Business Anchors

Today's episode is filled with game-changing insights (we don't say that lightly)! We talk about the power of TESTING new marketing tactics & platforms like TikTok and LinkedIn Thought Leader Ads. We also reveal strategies to multiply your profits, from leveraging undervalued attention to outsourcing expertise. Plus, learn the power of analysing data and an unbelievably effective strategy we've been testing to win more pitches!

Try Adobe Express (pod sponsor).

Dan shares how prioritising his health has made him feel much happier. Upgrading his gym membership and abstaining from alcohol were key factors that significantly improved his mental and physical well-being.

These lifestyle changes underscore the importance of investing in health over other indulgences, such as drinking.

Full episode - E154: The Happiness Blueprint: 4 Simple Actions To Make You Happier Today

Lloyd looks back on his dreams from childhood to adulthood, including wanting to go to Disneyland as a child to hoping for financial stability and health in adulthood.

This reflection sparks a conversation about how dreams change over time and emphasises the value of celebrating even the smallest successes in life.

Full episode - E154: The Happiness Blueprint: 4 Simple Actions To Make You Happier Today

Special guest Mark Knowlton (our Dad) answers this classic 'would you rather' question. He shares some insights on balancing career phases, reflecting on the trade-offs between managing a large team for a higher salary and prioritising personal well-being.

Full episode - E145: Business Advice From Robbie Knox, Harry Hugo, Chris Kubby & More

In this episode, we delve into 5 cutting-edge marketing trends, starting with the 'visual, data-backed product comparison' method developed by Prime (SO clever). We also dive into the power of UGC, reactive PR stunts, car crash advertising & how retention rate is the new engagement rate. If you want to pretend you know more about marketing than you actually do, this is the episode for you.

Try Adobe Express (pod sponsor).

In this Nugget, we share a Die Hard-inspired marketing approach that is guaranteed to make your brand stand out & generate PR opportunities. It's radical, but effective!

Full episode: 9 Creative Marketing Ideas To Try With Minimal Budget

In this episode, Lloyd and Dan discuss their business journey, candidly sharing the setbacks they've encountered and the valuable lessons they've learned along the way.

They delve into various financial challenges they faced and the strategies employed to navigate through these difficulties. Lloyd shares personal experiences about the stress of running a business, providing insights into the emotional challenges involved.

Dan and Lloyd emphasise the importance of not overlooking data and embracing elements that can streamline life in the long term. By incorporating these considerations into their decision-making process, they've seen a positive impact on their business.

Try Adobe Express (pod sponsor).

Lloyd and I spill the beans on our business journey. In this episode, we share some hilarious mishaps, like a cheesy Christmas mix-up, and dive into the bumpy ride of 2023.

We discuss some of our financial challenges and how we dodged the storm. Lloyd opens up about the stressed he faced from running a business, and we spill the beans on strategies that saved the day – from worst-case scenarios to smart cost-cutting.

Join us for an insight into what we have learnt from running a business. 

In this Nugget, we talk openly about our relationship with alcohol, reflecting on how and why we feel a craving to join in when we see someone else enjoying a beer.  We discuss the importance for society to recognise the various levels of dependence that many of us, including friends and family, might have towards alcohol. Tune in to our honest conversation about alcohol and the limits we have set ourselves regarding drinking. 

Full episode: Having Breaks From Alcohol Can Change Your Life (An Honest Review)

In this Nugget, we explore the 'Low-Hanging Fruit' Marketing Strategy that you wish you'd tried sooner. If you've got minimal budget, but want to make a dent with your marketing...this strategy is for you!

Full episode: 9 Creative Marketing Ideas To Try With Minimal Budget