To learn more, visit https://www.marchellludy.com/ 

In this episode, we will discuss the importance of innovation using the S-Curve Model and why sustaining continuous innovation is the key to business growth. We will talk about the Product Life Cycle of Start Up, Scale Up, and Stagnation, including the importance of anticipating revenue drop. A few examples from the world's top brands are provided to show how they are driving sustainable growth through continuous innovation using the S-Curve Model.   

Disclaimers The Business and Management Podcast is for general informational purposes only. All of the content is based on my own point of view in my personal capacity. I do not represent any company, any brand, or any institution. The use of information on this podcast or materials linked from this podcast is at the user’s own risk. However, if you want to learn more about the content, please visit https://www.marchellludy.com 

May you extract the most benefits from this podcast. All the best!  

#podcast #podcastindonesia #indonesianpodcast #indonesia #indonesian #business #management #businessowner #businesscoach #businesscoaching #career #careercoach #careerguidance #careeradvice #leadership #leading #lead #marketing #advertising #advertisement #consumer #behaviour #ads #branding #brand #business #management #brandbuilding #brandmanagement #brandmanager #creativeagency #marketingdigital #marketingtips #marketingstrategy #online #onlinemarketing #hustle #culture #budaya #workplace #corporateculture #cultureshock #supplychain #inventory #cash #customerservice #customer #consumer #trade #cost #profit #revenue #profitandloss #entrepreneur #entrepreneurship #innovation #consulting #mentorship #logistics #finance #multinational #corporateculture

To learn more, visit https://www.marchellludy.com 

In this episode, we will discuss how to make effective advertisements. We will reapply the knowledge we learned from the past episode on how Ads work to implement the principles of effective advertisements. We will talk about why the look and feel of the Ads must be consistent and repeated again and again. As a result, you will have guidelines and principles to follow as you are creating effective Ads in your workplace or the business you are owning.  

Disclaimers 

The Business and Management Podcast is for general informational purposes only. All of the content is based on my own point of view in my personal capacity. I do not represent any company, any brand, or any institution. The use of information on this podcast or materials linked from this podcast is at the user’s own risk. However, if you want to learn more about the content, please visit https://www.marchellludy.com 

May you extract the most benefits from this podcast. All the best!  

#podcast #podcastindonesia #indonesianpodcast #indonesia #indonesian #business #management #businessowner #businesscoach #businesscoaching #career #careercoach #careerguidance #careeradvice #leadership #leading #lead #marketing #advertising #advertisement #consumer #behaviour #ads #branding #brand #business #management #brandbuilding #brandmanagement #brandmanager #creativeagency #marketingdigital #marketingtips #marketingstrategy #online #onlinemarketing #hustle #culture #budaya #workplace #corporateculture #cultureshock #supplychain #inventory #cash #customerservice #customer #consumer #trade #cost #profit #revenue #profitandloss #entrepreneur #entrepreneurship #innovation #consulting #mentorship #logistics #finance #multinational #corporateculture

In this episode, we will discuss how advertising works. What happens in our brains when we see advertisements? What triggers us to buy the products after seeing the advertisements? The two schools of thought on advertisements, i.e. between functional and emotional needs. The importance of building emotional connections between the advertisements and the consumers' brains. The reason why advertisements must be consistent, and repeated again and again. And how to make consumers' purchase decision feels just right on a subconscious level.  

Disclaimers 

The Business and Management Podcast is for general informational purposes only. All of the content is based on my own point of view in my personal capacity. I do not represent any company, any brand, or any institution. The use of information on this podcast or materials linked from this podcast is at the user’s own risk. 

However, if you want to learn more about the content, please visit https://www.marchellludy.com 

May you extract the most benefits from this podcast. All the best!  

#podcast #podcastindonesia #indonesianpodcast #indonesia #indonesian #business #management #businessowner #businesscoach #businesscoaching #career #careercoach #careerguidance #careeradvice #leadership #leading #lead #marketing #advertising #advertisement #consumer #behaviour #ads #branding #brand #business #management #brandbuilding #brandmanagement #brandmanager #creativeagency #marketingdigital #marketingtips #marketingstrategy #online #onlinemarketing #hustle #culture #budaya #workplace #corporateculture #cultureshock #supplychain #inventory #cash #customerservice #customer #consumer #trade #cost #profit #revenue #profitandloss #entrepreneur #entrepreneurship #innovation #consulting #mentorship #logistics #finance #multinational #corporateculture

In this episode, we will discuss the "Culture Shock" phenomenon. Specifically, we will reveal some parts of the Indonesian culture in which paradigm change is needed to be more suitable for a multinational working environment context. And we will talk about what specific actions to be taken to adjust the cultural style of the "Indonesian born and bred" to be more successful in a multinational working environment.

Disclaimers

The Business and Management Podcast is for general informational purposes only. All of the content is based on my own point of view in my personal capacity. I do not represent any company, any brand, or any institution. The use of information on this podcast or materials linked from this podcast is at the user’s own risk.

However, if you want to learn more about the content, please visit https://www.marchellludy.com

May you extract the most benefits from this podcast. All the best!

#podcast #podcastindonesia #indonesianpodcast #indonesia #indonesian #business #management #businessowner #businesscoach #businesscoaching #career #careercoach #careerguidance #careeradvice #leadership #leading #lead #marketing #advertising #advertisement #consumer #behaviour #ads #branding #brand #business #management #brandbuilding #brandmanagement #brandmanager #creativeagency #marketingdigital #marketingtips #marketingstrategy #online #onlinemarketing #hustle #culture #budaya #workplace #corporateculture #cultureshock #supplychain #inventory #cash #customerservice #customer #consumer #trade #cost #profit #revenue #profitandloss #entrepreneur #entrepreneurship #innovation #consulting #mentorship #logistics #finance #multinational #corporateculture

Welcome to the Business and Management Podcast, where we discuss best practices to help professionals and entrepreneurs achieve success as they defined it.  

This podcast is essentially responding to this common request, “I wish someone would mentor me and advise me on these tips, when I just started my professional career or when I run my own business.”  

This podcast is hosted by Marchell Ludy, a seasoned business and management professional with over two decades of experience across multiple functions of Marketing, Supply Chain, Manufacturing, and Innovation Program Management in one of the largest multi-national companies in the world. 

He has extensive experience in building the business with over Global Billion Dollars Brands, primarily across the Asia Pacific, the Middle East, and Africa regions.  Throughout his career, he is a passionate organization capability builder, a qualified corporate trainer, an interviewer, and a career mentor.  

With this podcast, he intended to leverage his skills and share his experiences to help others succeed in their field of work.  

Disclaimers

The Business and Management Podcast is for general informational purposes only. All of the content is based on my own point of view in my personal capacity. I do not represent any company, any brand, or any institution. The use of information on this podcast or materials linked from this podcast is at the user’s own risk.

However, if you want to learn more about the content, please visit https://www.marchellludy.com

May you extract the most benefits from this podcast. All the best!

#podcast #podcastindonesia #indonesianpodcast #indonesia #indonesian #business #management #businessowner #businesscoach #businesscoaching #career #careercoach #careerguidance #careeradvice #leadership #leading #lead #marketing #advertising #advertisement #consumer #behaviour #ads #branding #brand #business #management #brandbuilding #brandmanagement #brandmanager #creativeagency #marketingdigital #marketingtips #marketingstrategy #online #onlinemarketing #hustle #culture #budaya #workplace #corporateculture #cultureshock #supplychain #inventory #cash #customerservice #customer #consumer #trade #cost #profit #revenue #profitandloss #entrepreneur #entrepreneurship #innovation #consulting #mentorship #logistics #finance #multinational #corporateculture