Build an Obsession Brand

Build an Obsession Brand

By Maureen MwangiBusinessMarketing
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Build an Obsession Brand episodes

  • #77: Dreams Do Come True: The Magnetic Pull of a Unique Brand Message With Veerpal Founder of EO Healing

    "Maureen, you talk pretty big about the power of my brand message, but how do I know if it'll actually work for me?"

    If you've ever asked yourself that question—or anything similar along those lines—then this week's episode is a must-hear for you!

    Because this week, we're not just talking in hypotheticals. This week, we talk to the wonderful Veerpal, the founder of EO Healing and a true believer of the brand message magic!

    • How Veerpal went from medical professional to brand builder extraordinaire

    • How she unlocked the key to better sales hiding her catalog

    • How she connected with the audience that MATTERED

    And more!

    You don't have to take my word for it anymore! See how these concepts shaped a pro brand builder in the flesh—and how those same concepts could do the same for you!

    ✨ FREE TRAINING:

    Ready to identify the One Growth Strategy You Need to Focus on First to Increase Sales Now? Watch the most recent training: Uncap Your Growth & Bring in More Product Sales without Changing Your Branding or Packaging

    ✨ WORK WITH MAUREEN:

    Ready to revolutionize your brand by mapping and mastering the brand growth levers your brand needs to get increased visibility, sales certainty and cash confidence? Schedule a strategy call.

    ✨ CONNECT WITH MAUREEN:

    🖥 Website: Startward Consulting

    📷 Instagram: Follow Me On Instagram

    📷 Youtube: Subscribe To Youtube Channel

    46 min
  • #76: 3 Secrets To Cash Confidence In Your Business

    Whether you want your business to be a small passion project on the side or your full–time dream job, your success is ultimately going to come down to cash confidence.

    The good news? You DON'T need an overblown marketing budget, huge product assortment, warehouses of inventory, or even a huge audience to get cash confidence.

    All you need to do is 3 simple things:

    ✅ Get awareness

    ✅ Get considered

    ✅ Get selected

    That's it!

    How do these three things look in real life, and how can you apply them to your brand today? Tune in to today's episode, and see how cash confidence is right at your fingertips!

    P.S. I want to help YOU (yes, you, specifically!) reach cash confidence in your business. Learn how to get your product brand to stand out, get in front of the right customers, scale up sales, and generate word of mouth exposure at our Product Brand Marketing Live Intensive!

    Ready to revolutionize your brand by mapping and mastering the brand growth levers your brand needs to get increased visibility, sales certainty and cash confidence? Schedule a strategy call. Schedule Your Consultation

    ✨ CONNECT WITH MAUREEN:

    🖥 Website: https://www.startwardconsulting.com/

    📷 Instagram:https://www.instagram.com/maureenmwangiofficial/

    20 min
  • #75: Escape the Grind: Discover the Secret to Sales Certainty In Your Business

    You don't need the biggest sales to get you through the dry spells. You need a continuous stream of sales—even small ones!—that eliminate those dry spells all together.

    A lot of product-based businesses are just grinding along. They're running out of fuel and patience, all while pouring in the last of their energy and funding.

    In this week's episode, we talk about how to boost that conversion mechanism in your favor.

    P.S. I want to help YOU (yes, you, specifically!) reach cash confidence in your business. Learn how to get your product brand to stand out, get in front of the right customers, scale up sales, and generate word of mouth exposure at our Product Brand Marketing Live Intensive! Register here: https://www.startwardconsulting.com/marketingintensive

    Ready to revolutionize your brand by mapping and mastering the brand growth levers your brand needs to get increased visibility, sales certainty and cash confidence? Schedule a strategy call. Schedule Your Consultation: https://startwardconsulting.as.me/growth-strategy-call

    ✨ CONNECT WITH MAUREEN:

    🖥 Website: https://www.startwardconsulting.com/

    📷 Instagram:https://www.instagram.com/maureenmwangiofficial/

    16 min
  • #74: Why Quitting Corporate Is Hard: Battle The Fear and Succeed With Your Product Brand.

    In this week's podcast, we're giving you the game plan to battle that fear of quitting your corporate job and pursuing your business full time, including:

    ✨How to show up for your business with the same effort as your day job

    ✨Breaking the ruminating cycle to get unstuck

    ✨Creating safety within yourself (NOT your paycheck!)

    Leaving behind that steady 9 to 5 can mean leaving behind a sense of security. But it also means embracing something much more important—yourself!

    Product Brand Marketing Live Intensive.

    Learn how to get your product brand to stand out, get in front of the right customers, scale up sales, and generate word of mouth exposure. Discover how to become the top choice, despite market saturation: Sign Up here:

    Ready to revolutionize your brand by mapping and mastering the brand growth levers your brand needs to get increased visibility, sales certainty and cash confidence? Schedule a strategy call. Schedule Your Consultation

    ✨ CONNECT WITH MAUREEN:

    🖥 Website: https://www.startwardconsulting.com/

    📷 Instagram:https://www.instagram.com/maureenmwangiofficial/

    20 min
  • #73: The Complexity of Life and Its Adversities

    I've learned that even when the world seems to be turning upside down, there's one thing that remains constant - the love of God and the peace it brings. And guess what? It's the most valuable currency.

    If you're feeling isolated about something, remember it's a season for appointment.

    It's a season for learning.

    ✨ SIGN UP FOR OUR 3-HR LIVE EVENT

    Learn how to get your product brand to stand out, get in front of the right customers, scale up sales, and generate word of mouth exposure. Discover how to become the top choice, despite market saturation: https://www.startwardconsulting.com/marketingintensive

    ✨ CONNECT WITH MAUREEN:

    🖥 Website: https://www.startwardconsulting.com/

    📷 Instagram:https://www.instagram.com/maureenmwangiofficial/

    22 min
  • BONUS EPISODE: How To Market Your Product Brand Without Worrying About The Algorithm

    Learn how to market your product brand without worrying about the social media algorithm. Interested in learning more? Join the Masterclass on June 14th, 2023 at 6 PM CST!

    During the Masterclass you’ll learn:

    ✨Marketing strategies to set in place to build a brand that’s algorithm and platform proof - the big brand way.

    ✨The 4 misguided ways entrepreneurs try to market and the 4 correct strategies to build a marketing plan that stands the test of time.

     

    Get your seat (free) here: https://startwardconsulting.as.me/schedule.php?appointmentType=47076436 

    8 min
  • #72: Unlock The Mystery: How Social Media Algorithm Woes Impact Your Profits!

    Algorithms change. Should you?

    Social media algorithms are the invisible enemy that haunts nearly every online business. If you want to be successful, you need to be seen. That means giving the algorithm what it wants to get us to the top of the feed, or at least, not get buried in the meantime. And yet, the second we think we have the equation figured out, it stops working. Sometimes, it changes altogether!

    In this week's podcast, we're diving into how to break free from the chains of the algorithm.

    Sign up for the upcoming workshop: Screw The Algorithm Masterclass

    You don't need to be a social media wiz to make your marketing strategy a winner on any platform. You just need a solid strategy—and a dash of inspiration!

    24 min
  • #71: Dreams Do Come True: You're Not Too Old For Retail Placement with Vanessa

    "I'm 68. If I can do it, everybody can do it. I'm not the computer queen, but I learned. I'm still learning. But that's the point. Continue to learn, continue to build, continue to birth." —Vanessa, new entrepreneur on her way to becoming a millionaire

    Ready to revolutionize your brand by mapping and mastering the brand growth levers your brand needs to get increased visibility, sales certainty and cash confidence? Schedule a strategy call. Schedule Your Consultation

    ✨ CONNECT WITH MAUREEN:

    🖥 Website: https://www.startwardconsulting.com/

    📷 Instagram:https://www.instagram.com/maureenmwangiofficial/

    44 min
  • #70: How To Connect With Your Brand Lovers Using This Marketing Strategy

    SIGN UP FOR BRAND VISIBILITY WORKSHOP USING THIS LINK: https://www.startwardconsulting.com/brandvisibilityworkshop

    In this week's podcast episode, we talk about the simple yet effective marketing strategy pulled straight from my little black book: MSPR! We talk about everything you need to incorporate this time-tested strategy into your own marketing repertoire.

    27 min
  • Brand Visibility Workshop

    On May 06, 2023, I’m kicking off a brand new workshop called BRAND VISIBILITY WORKSHOP! 

    It’s a paid 3 hour consulting intensive designed to help you position, market and sell  your products the way I’ve helped big brands like L’Oreal, Nivea, and Dove, which added tens of millions of millions of dollars to their bottom line 

    During the workshop, you’ll learn:  

    1. My insider BRAND-OBSESSION framework learnt from nearly a decade of growing and scaling the big brands.

    2. How to become a breakthrough brand,despite the SATURATED market conditions. 

    3. How to get to know your customer, so you can tap into their core human desire with product messaging that brings in more CUSTOMERS to your doorstep. 

    4. The positioning tool that will allow you to go to market with products that SELL and how to stop wasting time and energy creating products that won’t. 

    It’s designed for entrepreneurs who need to start plugging the holes in your “leaky bucket” - a.k.a. stop losing customers - and instead, ramp up repeat sales, recurring revenue, and increase average customer spend with sales strategies that leave you with cash in the bank (and money to reinvest) at the end of every month.

     It’s so special and so needed right now.

     As women CEO’s, it’s time for us to take the stage.

     

    I hope you’ll decide to attend.

    Register for just $100 here: https://www.startwardconsulting.com/brandvisibilityworkshop

    11 min

About Build an Obsession Brand

From the publisher's feed

People often ask me: ""What's the #1 thing that allows product-based entrepreneurs to make that leap from bootstrapped and broke to cash flow positive?"