Independence through entrepreneurship is the goal of many business owners. Seven freedoms of independence via entrepreneurship are often what drives commitment to choosing it over traditional employment. Clarity, confidence and clients are welcome companions on the road to success, but their contribution pales next to the must-haves: courage, patience and resilience.

// SEASON 4 HAS ARRIVED WITH ALL NEW EPISODES! // Clients don't want to work with people who are perfect, the want to work with people who are real and not pretending to be something or someone they aren't!

Selling things does not mean you are in business. Making money selling things means you are in business. And to do that you must have three things: a market, a message, and a compelling offer. Your first goal is to have your offer convert to a sale. Your second is to have it convert at the best price.

Did you know the average adult makes around 35,000 conscious and sub-conscious choices each and every day? Your entire life is just one big "Choose Your Own Adventure" if you really think about it. I’ve made a lot of different choices throughout my business journey; I bet you can say the same for yourself too. The thing is, you can't split test your life like you do your marketing ...

Just about every business owner needs help defining business strategy! Why? Because not having a sounding board leaves you vulnerable to derailing your business before you’re even out of the gate. Hoping your business will succeed is how most people start out, but it’s not anywhere near enough because HOPE is NOT a strategy. Investing in professional help to work out your strategy can save you a great deal of money and heartache long term. These six questions help you jumpstart your thinking!

Whether you are selling a product or a service, each new customer undergoes an on-boarding experience as they transition into working with you or whatever you sold them after the sale. As the business owner, you are responsible for creating that experience in a way that leaves them thrilled with the decision to buy from you and not one of your competitors. Here's how you take charge of what happens after the sale.

Many of us put off our hopes and dreams until a random someday in the future. When you're waiting for the perfect time to start building your business dream, you are stuck in a deferred life plan. The best time to start was yesterday. The second-best time is now.

Persistence in the face of defeat often makes the difference in outcome. That’s not just a military history lesson, it’s also a modern-day business lesson. The question is, Are you making procrastination work for you?

Many starting a business today do so because they want a higher income, more flexibility and greater happiness — all while working less. Can all this really be achieved? Well, the short answer is yes. But, sadly, that is not the typical business owner’s experience. The results you will get depend on which type of business owner you are. Do you know your type? Here's how to find out. 

Whether it be unproductively chasing inbox zero, maintaining a pristine desk and workspace, or endlessly tinkering with product design instead of launching, the end result is the same. When you spend all your time and energy chasing perfection, you are not making any money! Today we're talking about how a messy desk and creative work go hand in hand.