Bulletproof Selling

The reason prospects struggle to find time for salespeople is because salespeople often show up wanting to take time rather than provide value. During a chat with sales leader Nate Lucius, we reveal the system his salespeople use to stay relevant, provide value, and ensure their prospects always have the time to chat.

Many salespeople hope they remember to do everything necessary to close the next deal - and only at the last minute discover they didn't ask about budget, decision makers, or how their prospect purchases products or services. In this episode of Bulletproof Selling, we sit down with a sales leader who believes in having a closing process and in measuring something most salespeople miss along the way.

It's inevitable that our prospects and customers will go through crises - either from downturns or from surges in orders. Smart salespeople do the work today to be prepared to serve customers who need help more than ever instead of waiting for crisis to happen. In this week's podcast, we interview a sales leader whose industry experienced drastic swings in 2020, and he shares with us how his salespeople leveraged crises to be better prepared to serve their prospects and customers.

Because organizations are changing so rapidly, their needs are changing faster than they ever have before. Organizations are working to meet those needs by rolling out new products and services, but salespeople often struggle in a virtual/hybrid sales cycle to get a prospect's attention. In this episode of Bulletproof Selling, we dive into how to stand up an outreach campaign for a new product or service that gets noticed and gets results.

Salespeople's time is at a premium, and that means they'll naturally gravitate to responsive prospects. Unfortunately, that means tough-to-reach prospects are often the last to be contacted and are likely to buy from someone else. In this podcast, we chat with a sales leader about how he ensures his salespeople keep in contact with unresponsive prospects.

Bulletproof Selling is all about replacing hope with certainty, and few know how to do that better than Jeff Bajorek. In an interview with one of the top minds in sales, we learned about the difference between leads and prospects and how to generate conversations with those prospects that convert clients!

Salespeople know that being top of mind is critical in turning prospects into customers, but 'just reaching out' to 'check in' won't win us clients. In this week's episode of Bulletproof Selling, we look at how to stay relevant throughout the year with all our prospects in ways they'll find valuable - and of course, how to turn it into a Bulletproof system!

Sales leaders have a lot of important jobs, one of them being coaching their salespeople to get better at what they do. However, a lot of leaders spend most of their time managing their salespeople instead of leading them. The difference? It's ensuring that what salespeople learn creates change, and that sales managers ensure that change lasts. 

Whether we're managing a pipeline of ten or hundreds, it's important to know when to remove prospects who aren't a great fit. In this interview with Alex Texeira, we dive into the processes he advises his salespeople use to ensure their pipelines are full or folks who will be great prospects, today or in the future.

In this episode of Bulletproof Selling, we're talking sales systems with Dale Roznowski, an engineer-turner-sales-leader. Dale explains that many salespeople miss out on results because they're not prioritizing which prospects we need to reach out to at different times of the year. This is a valuable system to begin using to replace hope with certainty!