Building a Business that Lasts

A lot of people are looking for different kinds of apps for their business. Every now and then people think, “I can’t find an app that does what I need. I need to build a custom app". Along the way, I’ve seen people do that really well and not really well. I’d like to give you a few tips that will help you build an app successfully. If you are thinking about building an app, there are 5 things you need to know before you start.

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Lots of folks want to know where to put their marketing dollars. After all, they're limited and we want them to be effective. Ultimately, your marketing should help you get attention and acquire customers. If it's not doing that, it's just a massive waste of time and money. But where should you focus those efforts? Traditional or Digital?

In this episode, I interview Ali Guy, the Senior Marketing Account Manager to explore that question and what she's learned through years in the business that can help you.   

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We are usually talking to for profit businesses, but creating a non-profit from scratch has a lot of similarities. You need a mission, you need to get people on board, you need systems and processes, and so much more. On this episode, I talk to Sherri & Dean Porter who have distributed over 13 MILLION meals to kids here in Florida over the last 9 years at Hunger Fight.

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Most business leaders and owners find themselves stuck in the whirlwind of business. The path out of that is with a clear business playbook that outlines your systems and processes in a way that others can follow. In this episode, I talk to the CEO of Trainual.com and author of The Business Playbook, Chris Ronzio. He gives practical strategies on how to finally get systems and processes that work for you and your business. 

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This internal team member interview is with our Coaching Operations Manager, Hannah Evans. She started in one role, is in a totally different one now, has led major live events, and deals with my chaos. We talk about how to delegate well, how to work with an assistant, what it's like to plan a major event, and how to pivot into new roles and opportunities — oh, and Lightning the hamster. We hope this interview gives you inside insights that help you and your team grow.

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There's a big blue ocean of opportunity out there and on this episode, I talk to fellow agency owner, Jon Tsourakis. We talk about how he was fired from the family business at a young age, he once increased a product cost from $500/mo to $3500/mo overnight and much more.

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Many entrepreneurs end up feeling burnt out and that often takes a toll on their marriage and family. In this episode, I share a special Q&A my wife and I did at a recent event we hosted on the topic of Business, Family, and Marriage. We answer specific questions about what's worked (and not worked) for us to not only have a thriving business but a thriving marriage after nearly two decades.

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On this episode I talk to Travis Sutphin, Director of Development at Business Builders. Travis started here 6 years ago as a developer and today runs the entire development department. We talk about his move from WV to FL, the transition from developer to director, our systems and processes, and the tension required to propel an organization forward.

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A lot of people spend a lot of money on marketing that doesn't work. Is your marketing plan making you money or draining your resources? In this episode, I talk about the 5 key elements you need to be successful in marketing for your business. 

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Many business leaders obsess over their competition. On this episode, I interview a "competitor" in our space because we both believe that collaboration is more valuable than competition. We talk about how to build an agency (or any business) over time, what pitfalls we've run into, and how to care well for those around you as a leader. Tyler Pigott, founder of Lone Fir Creative is my guest on this episode.    

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