BuiltBy

BuiltBy

By HatchBusinessMarketing
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BuiltBy episodes

  • The Secrets of The Best Home Improvement Leaders | BuiltBy Ep. 12 ft. Built to Build Academy

    This week, Matt chats with Shawn Van Dyke, Author and Founder of the Built to Build Academy. 

    Shawn's expertise in running the show at several home improvement companies has led him to coaching hundreds of pros. In this podcast, Shawn shares some of his proven tactics to turn managers and owners into true leaders. 

    They discuss:

    🏠 - Shawns experience in the industry and engineering that helped him become a better business manager. 

    ⚙️ - The proven five-step process that Shawn used - and coaches leaders on using - to grow business quickly.  

    💎 - 'Nature vs. nurture' in leadership - can it be learned, or is it inherent? 

    💭 - Three things that every leader can (and should) constantly be thinking about. 

    🤬 - Shawn's biggest professional "F-up" and how it became a positive driving force for his career. 


    Learn more about Shawn and the Built to Build Academy at shawnvandyke.com. 

    Learn more about Hatch at usehatchapp.com. 

    36 min
  • 11 - The Journey from Call Center Rep to Sales Manager | ft. Renewal by Andersen

    In this week's #BuiltBy 🛠, Matt chats with Renee Delorenzo, Sales Manager at Renewal by Andersen New Jersey/New York Metro.   

    They discuss:  

    🏠 Renee's journey from call center rep to sales manager at RBA.   

     🎤 How stand-up comedy has influenced her sales and coaching methodologies.  

    🖇 The importance of processes in effective sales coaching.  

    💸 The difference between winging it vs. flexibility in home improvement selling.   

    ⚙️ Home improvement sales in the the "new normal" - how her team and RBA came through COVID stronger as a team.


    41 min
  • 10 - Are You Making These Home Improvement Business Mistakes? | ft. Dave Yoho Associates

    In this week's episode of #BuiltBy, Matt sat down with Rick McIntire, Consultant for Dave Yoho Associates to discuss the top mistakes he sees home improvement companies making regularly.


    📌 Rick's Champion Windows growth tactics and strategies.

    💻 Virtual appointments vs. In-person. Is virtual here to stay? How some companies are balancing the two.

    💣 Why hiring fails cost your business more than just a salary.

    ⚙️ Lead distribution AND disposition - the two biggest processes that can impact a home improvement company's ability to grow.

    34 min
  • 09 - Balancing Your Inbound and Outbound Home Improvement Marketing | ft. All Weather Seal West Michigan

    Friday + Noon = #BuiltBy! 🛠


    This week Matt chats with Megan McGuire, Director of Sales and Marketing at all-weather seal of west michigan and Consultant at Tony Hoty Training & Consulting.

    They cover:
    👶 Early stage marketing - how to overcome a small budget and earn buy-in from leadership.

    🤓 Why you need to diversify your marketing portfolio (and how to accomplish this).

    😳 The dangers of relying too heavily on lead aggregators like HomeAdvisor.

    🗣 Call Center Strategies - how Megan coaches her call center reps and achieves a response time of under 60 seconds.

    25 min
  • 08 - The "New Normal" in the Remodeling Industry | ft. ProRemodeler

    Matt chats with James McClister, Managing Editor @ ProRemodeler about the "New Normal" of the remodeling and home improvement industry.   They discuss: 

    • How ProRemodeler and home remodeling as a whole reacted to crisis.  
    • Insights into virtual vs. in-person selling.  
    • Catching the rising tide of television advertising (plus some tips that could save you $$$!) 
    • The fine line of educating and inundating your customers and employees.
      • 29 min
    • 06 - Leading Through Crisis | ft. Antis Roofing and Waterproofing

      This week, Matt sat down with Charles Antis of Antis Roofing and Waterproofing. The two discussed leadership, best practices, and insights into leading teams through crises like COVID-19.   

      Learn More:

      • Antis Roofing and Waterproofing - https://www.antisroofing.com/ 
      • Hatch - https://www.usehatchapp.com/
        • 39 min
      • 05 - Leading Sales Teams with Process | ft. Pella Windows & Doors Mountain West

        Matt sits down virtually with Stacy Knop, sales director at Pella Mountain West to discuss sales leadership. 

        They cover:

        • Managing sales remotely.
        • Processes to ensure proper training.
        • Building an effective virtual appointment strategy. 
        • Using messaging tools to have visibility and to help train.
        • Out-of-the-box hiring - leveraging a semi-retired former rep to manage rehash and nurture sales. 
        • How Pella Mountain West uses Hatch and how it has impacted their sales and outreach efforts. 
          • 24 min
        • 04 - State of the Home Improvement Industry | ft. G. Fedale Roofing & Siding

          This week, Matt and Josh dive into the data and share some insights into how quarantine has affected homeowners' buying and search habits.  

          The guys are joined by Kevin Fetterman from G. Fedale Roofing & Siding to discuss how his company is seeing results by implementing new technology and continuing to innovate during COVID-19.   

          G. Fedale Roofing: https://www.gfedaleroof.com/ 

          Hatch: https://www.usehatchapp.com

          28 min
        • 03 - Navigating COVID-19 with Technology | ft. MarketSharp

          In this special quarantine episode, Matt and Josh discuss the COVID-19 impact to the home improvement industry, and how some businesses are using technology to overcome the uncertainty.  

           This week's guest is Tim Musch, Director of Business Development and Founder of MarketSharp. Having spent 30+ years in the industry, Tim gives insight to how Coronavirus compares to other world events and how he sees the industry recuperating.

          31 min

        About BuiltBy

        From the publisher's feed

        This is a podcast for home improvement and home services marketers. This is BuiltBy.