Business Connections Live - The UK's Leading Online Business TV Channel

Driving for Work Benefits Of An Occupational Road Risk Programme

On this edition of Business Connections Live Steve Hyland asks David Richards from DriveTech, about Driving for Work and the Benefits Of An Occupational Road Risk Programme. Driving for work involves risk… and too many people are killed or injured on our roads every year, many of them involving people who drive for work.

How to implement An Occupational Road Risk Programme

This programme is about practical advice on how to implement a programme that makes sure you, as an employer, are legally compliant, your drivers are legal to drive. In addition, it will explain how you can reduce the risk of your drivers by assessing their risk and then giving them appropriate training.

Finally, It will show training in action and also evidence that training programmes can save you money.

David Richards – DriveTech

David Richards is from DriveTech, part of the AA. His job is to share information and knowledge about driving for work so that people make better driving decisions. He's been in the industry for nearly 15 years. with a wealth of experience and expertise, David will give practical and useful advice for the fleet operator and driver.

On this edition of Business Connections Live, David will explain:

• Why driving for work is an important issue for businesses
• Why health and safety fines have recently increased since Feb 2016
• How you can ensure your drivers are legal
• How you can lower the risk of your business drivers through driver risk assessment and training
• How driver training works; see it in action!
• Why driver training works and gives a good return on investment

Learn the business fundamentals on how your business can achieve:

• Compliance with the Corporate Manslaughter and Health and Safety legislation
• Reduced fleet costs – cars, vans, trucks, buses, coaches, off-road 4x4 and specialist vehicles.
• Fewer collisions meaning safer drivers
• More stable vehicles insurance costs
• Lower service, maintenance and repair costs for company vehicles
• Lower wear and tear on company vehicles

For more great information visit our Guests website or follow them on Social Media.Website: http://www.drivetech.co.uk Twitter: http://twitter.com/DriveTechUKLtd LinkedIn: http://www.linkedin.com/company/aadrivetech/

How to Enhance Customer Experience BCL216 When a Customer Wins, Nobody Loses!

When a Customer Wins, Nobody Loses! On this edition of Business Connections Live Steve Hyland asks Gerry Brown aka The Customer Lifeguard about A winning formula for building lasting and profitable customer experience and relationships. In the sporting world as in many other areas of human endeavour, we're familiar with and count on, the idea of winners and losers. While the concept of the gracious and plucky loser can tug plaintively at our heartstrings, when that loss is personal, we generally feel other emotions; such as dismay, anger, and frustration.

Customer Experience

But in the business world, while companies want to be successful and be winners, it can't be at all costs. It should be based on growing their business by helping their customers succeed – and win their customer experience. Companies are beginning to realize those customer interactions can't be a zero-sum game and need to be a truly memorable, positive customer experience that has a winning proposition for both customers and the company.

Who is Gerry Brown

Who is Gerry Brown aka The Customer Lifeguard, is on a mission to save the world from bad customer service. He helps businesses who are leaking revenue to save customers at risk of defecting and breathes life into their customer service operations and customer experience strategy.

On this edition of Business Connections Live, Gerry will explain:

• Why customer experience design focused on customers winning must recognize & be informed by societal issues, changes & attitudes
• The characteristics of companies that are making a positive difference to their customer experience and learn how they're doing that
• The four simple but valuable, non-negotiable principles that successful companies are deploying and see how you can adapt these for your business,
• You'll understand how to enable and empower your people to make decisions that are fair, equitable and equally acceptable and valuable to the customer.
• We'll look at how you can effectively measure the results and align your customers' success with your own metrics based on mutual values and common goals
• You'll recognize that winning doesn't always mean getting everything you want. It means resolving issues or finding solutions where all parties gain more than they lose.

Learn the business fundamentals on how your business can achieve:

• The creation of a corporate culture that pays more than lip service to customer centricity and builds long-term, profitable customer relationships and strong employee performance
• An understanding of the emotional spectrum that governs customer interactions and how to recognize where customers are located at any given moment
• A clear framework and design structure to deliver consistent and customer winning experiences
• An insight into the technologies that will help you enable your customer experience strategy and support your most important stakeholders – customers and colleagues.

For more great information visit our Guests website or follow them on Social Media.Website: http://www.customerlifeguard.comTwitter: https://twitter.com/gerrybuk Twitter: https://twitter.com/SavingCustomers

GDPR Where Is Your Personal Data Coming From?

GDPR Where Is Your Personal Data Coming From? Are businesses putting their head in the sand about DataControl? On this edition of Business Connections Live Steve Hyland talks to Linda Bazant about what businesses need to do to make sure that they are compliant for GDPR when it comes into force on 25th May 2018.

GDPR what does this mean

GDPR tightens up the current Data Protection Act. Due to the exponential growth of the internet and the fact that we are now using data online, in Apps, on mobile phones, tablets, social media and online behavioural advertising data management is vital. Also, the regulation will give Individuals additional rights over their data including the right not to be charged for making a Subject Access Request. They also have the Right to be Forgotten which means they can ask you to delete all data that you hold on them.

What do you need to do

Now is the time to audit your business to ensure that you know:

• GDPR Where personal data is coming from?:
• What you do with it? – (databases, paper files);
• Who you share it with? (third parties):
• That your third parties are also GDPR compliant.

GDPR will be the new Health & Safety! Responsibility for data protection must be from board level down and all staff must be fully trained and GDPR aware in their daily work routines.

GDPR Benefits to the individual

GDPR gives Individuals back control over their personal data and how it may be collected and used. They will be made aware of their new rights post May 2018 and any business that is not compliant and commits serious data breaches risks fines of up to to £17 million or 4% of your gross annual turnover, whichever is the greater. This applies to all business regardless of size from big corporates to SMEs.

Linda Bazant

Linda Bazant is an Entrepreneur and Barrister. She is a member of Gray's Inn and the Bar Association of Commerce and Finance in Industry. Specialising in corporate and media law with special emphasis on compliance and corporate governance, she advises major blue-chip companies on the implementation of legal process and procedures.

Currently, she is focusing on advising businesses on the new General Data Protection Regulation (GDPR) which comes into force on 25th May 2018 and the effect of the legislation on businesses pre and post Brexit.

On this edition of Business Connections Live, Linda will explain:

• Why getting your GDPR compliance right is so important
• Why you need to consolidate your databases
• The importance of knowing who you share personal data with
• The need to update your third party contracts to ensure compliance with GDPR
• Why you need to update your Privacy Notice on your Website
• How to start your GDPR audit

Learn the business fundamentals on how your business can achieve:

• Compliance with GDPR
• A better understanding of your customer and their new rights
• Up to date documentation that is GDPR compliant
• An understanding of legitimate business interests
• An understanding of the definition of consent
• Fully aware staff that live, eat and breathe GDPR

For more great information visit our Guests website or follow them on Social Media.Website: http://lindabazant.com/ Twitter: https://twitter.com/lindabazant Blog: http://lindabazant.com/blog/ LinkedIn: https://www.linkedin.com/in/lindabazant/

Networking in the 21st Century

On this edition of Business Connections Live Steve Hyland talks to Stefan Thomas author of Business Networking for Dummies and Instant Networking.why with so many options to network online, people are questioning whether "real life" networking has had its day.

Stefan believes that, far from being dead, face to face networking is the missing link which can still speed up the building of rapport and relationships. Instead of considering whether to use either one or the other, face to face and online networking perfectly complement each other, when handled correctly.

How do you network successfully?

We take you through the process, explain what to expect and why business networking is an ongoing strategy. Stefan explains how to use your social skills and why listening is as powerful and talking. Also, we discuss the cardinal sins of networking. What you shouldn't do and why and how to network to your advantage.

Stefan Thomas

Stefan runs The Networking Retreat which includes a huge amount of education and insight, giving you the strategies, techniques and material needed to be the successful networker you know you can be.

On this edition of Business Connections Live, Stefan will explain:

• How to start conversations in a networking environment
• Why you need to ditch your elevator pitch
• How to effortlessly follow up with everyone
• Why you'll make more sales from the people who don't immediately buy from you
• How to spot when your contacts are getting ready to buy from you

Learn the business fundamentals on how your business can achieve:

• More sales from their networking
• More confidence in their approach to networking
• Less time and money spent on networking events

For more great information visit our Guests website or follow them on Social Media.Website: http://stefanthomas.biz/ Twitter: https://twitter.com/NoRedBraces Facebook: https://www.facebook.com/stefanthomas.biz/

*******You Can Contact Business Connections Live****** The UK's Leading Online Business Channel:

Subscribe Here! http://businessconnectionslive.com/BC...

Visit our Website http://businessconnectionslive.com

Follow us on Twitter for the latest news https://twitter.com/bclbusinesstv

Live Shows on Youtube Mondays Mid-day GMT https://www.youtube.com/c/businesscon...

Follow us on our Google+ page https://plus.google.com/+Businessconn...

Follow us on our Facebook page https://www.facebook.com/BusinessConn...

You Can Contact Business Connections Live The UK's Leading Online Business Channel:

Subscribe Here! http://www.youtube.com/subscription_c...

Visit our Website http://businessconnectionslive.com

Follow us on Twitter for the latest news https://twitter.com/bclbusinesstv

Live Shows on Youtube Mondays Mid-day GMT https://www.youtube.com/c/businesscon...

Follow us on our Google+ page https://plus.google.com/+Businessconn...

Follow us on our Facebook page https://www.facebook.com/BusinessConn...

Find Out more about TubeBuddy https://www.tubebuddy.com/bclbusinesstv

You can email the studio here [email protected] We are always looking for Industry experts…

You can email the studio here [email protected] We are always looking for Industry experts…

Cyber Security and Data Protection

On this edition of Business Connections Live Steve Hyland asks Dan May, Commercial Director at the Surrey-based IT firm, ramsac about Cyber Security and Data Protection and how to use IT to ensure that their organisation is efficient, secure and resilient.

As organisations have become increasingly dependent on their digital assets, so have criminals become increasingly adept at exploiting weaknesses in IT security. Not a week goes by without cybercrime or data loss making the news headlines, and with the new GDPR regs just around the corner, there's even more reason than ever before for business owners to be sure that they are taking all reasonable steps to ensure that their vital digital assets are secure, that their 'human firewall' (ie. Their employees!) are properly trained, and that there are bulletproof measures in place to provide a resilient fall back position when a cybercrime happens.

Dan May is the Commercial Director at the Surrey-based IT firm, ramsac. Dan works with businesses, schools and charities to help them manage their IT needs, supporting and managing IT on a day to day basis as well as making strategic decisions about how to use IT to ensure that their organisation is efficient, secure and resilient.

On this edition of Business Connections Live, Dan will explain:

• The FBI believes there are two types of businesses in the world, those that have been affected by a cybercrime and those that don't know that they have!
• Protecting digital data is not just an IT department problem – the human firewall is often the biggest weakness in a business' front-line defence.
• Organisations need to invest in the appropriate technical solutions, but staff training and internal processes are just as important in protecting critical data.
• GDPR preparedness is not just about looking at your marketing processes – data loss through cyber theft could leave organisations vulnerable to significant fines or loss of reputation.
• Cloud computing does not mean that you've necessarily ticked the box for data security or back up – you still need to ensure that you have resilience, a clear idea of where your data resides and how you can recover it if anything goes wrong.

Learn the business fundamentals of how your business can achieve:

• Business leaders should be able to sleep well at night, knowing that their critical data is secure, that their staff know how to keep it safe, and that if there was ever a problem, there is a clear and well-documented process for how to roll back.
• With some upfront thought and action, organisations can ensure that they are not only GDPR ready, but that they have good protection from fraud, theft or malicious attack.

For more great information visit our Guests website or follow them on Social Media.

Website: http://www.ramsac.com Twitter: https://twitter.com/ramsac_ltd https://twitter.com/ramsacDan

Free Guide: http://www.ramsac.com/cyber-security

*******You Can Contact Business Connections Live****** The UK's Leading Online Business Channel:

Subscribe Here! http://businessconnectionslive.com/BC...

Visit our Website http://businessconnectionslive.com

Follow us on Twitter for the latest news https://twitter.com/bclbusinesstv

Live Shows on Youtube Mondays Mid-day GMT https://www.youtube.com/c/businesscon...

Follow us on our Google+ page https://plus.google.com/+Businessconn...

Follow us on our Facebook page https://www.facebook.com/BusinessConn...

You Can Contact Business Connections Live The UK's Leading Online Business Channel:

Subscribe Here! http://www.youtube.com/subscription_c...

Visit our Website http://businessconnectionslive.com

Follow us on Twitter for the latest news https://twitter.com/bclbusinesstv

Live Shows on Youtube Mondays Mid-day GMT https://www.youtube.com/c/businesscon...

Follow us on our Google+ page https://plus.google.com/+Businessconn...

Follow us on our Facebook page https://www.facebook.com/BusinessConn...

Find Out more about TubeBuddy https://www.tubebuddy.com/bclbusinesstv

You can email the studio here [email protected] We are always looking for Industry experts…

You can email the studio here [email protected] We are always looking for Industry experts…

How to Find your Ideal Clients and Win More Business

On this edition of Business Connections Live Steve Hyland asks Rupert Honywood, Managing Director – Integrated Marketing Bureau and Alex Smith – Partner – Integrated Marketing Bureau How to Find your Ideal Clients and Win More Business? Many businesses succeed or fail because they get their targeting wrong, don't know their numbers or have a broken lead generation system. As a consequence, they burn through cash and Sales Opportunities are Lost. This can have a catastrophic effect on a business or cause a slow painful death.

This programme will help you to understand the importance of knowing your numbers, putting in place a strong Social Selling Blueprint. Plus you will learn the importance of being more human – especially in nurturing client relationships and also how to tap into the "inner why" of your Sales Team and leverage results – all of this with ultimate aim of helping you to Win More Business and achieve Sales Success.

On this edition of Business Connections Live, Rupert and Alex will explain:

• Understanding who is your ideal customer?
• Learning why "knowing your numbers" is so important?
• How will this unique 3 Step Process help you achieve Sales Success?
• How to deal with the two Elephants in the Room?
• Understanding You and what is holding your Sales Team back?
• Why implementing all the above will help you to Close More Sales and Win More Business

Learn the business fundamentals on how your business can achieve:

• Learning why understanding your ideal Customer Persona and correct Customer Segmentation are so important
• How to avoid burning through Cash and Make your Marketing Work maximising your Return on Investment.
• Being more human – why does the 3 Step Social Selling Blueprint really work
• How to leverage your time – an effective Prequalification Process
• What really drives you and motivates your Sales Team to Success
• Closing More Sales – Winning more Business

For more great information visit our Guests website or follow them on Social Media.Website: https://www.integratedmarketingbureau.com/ Twitter: https://twitter.com/ruperthonywood LinkedIn: https://www.linkedin.com/in/honywood/

*******You Can Contact Business Connections Live****** The UK's Leading Online Business Channel:

Subscribe Here! http://businessconnectionslive.com/BC...

Visit our Website http://businessconnectionslive.com

Follow us on Twitter for the latest news https://twitter.com/bclbusinesstv

Live Shows on Youtube Mondays Mid-day GMT https://www.youtube.com/c/businesscon...

Follow us on our Google+ page https://plus.google.com/+Businessconn...

Follow us on our Facebook page https://www.facebook.com/BusinessConn...

You Can Contact Business Connections Live The UK's Leading Online Business Channel:

Subscribe Here! http://www.youtube.com/subscription_c...

Visit our Website http://businessconnectionslive.com

Follow us on Twitter for the latest news https://twitter.com/bclbusinesstv

Live Shows on Youtube Mondays Mid-day GMT https://www.youtube.com/c/businesscon...

Follow us on our Google+ page https://plus.google.com/+Businessconn...

Follow us on our Facebook page https://www.facebook.com/BusinessConn...

Find Out more about TubeBuddy https://www.tubebuddy.com/bclbusinesstv

You can email the studio here [email protected] We are always looking for Industry experts…

You can email the studio here [email protected] We are always looking for Industry experts…

Presenting With Power Passion and Presence

Presenting With Power Passion and Presence On this edition of Business Connections Live Steve Hyland asks Sylvia Baldock, Talent Dynamics Performance Consultant about Presenting with Power, Passion and Presence' and how to turn every presentation into a powerful 'performance'.

Sylvia addresses 3 main areas of presenting –

1.Bringing more of YOU to the stage

Who are you? What do you have to offer? What's your back-story? – no matter how insignificant you may think it is – your personal story is what makes you the person you are today and recognising that and sharing your uniqueness will keep your audience engaged and differentiate you from other speakers in your specialist field.

2.Building a Powerful Personal Presence on and off stage – how to be seen and remembered for all the right reasons.

A strong Personal Presence engages your audience, creates opportunities, opens doors, gets you in front of people who wouldn't normally see you, it leads to joint ventures, increased business and much more.

3. Top Tips on how to present with more impact.

How can you engage, educate and enthral your audience? Who is your target audience and what do they want to hear?

Why should they listen to you? – Your credibility – what's your experience, how can you help them, inspire them, solve their problems?

On this edition of Business Connections Live, Sylvia will explain:

• How to make an impact when you walk onto a stage
• How to establish your credibility to grab the attention from the outset.
• How to engage your audience and leave them wanting more
• How to be seen as the 'Expert' in your field
• How to be remembered for all the right reasons

Learn the business fundamentals on how your business can achieve:

• Making an instant impact will engage the audience from the outset.
• Establishing your credibility at the start of a talk will have the audience believing you know what you are talking about and are worth listening to.
• Making a talk interactive will retain the attention and embed the learning.
• Being seen as an expert in your field will have people lining up to ask questions and know more.
• You are much more likely to gain new clients and get more speaking gigs if the audience is engaged, educated and inspired.

For more great information visit our Guests website or follow them on Social Media.Website: http://sylviabaldock.com/ Twitter: @Sylviabaldock Facebook: https://www.facebook.com/sylvia.baldock LinkedIn: https://www.linkedin.com/in/sylviabaldock/

*******You Can Contact Business Connections Live****** The UK's Leading Online Business Channel:

Subscribe Here! http://businessconnectionslive.com/BC...

Visit our Website http://businessconnectionslive.com

Follow us on Twitter for the latest news https://twitter.com/bclbusinesstv

Live Shows on Youtube Mondays Mid-day GMT https://www.youtube.com/c/businesscon...

Follow us on our Google+ page https://plus.google.com/+Businessconn...

Follow us on our Facebook page https://www.facebook.com/BusinessConn...

You Can Contact Business Connections Live The UK's Leading Online Business Channel:

Subscribe Here! http://www.youtube.com/subscription_c...

Visit our Website http://businessconnectionslive.com

Follow us on Twitter for the latest news https://twitter.com/bclbusinesstv

Live Shows on Youtube Mondays Mid-day GMT https://www.youtube.com/c/businesscon...

Follow us on our Google+ page https://plus.google.com/+Businessconn...

Follow us on our Facebook page https://www.facebook.com/BusinessConn...

Find Out more about TubeBuddy https://www.tubebuddy.com/bclbusinesstv

You can email the studio here [email protected] We are always looking for Industry experts…

You can email the studio here [email protected] We are always looking for Industry experts…

How To Celebrate Your Retirement Years

On this edition of Business Connections Live Steve Hyland asks Gill Mathias, psychotherapist/NLP master practitioner about How To Celebrate Your Retirement Years.

Employees who have worked hard and for long hours need to plan a couple of years in advance for retirement. Retirees are healthier, more active and can expect to live longer than a generation ago.

Our courses for groups, couples or individuals cover the feelings of the participants about this important transition. we talk about their hopes, fears, change of identity and to make the change work for them. The sessions open up the minds to the positives and give insight into the pitfalls in retirement, you need not only a plan but a vision.

Gill Mathias –psychotherapist/NLP master practitioner specialising in preparing clients to "celebrate retirement"

On this edition of Business Connections Live, Gill will explain:

• how to really assess what they really want and focus on the vision for the future
• how to develop a plan for everyday life – health/activities/friends.
• how to address the change in relationship with a partner and extended family due to more time
• how to move forward with renewed confidence
• how to celebrate this exciting transition for later years.

Learn the business fundamentals of how your business can:

• get over the fear or nervousness about going into retirement
• have the retirement you want and not what others may want you to have
• achieve clarity and have a purpose on your goals
• how to focus on the future
• discuss the change in relationship with a partner and extended family, as there is positive fulfilment but also pitfalls that will have been discussed.
• will have discussed socialisation and renewed time with friends or making new friends.

For more great information visit our Guests website or follow them on social media.

Website: https://gillmathias.com/

Twitter:@goldcoachuk

Facebook: https://www.facebook.com/goldcoachuk/

LinkedIn: https://www.linkedin.com/in/gill-mathias-34371224/

*******You Can Contact Business Connections Live****** The UK's Leading Online Business Channel:

Subscribe Here! http://businessconnectionslive.com/BC...

Visit our Website http://businessconnectionslive.com

Follow us on Twitter for the latest news https://twitter.com/bclbusinesstv

Live Shows on Youtube Mondays Mid-day GMT https://www.youtube.com/c/businesscon...

Follow us on our Google+ page https://plus.google.com/+Businessconn...

Follow us on our Facebook page https://www.facebook.com/BusinessConn...

You Can Contact Business Connections Live The UK's Leading Online Business Channel:

Subscribe Here! http://www.youtube.com/subscription_c...

Visit our Website http://businessconnectionslive.com

Follow us on Twitter for the latest news https://twitter.com/bclbusinesstv

Live Shows on Youtube Mondays Mid-day GMT https://www.youtube.com/c/businesscon...

Follow us on our Google+ page https://plus.google.com/+Businessconn...

Follow us on our Facebook page https://www.facebook.com/BusinessConn...

Find Out more about TubeBuddy https://www.tubebuddy.com/bclbusinesstv

You can email the studio here [email protected] We are always looking for Industry experts…

You can email the studio here [email protected] We are always looking for Industry experts…

The Big Christmas Party Show 2017

The Big Christmas Party Show 2017 from Business Connections Live TV. Watch the full Show HERE! With all your favourite expert Business Guests with some advice for your New Year's Business Resolutions.

The Big Christmas Party Show from Business Connections Live TV. Get a taste of behind the scenes see the multi-camera studio, the fully equipped control room and so much more.

Join us and raise a Christmas 2017 toast to The New Year of increased profits and sales. Midday live. From all the team a very Merry Christmas and a Happy New Year.

On this edition of Business Connections Live, our party guests will explain:

• Something that money loves that most business owners miss in their marketing
• Understand why silence is never golden in business
• Learn the power of ABCD in business
• Learn about the second most important page of your website
• Find out how to improve your business by 50% in the 12 months.
• Plus over 20 other game-changing ideas for your business

Learn the business fundamentals of how your business can achieve:

• Success in 2018
• A better understanding of how to run a business in today's markets
• Making the daily grind more rewardable and enjoyable
• Focus and direction
• Tools you can use today and every day
• Confidence and clarity about how to make positives changes as a business owner

For more great information visit our Guests website or follow them on Social Media. Twitter:

https://twitter.com/AntonioFalco

https://twitter.com/Michaeldodd111

https://twitter.com/Sylviabaldock

https://twitter.com/louisepunter

https://twitter.com/ruperthonywood

https://twitter.com/Martine_HR

https://twitter.com/gerrybuk

*******You Can Contact Business Connections Live****** The UK's Leading Online Business Channel:

Subscribe Here! http://businessconnectionslive.com/BC...

Visit our Website http://businessconnectionslive.com

Follow us on Twitter for the latest news https://twitter.com/bclbusinesstv

Live Shows on Youtube Mondays Mid-day GMT https://www.youtube.com/c/businesscon...

Follow us on our Google+ page https://plus.google.com/+Businessconn...

Follow us on our Facebook page https://www.facebook.com/BusinessConn...

You Can Contact Business Connections Live The UK's Leading Online Business Channel:

Subscribe Here! http://www.youtube.com/subscription_c...

Visit our Website http://businessconnectionslive.com

Follow us on Twitter for the latest news https://twitter.com/bclbusinesstv

Live Shows on Youtube Mondays Mid-day GMT https://www.youtube.com/c/businesscon...

Follow us on our Google+ page https://plus.google.com/+Businessconn...

Follow us on our Facebook page https://www.facebook.com/BusinessConn...

Find Out more about TubeBuddy https://www.tubebuddy.com/bclbusinesstv

You can email the studio here [email protected] We are always looking for Industry experts…

You can email the studio here [email protected] We are always looking for Industry experts…

Thinking About The Customer Perspective

On this edition of Business Connections Live Steve Hyland asks David Williams the founder and leader of Shuttle why you should be Thinking About The Customer Perspective. Do you know your customers? Who are they? Why do they buy from you? And what's it like to buy from you?

Some of the best new start-ups today are investing heavily in learning about the first-customer persona long before starting on any product development. This is the strategy that helps them win business from established big corporates.

Knowing your ideal customer persona is one thing, but what's it like to buy from you?

So it begs the question, do companies try and buy their own products? Do they understand what it's like to be their own customer? In the way a chef tries her own food before serving, so a bank should try and open an account with itself.

David Williams is the founder and leader of Shuttle, a new technology company helping banks to work with new customers.

On this edition of Business Connections Live, David will explain:

• That understanding customer persona is central to success in any business
• That buying your product from your customers perspective will teach you more about your business than any consultant could ever tell you
• Every business has two versions of a customer journey; the 'expected' journey and the 'actual' journey.

Learn the business fundamentals on how your business can achieve:

• Bring products to market much more quickly and effectively when you understand your customers are and what matters to THEM.
• Happier customers because you'll help them, their way.
• You'll save time, money and energy.

For more great information visit our Guests website or follow them on Social Media.Website: http://shuttleon.com/ Twitter: @Shuttle_on LinkedIn: https://www.linkedin.com/company/10867810/

*******You Can Contact Business Connections Live****** The UK's Leading Online Business Channel:

Subscribe Here! http://businessconnectionslive.com/BC...

Visit our Website http://businessconnectionslive.com

Follow us on Twitter for the latest news https://twitter.com/bclbusinesstv

Live Shows on Youtube Mondays Mid-day GMT https://www.youtube.com/c/businesscon...

Follow us on our Google+ page https://plus.google.com/+Businessconn...

Follow us on our Facebook page https://www.facebook.com/BusinessConn...

You Can Contact Business Connections Live The UK's Leading Online Business Channel:

Subscribe Here! http://www.youtube.com/subscription_c...

Visit our Website http://businessconnectionslive.com

Follow us on Twitter for the latest news https://twitter.com/bclbusinesstv

Live Shows on Youtube Mondays Mid-day GMT https://www.youtube.com/c/businesscon...

Follow us on our Google+ page https://plus.google.com/+Businessconn...

Follow us on our Facebook page https://www.facebook.com/BusinessConn...

Find Out more about TubeBuddy https://www.tubebuddy.com/bclbusinesstv

You can email the studio here [email protected] We are always looking for Industry experts…

You can email the studio here [email protected] We are always looking for Industry experts…