143. Uncover effective trade show strategies to maximize sales and make the most of your marketing investment at events. Trade shows are a valuable opportunity for brands to connect with retailers and consumers, potentially leading to increased sales and distribution. Brands should be prepared with samples, marketing materials, and a follow-up strategy to engage with potential customers and retailers effectively.

Today's Free Downloadable Guide: The Essential New Item Checklist - The Recipe For Success. New product innovation is the lifeblood of every brand. New products fuel sustainable growth, attract new shoppers and increase brand awareness. Learn the critical steps to get your product on more retailer’s shelves and into the hands of more shoppers. Maximizing your trade marketing can pour rocket fuel on your launch.Get instant access on the show webpage: RetailSolved.com/session143

142. Unlock your brand’s potential. Maximize sales with a solid business plan that outlines your roadmap to success. A well-crafted business plan is essential for brand success, especially for startups. It should include a clear understanding of the target consumer, a collaborative approach between marketing and sales with a detailed marketing and sales budget - a 3-5 year plan. 

Today's Free Downloadable Guide: The Essential New Item Checklist - The Recipe For Success. New product innovation is the lifeblood of every brand. New products fuel sustainable growth, attract new shoppers and increase brand awareness. Learn the critical steps to get your product on more retailer’s shelves and into the hands of more shoppers. Maximizing your trade marketing can pour rocket fuel on your launch.Get instant access on the show webpage: RetailSolved.com/session142

141. Unlock strategies to amplify sales with broker management and enhance your brand's performance in the market. Never hand the keys to your business to anyone. Brokers, as external sales forces, can be cost-effective but require clear communication, support, and accountability. Not providing that could be detrimental to your brand and can blunt and even derail your growth potential. 

Today's Free Downloadable Guide: Simple Solutions To Maximize Broker/Distributor Effectiveness. Want consistent sales growth? Brokers are an extension of your sales team. Help them succeed through accountability to maximize sales, increase distribution & accelerate growth. Brands typically have a love hate relationship with their brokers. Learn crucial strategies to improve their results while holding them accountable. This is how you instantly gain a significant competitive advantage.Get instant access on the show webpage: RetailSolved.com/session141

140. Unlock the potential of your brand with trade marketing strategies that grow sales and maximize your promotional ROI. The future of retail is changing, with shoppers having more choices and brands needing to personalize their connections with them. Brands should focus on understanding their core customers, their needs, and preferences, rather than relying on one-size-fits-all promotional solutions.

Today's Free Downloadable Guide: 8 Strategies To Maximize Your Trade Marketing ROI. Tired of wasting money? Most promotional spending is ineffective and wasted. Effective promotions expand your runway, make your brand more attractive to investors, grow sustainable sales & maximize your promotional ROI. Trade marketing typically represents about 25% of your gross sales and yet 70% of it is often wasted or ineffective. Learn simple strategies to fix this and put more cash in your pocket to grow and scale your brand.Get instant access on the show webpage: RetailSolved.com/session140

139. Unlock the secrets of a solid brand position and watch your sales soar Learn from Suzie's success story today. Suzie, founder of Love Good Fats, emphasizes the importance of brand positioning, particularly in the oversaturated bar category. Her brand, positioned as a premium, tasty keto bar, aims to differentiate itself through clean ingredients and a focus on health benefits.

Today's Free Downloadable Guide: Merchandising Checklist To Grow Sales And Shopper Loyalty. Real shopper loyalty is earned, not found on plastic cards or purchased through promotions. Your brand’s real strength is its ability to convert casual customers into loyal brand ambassadors. Learn strategies and tactics to leverage this to grow sustainable sales and profits. Savvy retailers want and need your profitable shoppers. This can unlock incremental opportunities not available to other brands.Get instant access on the show webpage: RetailSolved.com/session139

138. Learn how to start cultivating your future customers by focusing on their nutrition and well-being from a young age. Nona Evans discusses her journey from various store roles to leading Whole Foods Market’s marketing. Her passion for food and community led her to develop Whole Kids Foundation which educates shoppers and support schools in serving healthier food, impacting children’s education and future eating habits.

Today's Free Downloadable Guide: Maximize Sales With The Right Product Assortment Strategies. Getting products on retailer shelves and keeping them there is crucial for brand success. Traditional ranking reports overlook important factors like the shoppers your brand attracts, your brands market basket and your brands ability to grow the category. Learn a more effective strategy to grow sales for both you and your retail partner. This is how you stand out on a crowded shelf and maximize shopper engagement.Get instant access on the show webpage: RetailSolved.com/session138

137. Explore the future of retail and discover how natural products will shape the industry's landscape in the coming years. Walter Robb, the former Co-CEO of Whole Foods, shares the history and future of the natural products retail industry. Robb discusses his journey from a small grocery store owner to a key figure in the growth of Whole Foods, highlighting the importance of understanding the industry’s past to anticipate its future. 

Today's Free Downloadable Guide: Maximize Sales With The Right Product Assortment Strategies. Getting products on retailer shelves and keeping them there is crucial for brand success. Traditional ranking reports overlook important factors like the shoppers your brand attracts, your brands market basket and your brands ability to grow the category. Learn a more effective strategy to grow sales for both you and your retail partner. This is how you stand out on a crowded shelf and maximize shopper engagement.Get instant access on the show webpage: RetailSolved.com/session137

136. Understand The Retail Game – What You Need To Know to thrive in retail Master the rules and enhance your selling strategy. A solid go-to-market strategy is crucial for brands, especially early-stage companies. This involves understanding retailer expectations, conducting market research, and ensuring a sustainable gross margin. A pilot program and market research help validate assumptions and determine the appropriate go-to-market strategy.

Today's Free Downloadable Guide: The Essential New Item Checklist - The Recipe For Success. New product innovation is the lifeblood of every brand. New products fuel sustainable growth, attract new shoppers and increase brand awareness. Learn the critical steps to get your product on more retailer’s shelves and into the hands of more shoppers. Maximizing your trade marketing can pour rocket fuel on your launch.Get instant access on the show webpage: RetailSolved.com/session136

135. Unlock your brand's potential with effective Marketing Success Strategies that prioritize customer relationships and authentic communication. Meghan discuss the importance of brands understanding their core customer base. Meghan, with experience in advertising and brand management, highlights the significance of consumer insights in building brand equity and developing effective marketing strategies.

Today's Free Downloadable Guide: Top 10 Strategies To Build Sustainable Sales And Profits. Nothing happens until someone buys your products and shoppers can’t buy what they can’t find. To grow sustainable sales and profits, brands need to become experts in their core customers and their retail partners, maximize their product assortment and merchandising, and optimize their trade spending. This guide contains the secret to getting your product onto more store shelves and into the hands of more shoppers.Get instant access on the show webpage: RetailSolved.com/session135

134. Unlock your brand's potential with effective category review strategies that maximize sales and strengthen retailer relationships. Category reviews are crucial for brands to demonstrate value to retailers by driving sales and profitable shoppers. Beyond topline reports, brands should provide actionable insights and value to differentiate themselves and gain incremental distribution and promotional opportunities.

Today's Free Downloadable Guide: The Essential New Item Checklist - The Recipe For Success. New product innovation is the lifeblood of every brand. New products fuel sustainable growth, attract new shoppers and increase brand awareness. Learn the critical steps to get your product on more retailer’s shelves and into the hands of more shoppers. Maximizing your trade marketing can pour rocket fuel on your launch.Get instant access on the show webpage: RetailSolved.com/session134