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Search Engine Optimisation (SEO) has been getting a bad name recently due to some agencies charging clients a lot of money for something that seems like black art. Some members of my Business Owners Taking Action group have been paying lots of money and unable to see a return on investment. I sourced Marc Moeller of ecomexperts.au as a credible and no BS SEO expert. This podcast is a recording from a webinar that I did with Marc.
Marc covers:
Marc gives real-world examples as well and explains what to look for in Google Analytics. There is much more. Be prepared to take notes.
To access the ROI and other tools Marc mentions go to http://bit.ly/3iWziKZ
Marc's details:
ecomexperts.au
[email protected]
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When it comes to selling a business, having good documentation is crucial. Detailed and well-organized records not only make the selling process smoother, but they can also increase the value of the business. In this podcast (which is also available as a blog post at johndenton.com.au), I'll explain how to document a business ‘ready for sale’ and the types of information buyers will be looking for.
I cover 10 areas where you need to have good uptodate documentation. This is not an exhaustive list but covers the main items that apply to the majority of businesses.
My series 2 podcasts are relatively short episodes and specific topics related to buying or selling businesses.
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Following my last podcast talking about "Vital Cyber Security Tips for Businesses", the question keeps coming up "Can I get insurance to cover me if I get hacked or if I'm the vicim of a scam?" On this 10 minute podcast Jody Williams, insurance broker here in Western Australia and a member of my Business Owners Taking Action group, answers that question.
Both the Charlie Spephens and Jody Williams videos are available on my website. See details below.
Jody is passionate about helping business owners protect themselves against ransomeware, identity theft and other scams that cost businesses large sums of money and time. Listen to what she has to say on this topic. You may be surprised! Contact Jody if you want insurance or have any questions.
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This episode in my Business Ready For Sale series is a recording of a webinar I did with Charlie Stephens, owner of Domain Digital. You can watch the full webinar recording and other videos at my website JOHNDENTON.COM.AU
From Charlie's website:
As technology continues to improve and more of our assets become electronic, the opportunities for a cyber security threat are increasing. As a business owner, it is your responsibility to ensure the data moving within your organisation is protected against cyber security breaches. This responsibility exists not only for your benefit, but also for the protection of sensitive information of your customers and clients. When your business becomes victim of a cyber security attack, it not only puts personal information at risk but also disrupts your business until it is resolved.
Get loads of great tips to protect your business and yourself from this podcast. Don't get caught!
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My podcasts are to help business owners maximise the value of their business and make them saleable, because a business that's 'sale ready' is well worth keeping.
Some podcasts are specifically about being saleable or buying a business and some episodes are about growing and having a really great business. One which you would want to keep.
This episode is about growing your business and profit. The really great thing about growing profit (apart from putting more dollars in your pocket) it also has a double benefit on increasing the business' value. The value is "generally" a factor of the profit times a multiplier (ROI factor). The thing is that as the profit increases so does the multiplier - a double benefit.
You may have heard of the books “Mastering The Rockefeller Habits” and “Scaling Up” by Verne Harnish – if not I highly recommend you get hold of copies. The reason I mention them is because a long time friend of mine, Keith Millar, is a Verne Harnish qualified business coach.
He’s one of a select number of coaches in the world qualified to apply Verne’s Scalingup methodology for businesses
Recently it was my very great pleasure to have Keith present for me on my webinar. I have taken the sound track from that webinar and turned it into this podcast so more business owners can benefit from Keith’s tips and recommendations.
Keith has over 30 years of experience successfully leading and advising businesses, where he provides the insights, tools and support for business owners to grow and scale up their businesses.
You can watch the webinar recording and request a copy of the slides at my website.
As mentioned in the episode, if you'd like to get your business saleability score and tips on how to make your business more saleable and attractive to buyers, go to this link My Business Saleability Score
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BUSINESS STRUCTURES & BUSINESS OWNER AGREEMENTS HOSTED BY JOHN DENTON WITH STEVEN BROWN COMMERCIAL LAWYER
Here is What You'll Learn In This Episode:
Shareholder agreements
When entering into a shareholder arrangement it's vital that you set the boundaries and agree rights and responsibilities. What should be included?
You can watch the webinar recording and request a copy of the slides at my website.
As mentioned in the episode, if you'd like to get your business saleability score and tips on how to make your business more saleable and attractive to buyers, go to this link My Business Saleability Score
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In this episode I tell my story of selling a registered training business I owned with a partner and how we got it all wrong and failed to sell. Then, with good advice and being better prepared, we were able to sell quickly, easily and got 20% more for the business.
When you start the process to sell your business, think of it as being like stepping out onto a ski jump. Once you get started there is no turning back. Emotions can take over and the momentum builds and life speeds up. If you are not totally prepared it can end in a mess. Like on a ski jump!
OK, in a business sale you can stop the process in the early stages. Once the contract is signed it is very difficult to stop. My point is that before you start the process make sure of the following:
Listen to the whole episode and then check out my links below:
As mentioned in the episode, if you'd like to get your business saleability score and tips on how to make your business more saleable and attractive to buyers, go to this link My Business Saleability Score
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These short episodes are my education series where I explain various elements of getting a business ready for sale and the sale process itself.
This first episode is where I give 3 reasons why you need to be getting your business ready for sale all the time, 3 tips on the things to start working on NOW and all of this in just 3 minutes.
Remember, a business that's ready for sale is well worth keeping.
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Another episode in the Business Ready For Sale series, because a business that's ready for sale is well worth keeping. Find more at johndenton.com.au
Some years ago when I had a Leadership and Management training business, my business partner and I set a goal to exit the business with equity in three years. To increase the value of our business we needed to increase the profit. We were referred to a gentleman called Tony Monisse who we engaged to help us and Tony showed us how we were missing out on lots of profit in our business. As a result of Tony's input we completely changed our strategy and significantly increased our profit. That enabled us to sell the business in under the three years and realise a far better sell price for the business. In this episode I chat with Tony who explains how you can find additional profits in your business and how he works with business owners. Check Tony's business at https://www.brentnallswa.com.au/
Connect with John
Email: [email protected]
As mentioned in the episode, if you'd like to get your business saleability score and tips on how to make your business more saleable and attractive to buyers, go to this link My Business Saleability Score
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If you are a franchisee then have you thought about how you will exit your franchise? Selling a franchise is more complicated than selling any other business. You need to think about how you are going to exit your franchise BEFORE you get in to it. When you entre into a franchise agreement, you are not buying a business - you are entering into an agreement for a 'term' to operate that business for the franchisor.
My guest on this podcast episode, Rajiv Rajan, is an experienced business broker who specialised in selling franchises for many years. He now sells any kind of 'good' business and this episode is equally relevant to non franchise businesses as well.
I am always telling people who are thinking of getting in to a franchise or starting their business, "Before you get in to it, or start it, know how you will get out of it!" Sadly many people don't take my advice and then down the track come to regret it.
Selling any business, franchise or not, can be a fantastic thing and the owner's (franchisee's) biggest pay day ever. But you need to know what you are doing and plan and prepare.
Never miss an episode and follow Business Ready For Sale on Apple Podcasts, Spotify, Stitcher or wherever you enjoy podcasts. My name is John Denton and you can find out more about what I do by checking out the links below:
As mentioned in the episode, if you'd like to get your business saleability score and tips on how to make your business more saleable and attractive to buyers, go to this link My Business Saleability Score
Thanks for listening, keep podcasting and subscribe to get new episodes!
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