139. Unlock the secrets of a solid brand position and watch your sales soar Learn from Suzie's success story today. Suzie, founder of Love Good Fats, emphasizes the importance of brand positioning, particularly in the oversaturated bar category. Her brand, positioned as a premium, tasty keto bar, aims to differentiate itself through clean ingredients and a focus on health benefits.

Today's Free Downloadable Guide: Merchandising Checklist To Grow Sales And Shopper Loyalty. Real shopper loyalty is earned, not found on plastic cards or purchased through promotions. Your brand's real strength is its ability to convert casual customers into loyal brand ambassadors. Learn strategies and tactics to leverage this to grow sustainable sales and profits. Savvy retailers want and need your profitable shoppers. This can unlock incremental opportunities not available to other brands.Get instant access on the show webpage: RetailSolved.com/session139