online presence.

______________________________

✨You'll Learn:

• The 3 biggest social media mistakes brow artists make ✖️

• Why creating content for your peers isn’t helping you attract clients 🎯

• How to post with intention (and stop forcing yourself to follow every trend) 📆

• Why going viral doesn’t mean booked and busy 🚫📈

• Simple ways to show up consistently without burning out ⚡️

  Whether you’re just starting out or deep in the game, this episode will remind you that it’s not about being perfect — it’s about being intentional ✨

  Quote to remember:

  “You don’t need more followers. You need more connection.” 🤝

  __________________________

  💛 Thank you to our sponsor, Megs of Browducation! ✨
  Learn the art of Hand-Tied Threading, Megs’ signature course designed to help artists refine their technique, master precision and tension, and elevate client results 🌿

  
  

  💻 Links
  Follow the pod and Megs, your host, on socials for updates 👇

  IG: @browducation + @the.eyebrow.goddess

  Tik Tok: @the.eyebrow.goddess

  www.theeyebrowgoddess.com

  
  💛 Subscribe for new episodes every Thursday!

  
  👍 Like, comment, and share to help more artists find Browducation 🌸