Build Your Online Audience

Twitter’s live streaming app Periscope has only been around since March, but already has over 10 million users. But how exactly does it work? And how can you use it to get publicity for your business? Find out in my interview with Alex Pettitt – the UK (and Europe’s) number 1 Periscoper. Here’s what I cover... READ MORE

If you want to increase your chances of getting media coverage, you need to think like a journalist. So in this episode I share something journalists do routinely – something you can do too – that will help you get media coverage for your business or brand. Here’s what I cover in this episode: How to... READ MORE

Most of us love the idea of getting coverage in magazines, newspapers and on radio & TV. But if you don’t have much experience of the media, it can feel like an impossible dream. In today’s episode you’ll hear, first-hand, how one Copenhagen- based small business owner – Melanie Haynes – has got national media... READ MORE

If you want to get great media coverage for your business, pitching is an essential skill. But what’s the best way to pitch to a journalist? What exactly should you include in your pitch? And how can you make sure journalists actually open your email pitches? Here’s what I cover in this episode: How to... READ MORE

If you want you to get people talking about your business, you need a strong, memorable brand. But in an increasingly crowded digital market, how do you rise above the noise? Find out in my interview with Natalie Sisson – aka the Suitcase Entrepreneur. Here’s what we cover in this episode: The importance of having a brand... READ MORE