Looking for a new way to boost your productivity? Want to bring more enthusiasm to your work day? Themed days might be just what you need! Find out how to use them so you, too, can experience their magic!

It’s only two little letters, but for many, no is such a scary word we hold ourselves back from saying it when we really should not do that. Especially when we are afraid saying no means missing out on a big opportunity. An opportunity that would have catapulted us to success, or that will never come again. Most of the time that simply isn’t true. More importantly, it’s the saying yes to everything that holds us back from success which is why we must commit to mastering the beautiful no. This episode talks about how to know when to say no and how to do it with grace.

Businesses rarely fail because the original idea was bad. Or from a lack of capital or time. Or because the economy tanked. They fail because their owners don’t have solid answers to 3 key questions. Consequently, their marketing is one big disconnect. Keeping your eye on the big picture is one way to be proactive and successful in business. There are some others too and we’re talking about them in this episode.

What is an entrepreneurial balance sheet? And why do you need to make  one? Entrepreneurs who know what it’s like to experience “anorexia of the soul” will tell you it’s a fate worse than any financial failure you might fear in your business!

Pretending to be someone you’re not and selling what you don’t believe in or in a way that isn’t congruent with your true self, is a road to ruin.

And being solely focused on striving to please the market and presenting the brand persona you think will sell, but isn’t who you really are, isn’t sustainable long-term. It only leads to a growing sense of disconnection from the self.

It’s critical to your future success to start disciplining yourself to think about all aspects of your business in terms of assets and liabilities. This guides your future decision making more effectively.

Your entrepreneurial balance sheet is different from your financial one. It has five things on it that require regular evaluation. In this episode, you’ll learn what they are and how to make this kind of balance sheet for yourself.

Remember the training montage scene in the 1976 hit movie Rocky? What you see Stallone do in the 40 seconds starting at minute two is key to knowing how to not make this common conversion-killing marketing mistake!

After my clients see the difference this simple fix makes, they rarely make this mistake again.

PS Watch the key scene here starting at minute two to see this key principle in action: https://www.youtube.com/watch?v=_YYmfM2TfUA

Is math anxiety crippling your business? Math trauma leftover from grade school can prevent even the smartest business owners from engaging with their business finances.  Don’t let it destroy your business and personal life ...

Math is part of doing business. You don’t have to struggle with anxiety over it. And you might be just one decision away from bringing home more bacon. This episode talks about how to keep math anxiety from stealing your joy and derailing your success as the money comes into your business.

Many business success stories were created by the willingness to endure multiple failures and on many levels. Public failures. Small failures. Epic failures. The learnings from them can lead us to greatness. And that’s why we should celebrate our progress through the five levels of failure.

What if the reason you give in to distractions isn’t what you think? (I recently confronted this eye-opening truth in myself.) The way we talk about distraction, especially digital distraction, has changed a lot in recent years.

We see what the big players are doing to us as they mine our attention for profit. We say we want focus on work and be more present with loved ones … then can’t seem to stop the mindless scrolling.

We set personal rules, wear noise-cancelling headphones, and install web-blocking apps. And yet, they don’t seem to work very well.

So, what’s really going on here? Listen up as I share Oliver Burkeman’s insightful explanation from his recent message in The Imperfectionist in:

BUSINESS GENIUS | Episode 405: The Truth About Distraction

Are you less than thrilled with the results of your marketing? Frustrated because it feels like you’ve tried everything and nothing is working out the way you’d hoped? If so, it could be you’re missing critical pieces of the process.

The good news is all marketing tactics work! Provided they are well matched to your business objectives, used at the right time, and executed correctly. But before selecting any tactics or tools, you need to think about the four critical marketing systems every business has to have. That, and more in this episode!

Einstein. Possibly the most misquoted figure in history! Do you put your reputation and credibility at risk by using misattributed (or unattributed) quotes in your marketing, presentations and social media?

There are so many things you probably think Einstein said (because these quotes are everywhere on the internet) that he never did!

Are you guilty of giving Einstein credit for things he never actually said in quotes you share on the internet? Find out here:

BUSINESS GENIUS | Episode 403: Things Einstein Never Said (and who actually did)

PS Credit for this episode’s content belongs to news junkie and history buff Kathy Copeland Padden who published her research on Medium. Thank you, Kathy!